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    <title>User experience on Digital.gov</title>
    <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/topics/user-experience/</link>
    <description>Recent content in User experience on Digital.gov</description>
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    <language>en-us</language>
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    <item>
      <title>Reduce, remove, remediate: PDFs and government websites</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/12/31/reduce-remove-remediate-pdfs-and-government-websites/</link>
      <pubDate>Tue, 31 Dec 2024 00:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/12/31/reduce-remove-remediate-pdfs-and-government-websites/</guid>
      <description>In a recent governmentwide community discussion, we shared tips to remediate the use of PDFs on government websites, focusing on balancing needs, choosing formats, starting fixes, and ensuring documents are accessible for everyone.</description>
    </item>
    <item>
      <title>Making the case for human-centered design: A Department of Justice case study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/10/28/making-the-case-for-human-centered-design-a-department-of-justice-case-study/</link>
      <pubDate>Mon, 28 Oct 2024 00:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/10/28/making-the-case-for-human-centered-design-a-department-of-justice-case-study/</guid>
      <description>The Access DOJ initiative shares nine lessons on making services more accessible, effective, and efficient.</description>
    </item>
    <item>
      <title>Delivering a digital-first public experience: One agency&#39;s plan</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/09/23/delivering-a-digital-first-public-experience-one-agencys-plan/</link>
      <pubDate>Mon, 23 Sep 2024 00:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/09/23/delivering-a-digital-first-public-experience-one-agencys-plan/</guid>
      <description>Learn how the U.S. General Services Administration is tackling the 100+ requirements of OMB memo M-23-22, Delivering a Digital-First Public Experience.</description>
    </item>
    <item>
      <title>How the Open Data, Design, and Development team implemented state and offshore region navigation pages with hallway testing</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/09/03/the-beauty-of-hallway-testing-how-we-implemented-state-and-offshore-region-navigation-pages/</link>
      <pubDate>Tue, 03 Sep 2024 00:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/09/03/the-beauty-of-hallway-testing-how-we-implemented-state-and-offshore-region-navigation-pages/</guid>
      <description>User feedback is key to creating great digital products, but limited resources can hinder research efforts. Hallway testing provides a quick, useful solution. By conducting informal interviews, the Open Data, Design, and Development team at the Department of the Interior gathered insights to improve navigation to state and offshore region pages on the Natural Resources Revenue Data website. After testing prototypes, the best option was implemented, streamlining access white minimizing resource use. The team&amp;rsquo;s next steps include monitoring performance, evaluating the addition of maps on select pages, and continued hallway testing.</description>
    </item>
    <item>
      <title>How multicultural research guides the USA.gov benefit finder</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/08/27/how-multicultural-research-guides-usagovs-benefit-finder/</link>
      <pubDate>Tue, 27 Aug 2024 00:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/08/27/how-multicultural-research-guides-usagovs-benefit-finder/</guid>
      <description>Discover how USA.gov tailors its benefit finder experience for both English and Spanish-speaking users through culturally nuanced content. Through dual-track language research, a bilingual support team, and A/B testing, USA.gov ensures that more users receive relevant, empathetic, and user-friendly content. The USA.gov team also identified and addressed recruitment challenges to interatively improve its ongoing research processes.</description>
    </item>
    <item>
      <title>User research and the Paperwork Reduction Act</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/08/20/user-research-and-the-paperwork-reduction-act/</link>
      <pubDate>Tue, 20 Aug 2024 00:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/08/20/user-research-and-the-paperwork-reduction-act/</guid>
      <description>User research is an important part of customer experience transformation. Different types of research require different approval under the Paperwork Reduction Act (PRA). Through seven case studies, the U.S. Digital Service shows how agencies conducted valuable user research that did not require PRA approval and successfully integrated findings into their projects. Their work illustrates how thoughtful user research transforms delivery of services and helps agencies build trust in government.</description>
    </item>
    <item>
