Content Strategy

Make use of content strategy to deliver great digital experiences.

More News and Events on Content Strategy

633 posts

Three Tips for Using Facebook and Instagram Stories

At USA.gov and USAGov en Español, we’re always looking for better ways to connect people to government information through social media. Using stories has helped us increase our engagement rate and our number of followers as we deliver helpful information to people. Stories may be a good addition to your agency’s social media strategy, too. These three tips can help you get started.— via USA.gov

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Feb 21, 2023

Sunsetting Go.USA.gov: Final User Statistics

The digital landscape has changed significantly since we launched the Go.USA.gov service in 2009. Over the last two years the team looked carefully at the program holistically, taking into consideration the future of the program, the current landscape related to using shortened URLs and alignment with strategic business goals. In early 2022 we made the difficult decision to initiate steps to sunset the service.— via USA.gov

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Nov 15, 2022

GSA Celebrates the 10th Anniversary of the Presidential Innovation Fellows (PIF) Program

GSA Celebrates the 10th Anniversary of the Presidential Innovation Fellows (PIF) Program—Since 2012, over 200 Presidential Innovation Fellows have supported initiatives at more than 50 agencies, providing expert advice in specialized disciplines such as artificial intelligence, data strategy, product management, human-centered design, software development, and digital strategy. These efforts have enhanced agencies’ abilities to provide the best customer experience for their stakeholders and the public. The PIF program plans to celebrate the anniversary over the next year with activities to highlight the program’s impact and community since it launched.— via General Services Administration

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Aug 23, 2022

Sunsetting Go.USA.gov: Frequently Asked Questions

Sunsetting Go.USA.gov: Frequently Asked Questions—For more than a dozen years, government employees have used the Go.USA.gov URL shortening service to turn long government and military URLs into more manageable short URLs. On September 18, 2022, the U.S. General Services Administration (GSA) will sunset Go.USA.gov. If you’re a Go.USA.gov user, these answers to common questions can help you know what to do to prepare for the end of the service.— via USA.gov

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May 24, 2022
IT Modernization

Technology-boosting TMF Investments Deliver Benefits for the American Public

The Technology Modernization Fund (TMF) is working to transform the way the government uses technology to deliver for the American public in an equitable, secure and user-friendly way. It strategically invests in priority IT modernization projects that are aligned with the fast pace of changing technology and agency needs. Here are a few examples of how the TMF has invested in multiple projects that are helping many agencies deliver what people need when they need.

May 23, 2022