Human-centered design
Take the guesswork out of service design by understanding people's needs.
Human-centered design (HCD) is a philosophy and method that places people’s experiences at the heart of service design. Unlike traditional, system-centric approaches, HCD prioritizes understanding real-world challenges and frustrations faced by users and crafting solutions that directly address them. HCD is a continuous process, not a one-time fix. Regular evaluation and user feedback are essential to maintain relevance and adapt services to evolving user needs.
Related Policy
21st Century Integrated Digital Experience Act and OMB Memo M-23-22