      <title>Developing an easier way to recruit user research participants</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/08/06/developing-an-easier-way-to-recruit-user-research-participants/</link>
      <pubDate>Tue, 06 Aug 2024 00:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/08/06/developing-an-easier-way-to-recruit-user-research-participants/</guid>
      <description>USA.gov and 10x recently partnered to develop a new user research recruitment page. The page launched in February 2024 and has attracted hundreds of sign-ups. It allows participants to assist in testing government websites for compensation, and helps teams find participants that match needed demographics. By simplifying the process and expanding recruitment of diverse populations, the initiative aims to support and streamline user research. It plans to add recruitment opportunities in additional languages and recruit more specific audiences for future studies.</description>
    </item>
    <item>
      <title>A small team&#39;s journey through digital maturity</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/07/08/a-small-teams-journey-through-digital-maturity/</link>
      <pubDate>Mon, 08 Jul 2024 15:55:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/07/08/a-small-teams-journey-through-digital-maturity/</guid>
      <description>As a small team, Digital.gov adopted user research and customer experience early. That foundation helps develop evidence-based strategies for today.</description>
    </item>
    <item>
      <title>Evaluating your agency&#39;s accessibility just got a whole lot easier with GSA&#39;s OpenACR Editor</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/07/08/evaluating-your-agency-accessibility-just-got-a-whole-lot-easier-with-gsa-openacr-editor/</link>
      <pubDate>Mon, 08 Jul 2024 12:55:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/07/08/evaluating-your-agency-accessibility-just-got-a-whole-lot-easier-with-gsa-openacr-editor/</guid>
      <description>To help agencies evaluate the accessibility of their digital products, GSA is making it easier to create Accessibility Conformance Reports through its new OpenACR Editor.</description>
    </item>
    <item>
      <title>Unsolicited data: A valuable resource for digital customer experience enhancement</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/06/25/unsolicited-data-a-valuable-resource-for-digital-customer-experience-enhancement/</link>
      <pubDate>Tue, 25 Jun 2024 00:00:00 +0000</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/06/25/unsolicited-data-a-valuable-resource-for-digital-customer-experience-enhancement/</guid>
      <description>Optimizing federal service touchpoints involves analyzing both actively-sought and spontaneous feedback, introducing new metrics and data points.</description>
    </item>
    <item>
      <title>How the U.S. Department of the Navy is delivering IT that just works</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/06/10/how-the-u-s-department-of-the-navy-is-delivering-it-that-just-works/</link>
      <pubDate>Mon, 10 Jun 2024 00:00:00 +0000</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/06/10/how-the-u-s-department-of-the-navy-is-delivering-it-that-just-works/</guid>
      <description>The U.S. Navy’s Program Executive Office for Digital and Enterprise Services is working to revolutionize how information technology is acquired.</description>
    </item>
    <item>
      <title>Progress towards delivering a digital-first public experience</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/04/17/progress-towards-delivering-a-digital-first-public-experience/</link>
      <pubDate>Wed, 17 Apr 2024 00:00:00 +0000</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/04/17/progress-towards-delivering-a-digital-first-public-experience/</guid>
      <description>Each year, more than 400 million individuals, families, businesses, organizations, and local governments get information and services from about 430 federal agencies and sub-agencies. The Biden-Harris administration is driving a bold vision for how government agencies serve their customers digitally with OMB&amp;rsquo;s ten-year roadmap for a modern digital experience. Agencies have already made significant strides. Learn about recent successes by the IRS, CDC, NASA, and FEMA, and how OMB will continue to collaborate with agencies to ensure ongoing improvement in digital government services.</description>
    </item>
    <item>
      <title>Delivering seamless customer journeys</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/04/16/delivering-seamless-customer-journeys/</link>
      <pubDate>Tue, 16 Apr 2024 00:00:00 +0000</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/04/16/delivering-seamless-customer-journeys/</guid>
      <description>GSA shares a 4-step process used to measure and analyze related websites, and additional plans to improve customers&amp;rsquo; digital experience.</description>
    </item>
    <item>
      <title>Getting the word out about voter registration: Vote.gov&#39;s first social media takeover with USAGov</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/02/06/getting-the-word-out-about-voter-registration-votegovs-first-social-media-takeover-with-usagov/</link>
