Content Strategy

Make use of content strategy to deliver great digital experiences.

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627 posts

DigitalGov Search: Cache Me If You Can

Slowness Hurts Web Pages Have you ever been frustrated when visiting a Web page that doesn’t load quickly? Have you ever left a slow Web page before it finished loading? You’re not alone. Several recent studies have quantified customers’ frustration with slow Web pages. Customers now expect results in the
Mar 03, 2014

DigitalGov Search is Now Responsive

We’ve redesigned our mobile search results page. It now uses a card-based design and is responsive. This design gives searchers a more consistent user experience and access to the results anytime, anywhere, and on any device. Take a sneak peek of the new responsive results page.
Feb 27, 2014

Welcome to the Future of Census.gov

If you have ever visited census.gov, you know that sorting through the vast array of information about America’s people, places and economy can be daunting. Based on customer research and feedback we collected and analyzed over time, we heard loud and clear
Feb 24, 2014
Piggybacking on one of my earlier posts, People are Crazy about Mobile, I’m going to talk about “Distracted Walking.” Who among us hasn’t walked and texted or checked Facebook or Twitter on our smartphones, but have bumped into someone or something while texting on your smartphone? I
Feb 18, 2014

9 Reasons Your Agency Should Have A CMS

Why Invest in a Content Management System? Does it take too long to update and post digital content? Do you lack consistent branding across your website(s)? Is outdated, redundant content leading to a poor customer experience? Does your agency website show up too far down in search results? Are you
Dec 12, 2013