Product and project management

We have previously written about microsites in the federal government. A microsite is a small collection of web pages—a subset of an organization’s full website. Partners can embed microsites that present curated information on a specific topic or campaign directly within their own websites. And perhaps best of all, microsites that are API-enabled are maintained and updated

Content can be categorized in many ways. While breaking down your website analytics, pay a bit of extra attention to the difference between your short- and long-form content; you may find some interesting discoveries. Let’s first define the two terms: Short – Content that is generally created quickly, and consumed just as fast; e.g., tweets,

You may not know it, but the Defense Advanced Research Projects Agency, or DARPA, has changed your life. There’s the Internet, for starters. And if that isn’t enough, the agency also has played a pivotal role in shaping GPS, stealth aircraft and drone technology. In fact, ever since its creation under President Eisenhower, DARPA has

“Smart City” is an emerging term to describe how a community – large or small – uses connected technology and/or other data sets to influence and improve the delivery of services to the private and public sectors. By integrating data and connectivity into their daily operations, communities can automate many functions to create efficiencies and

The National Archives Catalog has reached a milestone: we now have 95% of our holdings completely described at the series level in our online catalog. This is a monumental achievement. Why? Because the National Archives holds over 14 billion pages of records, and we are adding hundreds of millions of pages to that total every

Four years ago, BusinessUSA launched with a mission to revolutionize the way government provides services to small businesses and exporters. Using technology to erase bureaucratic boundaries, BusinessUSA streamlined the way businesses find and get what they need from government. This “no wrong door” approach combined resources from over 800 websites and created a single point

The idea of portable content is nothing new. Content needs to be mobile ready, responsive, and readily consumed by tools such as the Internet of Things (IoT)—a proposed development of the Internet in which everyday objects have network connectivity, allowing them to send and receive data. Developers need to stop creating fixed, single-purpose content and

Content marketing is everywhere and you’re hearing more about it every day—but how do you do it well? While content marketing can take many forms (articles, infographics, videos, and more), it shares a common purpose: providing useful content to attract new customers to your product or service. At USAGov, customized email messages to our subscribers

The mission of U.S. General Services Administration (GSA)’s Integrated Technology Services (ITS) is to deliver best value technology solutions to the government and the American people, and one of the most critically important capabilities that our nation currently needs is strengthened cybersecurity. We have been working with numerous other federal agencies to ensure that the

Tech giants have changed the world of broadcast forever. In a little more than a year, video on Facebook went from being a seldomly seen media type on a user’s timeline to a strategic priority for Mark Zuckerberg. The platform now serves over 8 billion video views a day and Facebook continues to roll out improvements

It is at the intersections of fields where you find the most fascinating and innovative concepts. Recently, a conference on “Open Human Resources and the Cognitive Era” explored the use of chatbots and blockchain technologies in human resources. Human Resources (HR) is quietly undergoing a revolution as many HR practitioners are transforming HR by using

Twitter has come a long way. In ten years of evolution, we’ve seen Twitter go from a simple text messaging service to a versatile platform, which in the words of Twitter, provides a “rich canvas for creative expression featuring photos, videos, hashtags, Vines, and more.” Now Twitter is offering additional enhancements to their service to

In today’s world of big data, cloud computing, the Internet of Things (IoT), and the rise of smarter artificial intelligence (AI) applications, processes have become even more vital.

Much of our work with government partners to deliver better digital services has resulted in full websites, applications, and embarking on large-scale transformation efforts. In addition to those types of projects, we also work on shorter, faster, smaller-scale projects designed to show our partners different points of view and different techniques to approach their most

Few other federal agencies deal with as much data as the National Aeronautics and Space Administration (NASA). Big science creates big data, and NASA manages many of the biggest science projects in world history. Even in the early days of NASA’s history, NASA pioneered new ways to create and store data. So, in the world

Internet strategist Mary Meeker delivered her 2016 Internet Trends report this month, and there are several key takeaways for government agencies to consider and continue tracking as our connected world continues to evolve: Mobile phone adoption and Internet growth is meeting saturation. Incremental global growth will continue (especially in India, which she called out for

The National Archives is pleased to participate in the U.S. Digital Registry, the authoritative resource for official third-party websites, social media platforms and mobile apps managed by the U.S. federal government. The U.S. Digital Registry is an API-generating platform designed to authenticate third-party sites in the federal government in order to help maintain accountability over

We’ve expanded analytics.usa.gov to include 15(!) more agency-specific dashboard pages. We now offer agency-specific analytics data pages for a total of 25 major federal agencies, and each one is accessible from the dropdown menu at the top of the site.

This is the fifth in a series describing how the Social Security Administration is working towards a more modern IT infrastructure. You can find part 1 here, part 2 here, part 3 here and part 4 here. In the next three posts we will consider the problem of modernizing old legacy software. In this post we will start a

Last summer, Kids.Gov revamped its presence on Pinterest in an attempt to find new ways to connect with its followers. The Marketing Team set out to learn more about our audiences and the kind of content they like. Despite being a difficult platform to navigate, we set lofty goals for ourselves and developed a timely