      <pubDate>Tue, 06 Feb 2024 00:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2024/02/06/getting-the-word-out-about-voter-registration-votegovs-first-social-media-takeover-with-usagov/</guid>
      <description>Last fall, vote.gov and the USAGov program partnered for their first-ever social media takeover on National Voter Registration Day. The campaign, which encouraged the public to register to vote, reached 36,000 people across USAGov’s platforms and generated over 2,000 engagements. The partnership raised awareness for vote.gov, boosted vote.gov’s website traffic, and laid the groundwork for the future collaborations and resource-sharing between the two entities. This collaboration between vote.gov and USAGov offers a model for social media takeovers and partnerships between federal agencies and teams.</description>
    </item>
    <item>
      <title>Making GSA&#39;s public art collection more accessible</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/12/08/making-gsa-public-art-collection-more-accessible/</link>
      <pubDate>Fri, 08 Dec 2023 23:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/12/08/making-gsa-public-art-collection-more-accessible/</guid>
      <description>GSA’s Fine Arts team recently leveraged modern product development practices to launch the new collection website.</description>
    </item>
    <item>
      <title>An introduction to privacy</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/an-introduction-to-privacy/</link>
      <pubDate>Fri, 08 Dec 2023 06:46:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/an-introduction-to-privacy/</guid>
      <description>Introductory guidance on implementing privacy protections for users of federal websites.</description>
    </item>
    <item>
      <title>Delivering on 21st Century IDEA: A case study from the GSA SmartPay team (Part 1)</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/11/28/part-1-delivering-on-21st-century-idea-a-case-study-from-the-gsa-smartpay-team/</link>
      <pubDate>Tue, 28 Nov 2023 08:52:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/11/28/part-1-delivering-on-21st-century-idea-a-case-study-from-the-gsa-smartpay-team/</guid>
      <description>The GSA SmartPay program, the largest government charge card and commercial payment solutions program in the world, celebrated their 25th anniversary by launching three new websites with a user-centered, agile approach.</description>
    </item>
    <item>
      <title>Cultivating a dynamic career in user experience</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/11/07/cultivating-a-dynamic-career-in-user-experience/</link>
      <pubDate>Tue, 07 Nov 2023 08:48:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/11/07/cultivating-a-dynamic-career-in-user-experience/</guid>
      <description>Dynamic careers are derived from creativity, accountability, influence and strategic planning. Learn about how enhancing job skills builds resilience in today&amp;rsquo;s work environment.</description>
    </item>
    <item>
      <title>Decoding public sentiment: Harnessing open data to gain insights into service delivery</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/10/30/decoding-public-sentiment-harnessing-open-data-to-gain-insights-into-service-delivery/</link>
      <pubDate>Mon, 30 Oct 2023 10:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/10/30/decoding-public-sentiment-harnessing-open-data-to-gain-insights-into-service-delivery/</guid>
      <description>Exploring High-Impact Service Provider performance through open source data analysis to enhance customer experience with federal services.</description>
    </item>
    <item>
      <title>5 things we learned from our scams wizard usability test</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/10/04/5-things-we-learned-from-our-scams-wizard-usability-test/</link>
      <pubDate>Wed, 04 Oct 2023 10:57:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/10/04/5-things-we-learned-from-our-scams-wizard-usability-test/</guid>
      <description>USAGov’s usability (UX) team developed a step-by-step process for visitors to easily report a scam. Here are 5 things the team learned from performing usability testing on the tool.</description>
    </item>
    <item>
      <title>New IDManagement.gov is refreshing the conversation about Zero Trust</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/10/02/new-idmanagement-gov-is-refreshing-the-conversation-about-zero-trust/</link>
      <pubDate>Mon, 02 Oct 2023 14:53:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/10/02/new-idmanagement-gov-is-refreshing-the-conversation-about-zero-trust/</guid>
      <description>IDmanagement.gov has received an update that makes it easier for users to find exactly what they need.</description>
    </item>
    <item>
      <title>Why the American People Deserve a Digital Government</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/09/22/why-the-american-people-deserve-a-digital-government/</link>
      <pubDate>Fri, 22 Sep 2023 13:26:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/09/22/why-the-american-people-deserve-a-digital-government/</guid>
