Plain Language

More News and Events on Plain Language

94 posts

FAQs Done Right

In the circle of Web content life, FAQ sections are an endangered species. We’ve previously discussed the relevance of FAQs: Should FAQs go extinct, or are they a useful tool in your content ecosystem? Kathryn Catania, Chief of the Plain Language and Content Division at the U.S. Citizenship and Immigration Services, encourages agencies to take

Sep 04, 2015

An Overview of Digital Communities

Digital communities of practice come in many stripes. DigitalGov communities span eight (and counting) focus areas and have thousands of members, but strong collaborations exist in all corners of government. In honor of this month’s communities theme, we are offering a list of communities that foster connections and strengthen the digital capabilities of federal agencies.

Jul 31, 2015

The Content Corner: Connecting With Customers at Labor

Here at DigitalGov, customer service is a focal theme during the month of May, and by some type of cosmic chance, I was invited to share my insights on content strategy and content creation at a Customer Service Community of Practice event at the Department of Labor. The event focused on topics I commonly discuss here

May 18, 2015

Mobilegeddon: Government Edition

Much is being said and written about the coming Mobilegeddon/Mopocalypse on April 21st—the day Google’s ranking algorithm will begin boosting results for mobile-friendly sites and penalizing mobile-unfriendly sites. While some agency websites are mobile-friendly, a great many are not. We will do well to pay attention—almost 25% of traffic on government websites is coming from

Apr 15, 2015

Users don’t like surprises. Unexpected or unwanted content undermines the credibility of your agency and frustrates users who come to your website looking for specific information. Using links appropriately in your website content is one way to build trust with users, according to an article by Kara Pernice of the Nielsen Norman Group. Here’s a

Feb 25, 2015

DigitalGov University 2015 Training Watch

Performance Analytics for Social Media Decision Making. Creating Adaptive Content. Usability Testing. These are just some of the areas of programming we are putting together. After taking a look at the most widely attended events in 2014, we decided to gather ideas we received from community and program leads for our 2015 events lineup through

Jan 28, 2015

Institute of Education Sciences – Usability Case Study

After struggling with jargon-filled solicitations and a confusing website, some applicants were ready to give up on seeking grants from the Institute of Education Sciences (IES). Their complaints prompted a Plain Language makeover for the Institute’s funding materials. As the research arm of the U.S. Education Department, IES’s mission is to provide rigorous and relevant evidence

Nov 14, 2014

Social Media: Accessibility Issues and Solutions

The more public information is digitized, the more it lands on or sprouts from social media channels. This is why there needs to be a greater level of awareness and consideration for those who can benefit most from that information—people with disabilities, since they have the least access to it.

Jun 30, 2014

Is It Tweet-Worthy?

The Web now contains over 1.51 billion pages of content, according to WorldWideWebSize.com. That’s a lot of reading material, and a lot of content competing with yours for attention. People won’t waste time (even a few seconds) on an article that doesn’t matter to them in some way—not when there are so many other interesting

Jun 30, 2014

Plain Language Ninja

A few days ago a coworker asked me to look at a paragraph. He said it was on the top customer service priorities in our division. So I scooted my chair over and looked at it. Then I looked at him and asked, “But what

Sep 26, 2013