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Guidance on building better digital services in government
How easily and effectively people can accomplish their goals using a product or system, while having a positive experience.
Usability refers to the measurement of how easily a user can accomplish their goals when using a service. This is usually measured through established research methodologies under the term “usability testing,” which includes success rates and customer satisfaction. Usability is one part of the larger user experience (UX) umbrella. While UX encompasses designing the overall experience of a product, usability focuses on the mechanics of making sure products work as well as possible for the user.
Best practices for creating clear, useful, digital content for federal websites and digital services.
Get started making usability fixes to your website or product.
A resource with four approaches to help federal employees perform usability testing.
A collection of tools that describe how teams can put human-centered design into practice.
Here are some tools and templates to help you create better user experiences.
Like any valid business decision, User Experience work should produce results and demonstrable impact. To see a list of screenshots from websites we’ve improved, visit the rest of our Usability Case Studies. Or see a more complete case study below. Case Study: Fueleconomy.gov Mobile Site In December of 2012
This list of government usability case studies shows how government sites, mobile apps and other products become more effective, more coherent and more usable by focusing on the User Experience of their customers. Want to be featured here? Just email us. National Cancer Institute Persona
Make better decisions using web analytics and other optimization strategies.
Create a better online experience for the public alongside government web content managers.
The User Experience (UX) team at USA.gov’s Public Experience Portfolio recently conducted a study to analyze the experiences of individuals who access USA.gov through assistive technology. The team partnered with a local organization to gather insights from a diverse group of participants, many of whom are blind or deaf. The study revealed various habits and challenges faced by these users, such as a preference for mobile sites, difficulty with website carousels, and a reliance on clear headings and action-oriented descriptions. These findings can guide improvements in accessibility, such as clever link labeling and better navigation aids for assistive technology users.— via USA.gov
As a small team, Digital.gov adopted user research and customer experience early. That foundation helps develop evidence-based strategies for today.
At the Department of Justice, Access DOJ and the Office of the Pardon Attorney (PARDON) partnered to simplify and streamline the presidential pardon application process. By conducting usability testing and gathering feedback, they identified key issues with the existing application, such as its complexity and length. See how redesigning the forms to be more accessible and understandable led to a more efficient process for both applicants and staff.— via Department of Justice
It has been a year since USA.gov and USAGov en Español were relaunched using human-centered design principles. Using task backlog, the USAGov team has addressed content gaps, improved discoverability, and implemented technical updates. Through usability tests, visitor comments, and click behavior the team was able to unravel and respond to user feedback and unmet needs, leading to noticeable increases in visitor satisfaction and task accomplishment. Moving forward, the focus will shift to enhancing public engagement with the government, improving the search for benefits-related content, and exploring interactive and personalized user experiences.— via USA.gov
Each year, more than 400 million individuals, families, businesses, organizations, and local governments get information and services from about 430 federal agencies and sub-agencies. The Biden-Harris administration is driving a bold vision for how government agencies serve their customers digitally with OMB’s ten-year roadmap for a modern digital experience. Agencies have already made significant strides. Learn about recent successes by the IRS, CDC, NASA, and FEMA, and how OMB will continue to collaborate with agencies to ensure ongoing improvement in digital government services.— via The White House
Best practices for creating clear, useful, digital content for federal websites and digital services.
Get started making usability fixes to your website or product.
A resource with four approaches to help federal employees perform usability testing.
A collection of tools that describe how teams can put human-centered design into practice.
Here are some tools and templates to help you create better user experiences.
Like any valid business decision, User Experience work should produce results and demonstrable impact. To see a list of screenshots from websites we’ve improved, visit the rest of our Usability Case Studies. Or see a more complete case study below. Case Study: Fueleconomy.gov Mobile Site In December of 2012
This list of government usability case studies shows how government sites, mobile apps and other products become more effective, more coherent and more usable by focusing on the User Experience of their customers. Want to be featured here? Just email us. National Cancer Institute Persona
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The User Experience (UX) team at USA.gov’s Public Experience Portfolio recently conducted a study to analyze the experiences of individuals who access USA.gov through assistive technology. The team partnered with a local organization to gather insights from a diverse group of participants, many of whom are blind or deaf. The study revealed various habits and challenges faced by these users, such as a preference for mobile sites, difficulty with website carousels, and a reliance on clear headings and action-oriented descriptions. These findings can guide improvements in accessibility, such as clever link labeling and better navigation aids for assistive technology users.— via USA.gov
As a small team, Digital.gov adopted user research and customer experience early. That foundation helps develop evidence-based strategies for today.