      <description>OMB recently released new policy guidance for government that includes a variety of actions and standards to help federal agencies design, develop, and deliver modern websites and digital services. Memo M-23-22, Delivering a Digital-First Public Experience, will make it seamless for the public to obtain government information and services online, and help agencies fully implement the 21st Century Integrated Digital Experience Act (21st Century IDEA).</description>
    </item>
    <item>
      <title>First, do no harm: mistakes to avoid in creating accessible user experiences</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/09/05/first-do-no-harm-mistakes-to-avoid-in-creating-accessible-user-experiences/</link>
      <pubDate>Tue, 05 Sep 2023 15:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/09/05/first-do-no-harm-mistakes-to-avoid-in-creating-accessible-user-experiences/</guid>
      <description>Accessible design and development practices help us build inclusive experiences. But we can lose sight of the people we serve if we don’t steadily work to better understand our users. To create accessible experiences, avoid these mistakes.</description>
    </item>
    <item>
      <title>Get to know Search.gov</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/07/25/get-to-know-search-gov/</link>
      <pubDate>Tue, 25 Jul 2023 12:56:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/07/25/get-to-know-search-gov/</guid>
      <description>Search.gov&amp;rsquo;s goal is to deliver a high-quality, government-wide search engine that allows agencies to customize search experiences for the public, regardless of website type or organization. Learn about standard offerings, as well as three major enhancements.</description>
    </item>
    <item>
      <title>Reflections on a year in government from 11 U.S. Digital Corps fellows</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/07/18/reflections-on-a-year-in-government-from-11-u-s-digital-corps-fellows/</link>
      <pubDate>Tue, 18 Jul 2023 11:41:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/07/18/reflections-on-a-year-in-government-from-11-u-s-digital-corps-fellows/</guid>
      <description>To celebrate their first year in government, 11 U.S. Digital Corps Fellows reflect on what they have learned.</description>
    </item>
    <item>
      <title>3 ways to improve communication between contact center agents and customers</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/06/27/3-ways-to-improve-communication-between-contact-center-agents-and-customers/</link>
      <pubDate>Tue, 27 Jun 2023 10:41:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/06/27/3-ways-to-improve-communication-between-contact-center-agents-and-customers/</guid>
      <description>The USAGov Contact Center is committed to meeting customers’ needs empathetically, efficiently, and accurately. Here are three tips recommended to USAGov agents for interacting with customers.</description>
    </item>
    <item>
      <title>Planning and implementing a search engine for a redesigned federal government website</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/05/26/planning-and-implementing-a-search-engine-for-a-redesigned-federal-government-website/</link>
      <pubDate>Fri, 26 May 2023 12:14:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/05/26/planning-and-implementing-a-search-engine-for-a-redesigned-federal-government-website/</guid>
      <description>In this blog, we walk you through our planning and implementation process for Search.gov. We share lessons learned, as well as resources we found useful.</description>
    </item>
    <item>
      <title>Personas: learn how to discover your audience, understand them, and pivot to address their needs</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/05/19/personas-learn-how-to-discover-your-audience-understand-them-and-pivot-to-address-their-needs/</link>
      <pubDate>Fri, 19 May 2023 15:48:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/05/19/personas-learn-how-to-discover-your-audience-understand-them-and-pivot-to-address-their-needs/</guid>
      <description>Advice from five federal experts on creating user personas.</description>
    </item>
    <item>
      <title>A digital accessibility catalyst for your next policy refresh</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/05/15/a-digital-accessibility-catalyst-for-your-next-policy-refresh/</link>
      <pubDate>Mon, 15 May 2023 14:51:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/05/15/a-digital-accessibility-catalyst-for-your-next-policy-refresh/</guid>
      <description>Use GSA’s IT Accessibility Policy Framework to update digital accessibility language in your agency’s policies.</description>
    </item>
    <item>
      <title>Introducing the new USA.gov</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/04/18/introducing-the-new-usa-gov/</link>
      <pubDate>Tue, 18 Apr 2023 09:34:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/04/18/introducing-the-new-usa-gov/</guid>
      <description>We’re excited to share that the new USA.gov and USAGov en Español are live. However, we&amp;rsquo;re not finished. See what we’ll be working on in the future.</description>
    </item>
    <item>
