Analytics

Measure and plan your site performance with analytics best practices and tools

More News and Events on Analytics

284 posts

Become a DAP Certified Analyst

Become a DAP Certified Analyst—The Digital Analytics Program (DAP) now offers the opportunity to become a DAP Certified Analyst. Prospective analysts must complete the DAP Certification Exam with a score of 80 percent or better. The exam is 50 questions and is multiple choice. Prospective analysts can take the exam more than once.— via Digital Analytics Program

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Dec 28, 2020
In this workshop, we’ll address how to assess your web analytics strategy to ensure you’re pulling the most impactful and relevant data to enrich your analysis and understanding of your website performance.
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2020
DAP Learning Series

Shifting Your Metrics Mindset

In this session, we’ll discuss the classic suite of “marketing metrics” vs what’s more important to us in government “content-based metrics”.
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2020
DAP Learning Series

Become a DAP Certified Analyst

In this session, we’ll tell you about the Digital Analytics Program’s Certified Analyst exam and how you can use it to demonstrate your analytics mastery!
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2020
New to DAP? No problem. Join us to learn about the reporting interface, common terminology, and basic reports. This 2.5 - 3 hour session is designed for novice users to “get off the ground” with DAP and Google Analytics.
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2020

18F Is Here to Help During Critical Times

Government agencies are seeing their systems and staff stretched to the max as they do their best to serve the public. 18F is a team of government employees with expertise in modern digital tools and practices, and we’re here to help.— via 18F

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Apr 09, 2020