At the Department of Justice, Access DOJ and the Office of the Pardon Attorney (PARDON) partnered to simplify and streamline the presidential pardon application process. By conducting usability testing and gathering feedback, they identified key issues with the existing application, such as its complexity and length. See how redesigning the forms to be more accessible and understandable led to a more efficient process for both applicants and staff.— via Department of Justice
It has been a year since USA.gov and USAGov en Español were relaunched using human-centered design principles. Using task backlog, the USAGov team has addressed content gaps, improved discoverability, and implemented technical updates. Through usability tests, visitor comments, and click behavior the team was able to unravel and respond to user feedback and unmet needs, leading to noticeable increases in visitor satisfaction and task accomplishment. Moving forward, the focus will shift to enhancing public engagement with the government, improving the search for benefits-related content, and exploring interactive and personalized user experiences.— via USA.gov
Each year, more than 400 million individuals, families, businesses, organizations, and local governments get information and services from about 430 federal agencies and sub-agencies. The Biden-Harris administration is driving a bold vision for how government agencies serve their customers digitally with OMB’s ten-year roadmap for a modern digital experience. Agencies have already made significant strides. Learn about recent successes by the IRS, CDC, NASA, and FEMA, and how OMB will continue to collaborate with agencies to ensure ongoing improvement in digital government services.— via The White House
GSA has developed a composite indicator to visualize six key components of website success.
We’re celebrating all the ways we continue to realize our founding vision: bringing technologists into government, launching shared digital services, and helping partner agencies build user-centered technology.— via 18F
Learn what types of information people searched for on federal websites in 2023, see emerging trends the team is exploring to improve customers’ search experience in 2024, and check out three new updates. The data tab provides insightful summaries for 13 popular topic areas—and lists the public’s top 25 search terms, in their own words, for each.— via Search.gov
While the field of federal web management continues to evolve, the core best practices have remained essentially unchanged for two decades.
Making sure that USA.gov and USAGov en Español remain accessible to people with disabilities is essential. The product team shares four testing tips they’ve learned to help ensure that everyone has equal access to digital products and services.— via USA.gov
USAGov’s usability (UX) team developed a step-by-step process for visitors to easily report a scam. Here are 5 things the team learned from performing usability testing on the tool.— via USA.gov
OMB released new policy guidance for government that includes a variety of actions and standards to help federal agencies design, develop, and deliver modern websites and digital services. Memo M-23-22, Delivering a Digital-First Public Experience, will make it seamless for the public to obtain government information and services online, and help agencies fully implement the 21st Century Integrated Digital Experience Act (21st Century IDEA).— via The White House
VA now offers accessibility to blind Veterans so they can independently read decision letters online.— via U.S. Department of Veterans Affairs
Use GSA’s IT Accessibility Policy Framework to update digital accessibility language in your agency’s policies.
In this blog post, we break down our process for redesigning a federal government website (onrr.gov) into six detailed sections. This blog serves as a helpful guide for other agencies looking to do a major website redesign.— via Office of Natural Resources Revenue
The USAGov team strives to ensure all our websites are accessible to as many people as possible. This includes those who need the use of specialized assistive technologies when browsing the internet. In building beta.USA.gov we deliberately validated that it met Section 508 and WCAG 2.0 compliance requirements. Our testing approach includes a three step hybrid method that may be suitable for other agency use.— via USA.gov
The USAGov UX team has made improvements to beta.usa.gov in new ways. See the five changes that help us understand user needs and pain points.— via USA.gov
The UX Summit will be a one day virtual event on June 14, 2023. New and experienced UX practitioners are encouraged to participate.
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