Content Strategy

Steps Towards SEO: Meta Descriptions on MedlinePlus

MedlinePlus is a consumer health website produced by the U.S. National Library of Medicine (NLM), available in both English and Spanish. As part of our Search Engine Optimization (SEO) strategy, we recently added meta descriptions to our health topic pages.

Kate Masterton

Katie Chan

Apr 14, 2017

DotGov Domain Registration Program to Provide HTTPS Preloading in May

Effective May 15, 2017, GSA’s DotGov Domain Registration Program will begin providing HSTS Preloading services for federal agencies. This new service helps ensure that visitor communication with .gov websites is not modified or compromised, and hostile networks cannot inject malware, tracking beacons, or otherwise monitor or change visitor interactions online.

Marina Fox

Eric Mill

Apr 12, 2017

To Get Things Done, You Need Great, Secure Tools

To folks new to government, one of the most surprising differences between our work and work in the private sector are the barriers in accessing commercially available software, and commercially available Software-as-a-Service (SaaS) in particular. There are good reasons for these barriers: the government places premiums on considerations such as security, privacy, accessibility, license management,

Dave Zvenyach

Apr 11, 2017

HHS Offers Free Content Models and Drupal Features

Related Event: Create Once, Publish Everywhere Applied—HHS Content Models and Portability, Tuesday, April 18, 2017; register here. Create Once, Publish Everywhere (COPE) The U.S. Department of Health & Human Services (HHS) is sharing its content models and their related Drupal features for you to use on your sites. A content model is a representation of types of content

Christen Geiler

Apr 07, 2017

Color in Digital Design

How do we choose color in digital design? In print, we have the Pantone fan and what you see is what you get — as long as your printer is color calibrated. With computer monitors, one does not get such precision, even within one office. So how much time and effort do you spend on color selection?

Angela Y. Smithers

Apr 04, 2017

Engineering the Chaski Relay: A Touchscreen Game at the National Museum of the American Indian

The interactive team at the National Museum of the American Indian saw the chaski story as as a candidate for interactivity and gamification, and an opportunity to bring additional engagement to the museum gallery. With a more focused idea and funding from the Electronic Software Association, the team set out on prototyping and development.

Benjamin Bloom

Mar 31, 2017

A Complete Redesign with You in Mind

We’re excited to launch a complete redesign of USDA.gov featuring stronger visual storytelling components, a more modern user-experience with easy to find services and resources, and to top it off, a completely mobile-friendly design. Through careful planning, thoughtful design, and a primary focus on user experience and usability, we’ve taken the best of government and industry

Peter Rhee

Mar 29, 2017

NASA’s Journey With the U.S. Web Design Standards

The U.S. Web Design Standards were created by the government, for the government. They’re currently implemented on hundreds of government sites, with an audience of more than 26 million monthly users.

Julia Elman

Mar 24, 2017

New ITIF Report Inspires a Closer Look at Website Performance and Security—Here Is Where to Begin

The Information Technology & Innovation Foundation (ITIF) recently published a report, Benchmarking U.S. Government Websites, that looks at the performance, security, and accessibility of the top 297 government websites.

Digital.gov Team

Mar 24, 2017

Buzzwords for 2017

Along with the New Year comes new buzzwords. Here are some that you are certain to hear about and see this year.

Christen Geiler

Mar 16, 2017

U.S. Web Design Standards Releases Version 1.0

The U.S. Web Design Standards are a library of design guidelines and code to help government developers quickly create trustworthy, accessible, and consistent digital government services. Last month, we announced the 1.0 release of the Standards, a milestone that signals the Standards are a stable, trustworthy resource for government designers and developers. By using the

18F Team

Mar 13, 2017

Letting Go of 85 Percent of Our Email Subscribers

Late last year, Business.USA.gov (BUSA) began transitioning its web presence to USA.gov and with its content, came its social media and email accounts. While transferring ownership of a Twitter account is fairly easy to do from a technical standpoint, transferring email ownership and tools is not. We had to tackle

Victoria Bitzer-Wales

Mar 13, 2017

How to Tell the World War I Story: Make it Personal

We naturally gravitate towards story-telling. It’s part of our human nature that began thousands of years ago, well before the written word. We want to pass down our history and cultures, and we do this by telling stories because they resonate with us. Stories tap into our emotions. They make us feel. They move us

Sarah Herrmann

Mar 09, 2017

DigitalGov Readers and Subscribers: We Want to Talk to You (Again)

We at DigitalGov want to hear more about you – your job, your role, the challenges you face — all of it — as you work to deliver more secure, effective, and reliable digital services for the public.

Digital.gov Team

Mar 08, 2017

Becoming an Influencer with Your Audience: Quality vs. Quantity of Content

Regardless of the platform, industry or niche, you became a social media influencer in one of two ways: adopting early or promoting great content. Early adopters are willing to gamble on a new platform, try an untested strategy or set precedent for other users. The risk is in the understanding that they could fail publicly.

Julia Jackson

Mar 06, 2017

Webinar Recap: Better, Faster, and More Flexible—U.S. Web Design Standards Update

The Road to Launch Version 1.0 You may have noticed a new, cleaner, and more modern look to some government websites over the last year—these are the web properties that were early adopters of the Draft U.S. Web Design Standards from 18F, the digital services agency which is part of the General Services Administration (GSA).

Lisa Bari

Feb 09, 2017

Automatic HTTPS Enforcement for New Executive Branch .gov Domains

HTTPS is a necessary baseline for security on the modern web. Non-secure HTTP connections lack integrity protection, and can be used to attack citizens, foreign nationals, and government staff. HTTPS provides increased confidentiality, authenticity, and integrity that mitigate these attacks.

Eric Mill

Marina Fox

Jan 19, 2017

The Life-Changing Magic of Writing Release Notes

A key part of agile development is constantly shipping new features. The team behind the Federal Election Commission’s (FEC) beta website ships new features at least once every two weeks. Sometimes the features are big, noticeable changes, such as the new home page we recently launched. And other times they’re small (a copy edit, an

Noah Manger

Jan 19, 2017

DigitalGov University in Review: 2016 Training Trends

Thanks to your participation, DigitalGov University (DGU), the events platform for DigitalGov, hosted over 90 events with 6,648 attendees from over 100 agencies across federal, tribal, state, and local governments.

Janelle Thalls

Jan 11, 2017

The Smithsonian’s IPOP Exhibition Framework: Lessons for a Human-Centered Content Approach

The Smithsonian Institution’s Office of Policy and Analysis has another tool to consider for your UX toolbox: IPOP. Though created specifically for museums and physical exhibitions, IPOP is useful for anyone wanting to widen appeal and engagement.

Benjamin Bloom

Dec 08, 2016

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