      <title>Modernizing a federal government website with user-centered design</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/30/modernizing-a-federal-government-website-with-user-centered-design/</link>
      <pubDate>Thu, 30 Mar 2023 16:57:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/30/modernizing-a-federal-government-website-with-user-centered-design/</guid>
      <description>In this blog post, we break down our process for redesigning a federal government website (onrr.gov) into six detailed sections. This blog serves as a helpful guide for other agencies looking to do a major website redesign.</description>
    </item>
    <item>
      <title>Testing Beta for Accessibility</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/16/testing-beta-for-accessibility/</link>
      <pubDate>Thu, 16 Mar 2023 10:23:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/16/testing-beta-for-accessibility/</guid>
      <description>The USAGov team strives to ensure all our websites are accessible to as many people as possible, including those who need the use of specialized assistive technologies when browsing the internet. In building beta.USA.gov, we deliberately validated that it met Section 508 and WCAG 2.0 compliance requirements. Our testing approach includes a three step hybrid method that may be suitable for other agency use.</description>
    </item>
    <item>
      <title>5 Changes the UX Team Made for Beta</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/14/5-changes-the-ux-team-made-for-beta/</link>
      <pubDate>Tue, 14 Mar 2023 14:44:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/14/5-changes-the-ux-team-made-for-beta/</guid>
      <description>The USAGov UX team has made improvements to beta.usa.gov in new ways. See the five changes that help us understand user needs and pain points.</description>
    </item>
    <item>
      <title>HHS Leverages Data for Impact and Action at the 2023 Health Datapalooza</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/10/hhs-leverages-data-for-impact-and-action-at-the-2023-health-datapalooza/</link>
      <pubDate>Fri, 10 Mar 2023 18:29:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/10/hhs-leverages-data-for-impact-and-action-at-the-2023-health-datapalooza/</guid>
      <description>U.S. Digital Corps Fellows at HHS proved instrumental to delivering this year’s Health Datapalooza, especially the 2023 Health Equity DataJam, which launched at the event as a two-month-long technology sprint through the end of April. A professional association for health services and policy researchers will run the DataJam using HHS open data. Thanks to the U.S. Digital Corps Fellows, HealthData.gov includes DataJam challenge prompts, priority themes, open datasets, and curated resources for solvers.</description>
    </item>
    <item>
      <title>Call for participation: Government UX summit 2023</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/09/call-for-participation-government-ux-summit-2023/</link>
      <pubDate>Thu, 09 Mar 2023 07:46:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/09/call-for-participation-government-ux-summit-2023/</guid>
      <description>The UX Summit will be a one day virtual event on June 14, 2023. New and experienced UX practitioners are encouraged to participate.</description>
    </item>
    <item>
      <title>A happy compromise between people-first and plain language</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/07/a-happy-compromise-between-people-first-and-plain-language/</link>
      <pubDate>Tue, 07 Mar 2023 12:31:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/07/a-happy-compromise-between-people-first-and-plain-language/</guid>
      <description>Find out how the National Institute of Corrections is using people-first plain language in its communications. See what words and phrases they’re changing.</description>
    </item>
    <item>
      <title>Building Beta: The Foundation</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/07/building-beta-the-foundation/</link>
      <pubDate>Tue, 07 Mar 2023 10:41:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/03/07/building-beta-the-foundation/</guid>
      <description>The USAGov program has been developing a new iteration of our bilingual sites, USA.gov and USAGov en Español. In the process of building beta.USA.gov and beta.USA.gov en Español, we’ve been rethinking our work style and priorities. Follow the “Building Beta” series to learn how we’re reimagining the way we approach product management, usability, accessibility, content creation, analytics, and outreach.</description>
    </item>
    <item>
      <title>How to manage a federal website</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/02/02/how-to-manage-a-federal-website/</link>
      <pubDate>Thu, 02 Feb 2023 09:13:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/02/02/how-to-manage-a-federal-website/</guid>
      <description>Managing government websites is a targeted exercise. Here are 5 steps to help you build and maintain a successful one.</description>
    </item>
    <item>
      <title>Bringing design in-house</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/01/27/bringing-design-in-house/</link>
