Content Strategy

Make use of content strategy to deliver great digital experiences.

More News and Events on Content Strategy

632 posts

openFDA and Drug Adverse Events

openFDA launched today and with it the first publicly available dataset—Drug Adverse Reaction and Medication Error Reports—that covers more than 4 million records from 2004 to 2013. The openFDA team compiled 10 things to help developers use this dataset more effectively, including: Interactive examples created by the openFDA team to give perspective to the data. The

Jun 02, 2014

DigitalGov Search Results Get a Redesign

Bing, Google, and Yahoo have all rolled out major redesigns to their search results pages in the past year. The last time DigitalGov Search did a major redesign of their results page was in January 2012. It was long overdue for a facelift. So, our team redesigned our search results page. We’ve kept an eye on best

May 30, 2014

Why We Turned Off Comments on the USA.gov Blog

On Friday, we made a big change over on the USA.gov blog—we turned off the ability for people to comment on our posts. Now before you all start looking at me like I have five heads and wondering what Koolaid I’m drinking, let me explain our reasoning. We’ve had comments on blog.usa.gov since it launched

May 29, 2014

Ignite with Us

Have a DigitalGov success?—published an API? Got buy-in from leadership? Changed a part of your customer-service paradigm? Developed a cool dashboard? Got the app out the door? Heck! Have you prototyped a wearable, drivable or flyable? Have a DigitalGov opinion?—think we should be focusing more or less on something? Have an idea on how to

May 21, 2014

Designing in the Open Training Recap

During the recent redesign of Data.gov, the team developed a process that helped them respond to public feedback, track the actions and hold themselves accountable. In a DigitalGov University webinar, “Designing in the Open—Public Participation in Government Web Design,” Phil Ashlock, chief architect at Data.gov, and Jeanne Holm, Data.gov evangelist, shared how integrating feedback from

May 16, 2014

Because It’s Hard

Two years ago, federal agencies were set on a fast track to create a 21st century digital government. The Federal Digital Strategy served up a heaping set of deliverables on a tight timeline.

May 07, 2014

Storyboarding is Key to Successful Storytelling

Communication professionals pride themselves on coming up with big ideas and big messages. But moving a great idea from conceptualization to execution can be challenging, especially when you want to keep your budget in check. Storyboards can greatly assist in this process, a strategy I found to be critical to the success of a new

Apr 25, 2014

While it does provide challenges, anytime, anywhere digital government provides numerous opportunities for contact centers to do business more effectively. According to this study by Compare Business Products, one of the most important impacts for contact centers is that smartphone users can now connect with contact centers via voice calls, SMS messages, Internet pages, social

Apr 22, 2014

Search Is the New Big Data Recap

Search is easy, right? You type a term in a search box and the exact page you’re looking for appears at the top of the list of results. But search is hard and has many shades of grey. On April 10, 2014, Loren Siebert, our DigitalGov Search senior search architect, presented on: Complexities of recall

Apr 18, 2014

EPA Mobile Projects Update

Earth Day is next week, so today instead of featuring one mobile product like we do every Thursday, we’re highlighting how the U.S. Environmental Protection Agency is tackling mobile to help empower citizen environmental decisions. Currently, you can

Apr 17, 2014

Storyboard: A Tool for a Successful Video

The script is king when it comes to creating a video. Once you have the words, it’s the pictures that will tell the story. Storyboards are a key component in video production. They serve as a guide during the production process, allowing the video producer to determine how the use of footage, sound bites, audio

Apr 11, 2014

Feature Your Consumer Tools on WhiteHouse.gov

The White House launched a hub for consumer-facing tools across the federal government, and they want to feature your agency’s tools that can help make people’s lives easier. As of now, they are featuring tools from these agencies: Department of Education’s College Scorecard Department of Energy’s Hybrid Car Calculator & Home Energy Yardstick Department of Agriculture’s

Apr 09, 2014