Mobile

A recent survey of 100 retailers by EPiServer found that 46 percent of those with a mobile strategy in place and 74 percent of those planning to launch one soon said they are using mobile primarily to increase customer loyalty or provide a more personalized experience for

The General Services Administration has made a mobile version of its eBuy website. The mobile site provides ease of access to small

Mobile Marketing Watch released an article explaining why it is important for the workplace to be making the move to mobile. When it comes to marketing, it is essential to understand your customer and be easily discoverable or else your product will go unseen.

You have started developing your mobile product, but you may be wondering what and how to test. As with any form of software development, mobile testing should be done intermittently throughout all development stages. This article was developed as part of the Mobile Application Development Program to provide agencies with some general testing strategies, types,

The United States Environmental Protection Agency (EPA) has upgraded its ‘How’s My Waterway?’ website into a responsive design website, meaning it

Latinos appear to be adapting to mobile technology faster than other groups, according to Mobile Future. They are ahead of the average U.S. population in several key categories, such as: 47% of Latino adults have embraced wireless exclusively versus 34% of all U.S. adults

See how a shift in consumer behavior during the last few years lead to the responsive redesign of USA.gov and GobiernoUSA.gov.

In May, NASA released the Space Place Prime app for both iPhone and iPad. This app’s target audience is not only kids, but for teachers, parents, and all space enthusiasts. Based on NASA’s website, The Space Place, this app presents

Agencies discuss how to make social media programs more sharable and engaging.

The way people are using mobile is changing—we are socializing in new ways; performing tasks in new ways, often multi-tasking between activities; and sharing and gathering information in new ways.

Members of the military and their families now have access to Military OneSource on the go with the new Department of Defense mobile website Military OneSource. This

According to research done by Strategy Analytics, global smartphone shipments grew 47 percent from 156.5 million units in the second quarter of 2012 to 229.6 million units in the second quarter of 2013. Additionally, the research finds that this growth is being driven by demand for Android phones

Security testing is used to ensure that a mobile product does not pose a threat to agency IT systems and databases. In addition, privacy testing ensures that an app does not put the user’s personally identifiable information into a compromisable position. This article was developed as part of the Mobile Application Development Program. See our

Performance testing is used to verify that an app or web page will display quickly to the user and will continue to function as the number of users increases to peak loads. Performance is an important consideration for mobile applications because the connection speed of users is often slower and more variable for mobile users than desktop users. Surveys

The U.S. Department of Housing and Urban Development (HUD) has developed a responsive design website for the HUD Office of Inspector General. The website provides: news, the latest reports and publications, locations to

Accessibility testing is a subset of usability testing and is the inclusive practice of making websites and mobile applications usable by people of all abilities and disabilities. You do this by testing mobile websites and/or applications on all leading browsers, mobile devices and screen readers. This article was developed as part of the Mobile Application

The mobile product your agency is trying to promote needs to fit your customers, and creating mobile personas is a strategic way of doing that.

Mariners now have an anytime, anywhere resource to aid in the

MobileMarketingWatch recently published an article on how the SMS marketing world is changing. Due to its popularity, SMS has evolved into one of the most effective mobile marketing strategies. Improves Relevance for All: Marketers tailor campaigns to a variety of interests in order

The Department of Labor’s DOL Timesheet, OSHA Heat Index Tool and LaborStats apps are available anytime and anywhere for the public. Now their code is available for agencies to leverage for mobile development. All the apps’ code are available on the Mobile Code