      <pubDate>Fri, 27 Jan 2023 10:11:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2023/01/27/bringing-design-in-house/</guid>
      <description>What is design, who are designers, and how can they help your agency? Learn how to build a design team that can help your agency solve “wicked problems” and be more innovative.</description>
    </item>
    <item>
      <title>Sunsetting Go.USA.gov: Final User Statistics</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/11/15/sunsetting-go-usa-gov-final-user-statistics/</link>
      <pubDate>Tue, 15 Nov 2022 16:05:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/11/15/sunsetting-go-usa-gov-final-user-statistics/</guid>
      <description>The digital landscape has changed significantly since we launched the Go.USA.gov service in 2009. Over the last two years the team looked carefully at the program holistically, taking into consideration the future of the program, the current landscape related to using shortened URLs and alignment with strategic business goals. In early 2022 we made the difficult decision to initiate steps to sunset the service.</description>
    </item>
    <item>
      <title>Incorporating Evaluation into Digital Forms</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/10/24/incorporating-evaluation-into-digital-forms/</link>
      <pubDate>Mon, 24 Oct 2022 13:59:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/10/24/incorporating-evaluation-into-digital-forms/</guid>
      <description>The American public spends approximately 11.5 billion hours per year filling out federal government forms. Form complexity can result in lack of submission or completion, and errors on forms can cause processing delays and affect whether the form is accepted — which can have far-reaching consequences. Learn how Five GSA offices and the American public worked together to improve federal forms.</description>
    </item>
    <item>
      <title>DHS Usability Testing Kit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/06/13/dhs-usability-testing-kit/</link>
      <pubDate>Mon, 13 Jun 2022 11:31:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/06/13/dhs-usability-testing-kit/</guid>
      <description></description>
    </item>
    <item>
      <title>Technology-boosting TMF Investments Deliver Benefits for the American Public</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/05/23/technology-boosting-tmf-investments-deliver-benefits-for-the-american-public/</link>
      <pubDate>Mon, 23 May 2022 11:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/05/23/technology-boosting-tmf-investments-deliver-benefits-for-the-american-public/</guid>
      <description>The Technology Modernization Fund (TMF) is working to transform the way the government uses technology to deliver for the American public in an equitable, secure and user-friendly way. It strategically invests in priority IT modernization projects that are aligned with the fast pace of changing technology and agency needs. Here are a few examples of how the TMF has invested in multiple projects that are helping many agencies deliver what people need when they need.</description>
    </item>
    <item>
      <title>USAGov Content Design Team: 2021 Highlights</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/05/10/usagov-content-design-team-2021-highlights/</link>
      <pubDate>Tue, 10 May 2022 14:31:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/05/10/usagov-content-design-team-2021-highlights/</guid>
      <description></description>
    </item>
    <item>
      <title>Two Years of Federal Student Aid&#39;s Virtual Assistant Lead to Lessons Learned and a Clear Vision of the Work Ahead</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/05/02/two-years-of-federal-student-aid-virtual-assistant-lead-to-lessons-learned-and-a-clear-vision-of-the-work-ahead/</link>
      <pubDate>Mon, 02 May 2022 16:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/05/02/two-years-of-federal-student-aid-virtual-assistant-lead-to-lessons-learned-and-a-clear-vision-of-the-work-ahead/</guid>
      <description>Education&amp;rsquo;s FSA team behind Aidan® shares what they’ve learned over the past two years to help drive improvements and expand the product to a wider range of users.</description>
    </item>
    <item>
      <title>Why We Created a Troubleshooting Guide</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/04/20/why-we-created-a-troubleshooting-guide/</link>
      <pubDate>Wed, 20 Apr 2022 11:55:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/04/20/why-we-created-a-troubleshooting-guide/</guid>
      <description></description>
    </item>
    <item>
      <title>Creating a New Way for People To Discover Government Benefits</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/03/15/creating-a-new-way-for-people-to-discover-government-benefits/</link>
      <pubDate>Tue, 15 Mar 2022 19:47:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/03/15/creating-a-new-way-for-people-to-discover-government-benefits/</guid>
      <description>summ</description>
    </item>
    <item>
      <title>Lessons from the 2021 Federal Plain Language Report Card</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/03/11/lessons-from-the-2021-federal-plain-language-report-card/</link>
