Determining the true value of a website: A GSA case study
GSA has developed a composite indicator to visualize six key components of website success.
Ana Monroe
GSA |
Ana is Service Design Program Manager in GSA’s Office of Customer Experience (CX) and team lead for the Enterprise Digital Experience (EDX) Team. She brings a highly collaborative approach to tackling wicked problems across organizations, with an emphasis on working across disparate datasets and data types.
News and Events
Customer experience and human-centered design
Customer experience is the application of design within a business context to craft the human experience.
Understanding design in 10 questions
How the discipline of design can help your agency improve customer experience.
Bringing design in-house
What is design, who are designers, and how can they help your agency? Learn how to build a design team that can help your agency solve “wicked problems” and be more innovative.
Sunrise to Sunset: Building a Customer-centric Digital Ecosystem
GSA has developed the Digital Lifecycle Program, with tools and guidance to help teams manage a compliant, customer-centric digital property from ideation through sunsetting.
Taking a Design-led Approach to Digital Modernization
Learn how GSA uses collaboration, empathy, and existing expertise to modernize their digital portfolio and improve customer experience.
Customer Experience
The Customer Experience (CX) Symposium Series: A Thought Incubator for Federal CX Practitioners
What is the past, present, and future of public sector customer experience practice? The CX Symposium series gathers practitioners to map our way.
