News and Updates

The Content Corner: Work Smarter with Workflows

I noticed recently that I have spent a decent amount of time discussing or referencing content workflow, but I haven’t spent much time on how to actually create or use workflows. Developing content workflows can be a fairly painless process that can make your regular content creation a much smoother and efficient process. Content workflows

Tyrus Manuel

Dec 07, 2015

How to Manage Multimedia Assets: What Peace Corps Is Doing to Grow Its Photo and Video Archives

When Alex Snyder started working at Peace Corps a few years ago, he had an opportunity to explore a new platform for housing their digital assets. As a professional photographer himself, he saw the value in focusing on visual elements and making those more accessible. He focused on making the library about photos, video and

Danielle Brigida

Dec 04, 2015

Fascinating Geysers on the NPS Yellowstone Geysers App

Geological phenomena such as steaming mud craters, bubbling mud pools, hot springs and geysers are some of the exhilarating features of a geo-thermal wonderland. Old Faithful in Yellowstone National Park falls into this category. If you are planning a visit to

Nirmala Ramprasad

Dec 03, 2015

The Data Briefing: The Open Government Data Revolution Is Just Getting Started

Some of you may remember when President Reagan opened America’s Global Positioning System (GPS) data. President Reagan gave all countries access to the GPS data in response to the Soviet Union shooting down Korean Airlines Flight 007 on September 1, 1983. I do not believe that the U.S. realized how much opening up GPS data

Bill Brantley

Dec 02, 2015

Analytics.usa.gov: New Features and More Data

As of writing this post, 25,225 of the 124,878 total visitors on federal government websites participating in the Digital Analytics Program (DAP) are NOT located in the United States. And as a result of

Dec 01, 2015

Trends on Tuesday: Facebook, TV and How to Reach Millennials and Hispanics

How do you capture millennial and Hispanic eyes? Through their hands. (More specifically: their mobile devices, and the social apps within!). AdAge recently analyzed a study from Nielsen’s Homescan panel which found that in a typical month, 12.2% of millennials can only be reached through TV (looking at the top 10 networks only) versus 14.2%

Ashley Wichman

Dec 01, 2015

The Content Corner: The Balance Between SEO and the User

I always think of SEO like the dentist—no one really likes it, but you need to do it. Yet, despite my lack of excitement for the topic, this will be at a minimum my second post (here’s the first) about the relationship between creating good content and SEO practices. Today I want to dive a little

Tyrus Manuel

Nov 30, 2015

OPM Wants to Hear from You by December 9

The Office of Personnel Management (OPM) is looking for agency subject matter experts (SMEs) to participate in an occupational study of the Public Affairs Series 1035. OPM is accepting SME submissions until Wednesday, December 9th. The study will review the “current classification and qualification standards for public affairs work” and allow OPM to make any revisions

Andrea Sigritz

Nov 27, 2015

Government Product Managers Play a Key Role in UX

Government product managers sit at the intersection of three circles—business, design and technology. We play a key role in user experience (UX), because we are tasked with understanding users to build a product that is desirable and viable. This product could be a paper or online form, a website or a mobile app. Product management

Karen Trebon

Nov 27, 2015

The Data Briefing: How Neuroscience and Communication Theory Inform Good User Experience Design

Standing on the corner, waiting in the rain, I swear I’ll never, ever, use that app again. Why? Because the bad user experience (UX) design was preventing me from determining when the Metrobus would arrive. UX is everything from the visual design to the navigation structure of the website or mobile app. This month, DigitalGov

Bill Brantley

Nov 25, 2015

Trends on Tuesday: What Mobile Devices Do People Use to Access Federal Sites?

Mobile users of government websites are growing in double digit percentages and will likely soon become the majority. For some recent internal project research, I dove into some of the federal government-wide analytics looking at mobile usage and found a few interesting tidbits to share: It’s an OS battle of the As. Apple devices slightly

Will Sullivan

Nov 24, 2015

Wherever You Go, There We Are: the Geolocation API

No matter how you go mobile, you can meet your user’s needs. Recommendations based on location are plentiful, particularly on native apps. But don’t fret, agencies with mobile websites: you can also get in the location customization game. Geolocation is a W3C scripting API that can be used with JavaScript in Web browsers. In the

Ashley Wichman

Leo Yang

Nov 23, 2015

The Content Corner: Good UX Needs Good Content

As DigitalGov focuses on user experience this month it is good to remember one harsh truth: You cannot have a good user experience with bad content. It is important to keep a “content first” strategy in place during any website redesign or new site development. It is so easy for the various disciplines involved in

Tyrus Manuel

Nov 23, 2015

UX vs. CX: What’s the Dif? Part 2

In honor of World Usability Day, which happened on November 12, we’d like to demystify two extremely important and oft-confusing acronyms—CX and UX. Customer Experience (CX) and User Experience (UX), while related, focus on different aspects of service delivery.

Rachel Flagg

Nov 20, 2015

Roadmap for Creating a Writing Style Guide: One Step at a Time

So, you’re tired of seeing little (or big!) errors on your agency’s website, and you flinch at the random writing styles. You feel like your agency’s content is good, but there are still too many inconsistencies. What you need is an agency Writing Style Guide. A good guide can set styles that improve your agency’s

Colleen Blessing

Nov 20, 2015

New Playbook Details What It’s Like to Work with 18F Delivery

If you or your agency have thought about working with 18F but are unsure of how we work with our partners, we have a new set of guidelines to help you out. The 18F Delivery Partner Playbook is specifically targeted at federal offices interested in working with 18F to build digital services. The playbook is

Will Slack

Nov 20, 2015

Is There a Generic Equivalent to My Brand Name Drug? Find out with FDA OB Express

The FDA has released a free native app for the public called Orange Book Express, or OB Express, as a mobile version of its Approved Drug Products with Therapeutic Equivalence Evaluations publication that is primarily used by pharmacists.

Nirmala Ramprasad

Nov 19, 2015

The Data Briefing: Innovating Health Data at the HHS IDEA Lab

By the time this is published, the United States, along with 160 other countries, will be celebrating Global Entrepreneurship Week 2015. The Department of Health and Human Services (HHS) IDEA Lab is an outstanding example of a federal agency using open data to foster economic growth through empowering federal employees with innovative ideas and opening health data to the private sector.

Bill Brantley

Nov 18, 2015

GSA.gov Refreshed with Eye Toward Mobile Users

GSA unveiled a refreshed GSA.gov website yesterday with a more crisp design layout, improved usability, and features geared more toward mobile users. Increasingly, website traffic is coming from mobile users. With this in mind, GSA unveiled a newly refreshed GSA.gov website on Nov. 16. “Our ultimate goal for the refresh

Jeff Woodworth

Nov 17, 2015

How to Use Remote Data Strategically in UX

One of the challenges UX practitioners can face is how to communicate much of the data that’s out there. The key word is “communicate.” Since many of us are used to qualitative findings, making the jump to “hard data” can be a challenge. There are tools out there that make this easier, but we still

Justin Dopke

Nov 17, 2015