      <pubDate>Fri, 11 Mar 2022 21:17:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/03/11/lessons-from-the-2021-federal-plain-language-report-card/</guid>
      <description></description>
    </item>
    <item>
      <title>Lessons from the 2021 Federal Plain Language Report Card</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/lessons-from-the-2021-federal-plain-language-report-card/</link>
      <pubDate>Fri, 11 Mar 2022 17:26:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/lessons-from-the-2021-federal-plain-language-report-card/</guid>
      <description>This event recap highlights best practices, a short case study video, and examples of federal web content that received both high and low scores in the 2021 Plain Language Report Card.</description>
    </item>
    <item>
      <title>From Fellowship To Full-time: How a CFPB Software Engineer Helped Protect Consumers and Built a Career in Civic Tech</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/03/07/from-fellowship-to-full-time-how-a-cfpb-software-engineer-helped-protect-consumers-and-built-a-career-in-civic-tech/</link>
      <pubDate>Mon, 07 Mar 2022 11:15:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/03/07/from-fellowship-to-full-time-how-a-cfpb-software-engineer-helped-protect-consumers-and-built-a-career-in-civic-tech/</guid>
      <description>Anselm Bradford, a front-end engineer at the Consumer Financial Protection Bureau (CFPB), is using his tech skills to protect American consumers.</description>
    </item>
    <item>
      <title>Call for Participation: 2022 Government UX Summit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/01/19/call-for-participation-2022-government-ux-summit/</link>
      <pubDate>Wed, 19 Jan 2022 15:47:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/01/19/call-for-participation-2022-government-ux-summit/</guid>
      <description>Learn more about the User Experience Summit submission process, and submit your presentations for consideration!</description>
    </item>
    <item>
      <title>Open-source Information Architecture Design: Using the Tools You Have To Conduct Card Sorting and Tree Testing</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/01/06/open-source-information-architecture-design-using-the-tools-you-have-to-conduct-card-sorting-and-tree-testing/</link>
      <pubDate>Thu, 06 Jan 2022 11:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/01/06/open-source-information-architecture-design-using-the-tools-you-have-to-conduct-card-sorting-and-tree-testing/</guid>
      <description>Learn how we used GitHub to conduct a card sort and tree testing to improve the information architecture for onrr.gov.</description>
    </item>
    <item>
      <title>Keynote Speaker Recap: Would More Plain Language Have Saved Us From the Worst of the Pandemic?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/01/04/keynote-speaker-recap-would-more-plain-language-have-saved-us-from-the-worst-of-the-pandemic/</link>
      <pubDate>Tue, 04 Jan 2022 13:02:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/01/04/keynote-speaker-recap-would-more-plain-language-have-saved-us-from-the-worst-of-the-pandemic/</guid>
      <description>A summary of Cynthia Baur’s keynote at the 2021 Plain Language Summit.</description>
    </item>
    <item>
      <title>Webinar Recap: Key Takeaways on Simplifying Hazard Communications With Plain Language</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/01/04/webinar-recap-key-takeaways-on-simplifying-hazard-communications-with-plain-language/</link>
      <pubDate>Tue, 04 Jan 2022 12:35:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2022/01/04/webinar-recap-key-takeaways-on-simplifying-hazard-communications-with-plain-language/</guid>
      <description>An overview of the presentation by Danielle Nagele of NOAA at the 2021 Plain Language Summit. Learn how she and her team used feedback to decrease confusion and increase impact.</description>
    </item>
    <item>
      <title>Digital Meets Culture: Getting Your Culture in Line With Your Digital Strategy</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/09/28/digital-meets-culture-getting-your-culture-in-line-with-your-digital-strategy/</link>
      <pubDate>Tue, 28 Sep 2021 09:40:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/09/28/digital-meets-culture-getting-your-culture-in-line-with-your-digital-strategy/</guid>
      <description>Learn how digital service teams in government navigate through the currents of organizational culture and implement change at their agencies.</description>
    </item>
    <item>
      <title>Building a Bureau-Wide Usability Collaboration Group: Lessons Learned from the U.S. Geological Survey</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/09/01/building-a-bureau-wide-usability-collaboration-group-lessons-learned-from-the-u-s-geological-survey/</link>
      <pubDate>Wed, 01 Sep 2021 19:05:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/09/01/building-a-bureau-wide-usability-collaboration-group-lessons-learned-from-the-u-s-geological-survey/</guid>
