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284 posts

Letting Go of 85 Percent of Our Email Subscribers

Late last year, Business.USA.gov (BUSA) began transitioning its web presence to USA.gov and with its content, came its social media and email accounts. While transferring ownership of a Twitter account is fairly easy to do from a technical standpoint, transferring email ownership and tools is not. We had to tackle
Mar 13, 2017

DigitalGov Year in Review: Our Top Blogs, Resources, and Writers for 2016

DigitalGov had a pretty great year in 2016, and that was largely due to a bevy of talented and dedicated writers from over 50 agencies and departments across all 3 branches of the federal government (Thank you!!!). Below, we’ll review some program highlights from the last year, including our top-viewed articles and resources, and tell you how you, too, can contribute to DigitalGov in 2017.
Feb 03, 2017

Digging Deep Using the Core Model

The core model is a thinking tool that can be used to get team members from different perspectives (stakeholders, developers, editors, etc.) to start thinking collaboratively. The end goal is that the group will have a common understanding of user needs, business goals, and how different pages should be connected.
Nov 18, 2016

The Data Briefing: Four Steps to Becoming a Data-Driven Organization

As the Federal government agencies begin the digital transformation journey, becoming a data-driven organization is even more vital. What does it mean to become a data-driven organization? According to one definition, “[a] data-driven company is an organization where every person who can use data to make better decisions, has access to the data they need
Nov 09, 2016

The Data Briefing: Help Predict the Future of Federal Government Data

In December, I plan to write two postings detailing a scenario analysis for the next ten years of the Federal government’s data technologies. Governments are on the cusp of amazing technological advances propelled by artificial intelligence, blockchain technologies, and the Internet of Things. Also, governments will face new challenges such as the recent global cyber
Oct 26, 2016

The Essentials of an Editorial Calendar

Anyone engaged in content marketing or content production probably owns a robust editorial calendar. A calendar that is quickly updated, helps keep deadlines and is flexible can serve as a helpful blueprint of your content activities for the year. At USAGov we cover a lot of topics and partner with many agencies. Having an editorial
Oct 24, 2016

Analytics Success Series: USA.gov

USA.gov’s Analytics Success: using analytics data to inform design and responsivity to create a better experience for the user Last year, the USA.gov team found themselves facing a challenge. We were in need of a new content management system for our websites, USA.gov and Gobierno.USA.gov, which help people find and understand the most frequently requested
Oct 17, 2016

What Is Static Source Analysis?

In software development, we use a variety of techniques to help us understand the software we’ve written, whether it works as expected, and whether it will be easy to maintain over time. One of the techniques we use is called static source analysis, and it can tell us a lot about the maintenance requirements of
Oct 14, 2016

The Data Briefing: Twenty Years of USAJOBS

I recently sat down with Michelle Earley, Program Manager, to discuss the new changes for the 20th anniversary of USAJOBS. 1) What are the three big lessons learned from 20 years of building and managing USAJOBS? I think one of the greatest benefits of being an Agile program is that we are constantly learning. In
Oct 12, 2016

The Data Briefing: The Federal Data Cabinet—Promoting Data Literacy, Cultural Change, and the Federal Data Applications Ecosystem

Last Wednesday, the White House held the first Open Data Summit to showcase the open data accomplishments of the Obama Administration. One of the highlights was the formation of a government-wide “data cabinet.” Announced by Chief Data Scientist DJ Patil, the data cabinet is essentially a community of practice comprising the Federal agency’s data professionals. As
Oct 05, 2016

The New Vote.gov: Leaner, Faster and Multi-Lingual

One year ago this week, we launched vote.gov (also known as vote.usa.gov). It’s a concise and simple site with a single mission: direct citizens through the voter registration process as quickly as possible. It was created by a joint team of USA.gov staffers and Presidential Innovation Fellows, all of whom work within the General Services
Sep 28, 2016