      <description>Learn about the U.S. Geological Survey’s Usability Collaboration Area in this short interview with the group&amp;rsquo;s organizer.</description>
    </item>
    <item>
      <title>Involving End Users at All Stages To Create Actionable Science Products for Complex, Real-World Issues</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/08/13/involving-end-users-at-all-stages-to-create-actionable-science-products-for-complex-real-world-issues/</link>
      <pubDate>Fri, 13 Aug 2021 10:15:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/08/13/involving-end-users-at-all-stages-to-create-actionable-science-products-for-complex-real-world-issues/</guid>
      <description>How co-production methods increase the usefulness of scientific results, products, and tools</description>
    </item>
    <item>
      <title>A User-Centered Approach: Simplicity and Complexity in a Homepage Graphic</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/08/12/a-user-centered-approach-simplicity-and-complexity-in-a-homepage-graphic/</link>
      <pubDate>Thu, 12 Aug 2021 16:29:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/08/12/a-user-centered-approach-simplicity-and-complexity-in-a-homepage-graphic/</guid>
      <description></description>
    </item>
    <item>
      <title>Join the Web Analytics</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/communities/web-analytics-and-optimization/</link>
      <pubDate>Wed, 07 Jul 2021 09:13:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/communities/web-analytics-and-optimization/</guid>
      <description>Make better decisions using web analytics and other optimization strategies.</description>
    </item>
    <item>
      <title>Making It Easier for People to Find Federal Agencies</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/06/08/making-it-easier-for-people-to-find-federal-agencies/</link>
      <pubDate>Tue, 08 Jun 2021 19:14:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/06/08/making-it-easier-for-people-to-find-federal-agencies/</guid>
      <description></description>
    </item>
    <item>
      <title>8 Ways Community of Practice (CoP) Managers Can Improve Member Engagement on Listservs</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/05/21/8-ways-community-of-practice-cop-managers-can-improve-member-engagement-on-listservs/</link>
      <pubDate>Fri, 21 May 2021 09:31:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/05/21/8-ways-community-of-practice-cop-managers-can-improve-member-engagement-on-listservs/</guid>
      <description>Are you a Digital.gov Community of Practice (CoP) lead? Find yourself participating in a CoP discussion and wondering what else you can do? We’ve got some suggestions.</description>
    </item>
    <item>
      <title>Security is Everyone&#39;s Responsibility: Delivering Secure, Usable Login for Government</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/03/02/security-is-everyones-job-delivering-secure-usable-login-for-government/</link>
      <pubDate>Tue, 02 Mar 2021 10:28:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/03/02/security-is-everyones-job-delivering-secure-usable-login-for-government/</guid>
      <description>How login.gov incorporated human centered design and continuous discovery into their product development process to improve the user experience.</description>
    </item>
    <item>
      <title>Call for Participation: 2021 Government UX Summit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/02/08/call-for-participation-2021-government-ux-summit/</link>
      <pubDate>Mon, 08 Feb 2021 12:43:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2021/02/08/call-for-participation-2021-government-ux-summit/</guid>
      <description>Join us as virtual presenters for the 2021 Government UX Summit in June! This is a great opportunity to hone your UX skills with the best and brightest user experience researchers and designers from across the government.</description>
    </item>
    <item>
      <title>Deceptive Design: How to Identify and Combat Consequence Design</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/deceptive-design-how-to-identify-and-combat-consequence-design/</link>
      <pubDate>Tue, 01 Dec 2020 14:10:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/deceptive-design-how-to-identify-and-combat-consequence-design/</guid>
      <description>Consequence design is part of everyday life. Techniques like “deceptive patterns” and “hostile design” trick people into taking unintended actions — learn how to prevent them from sneaking into our design work.</description>
    </item>
    <item>
      <title>When’s the best time to tweet? @USAGovEspanol experiments with Twitter</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/07/22/whens-the-best-time-to-tweet/</link>
      <pubDate>Wed, 22 Jul 2020 07:55:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/07/22/whens-the-best-time-to-tweet/</guid>
      <description></description>
    </item>
    <item>
      <title>&amp;#34;Diga o marque 2&amp;#34;: USAGov en Espa&amp;ntilde;ol’s New Approach to Interactive Voice Response</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/06/23/diga-o-marque-2-usagov-en/</link>
      <pubDate>Tue, 23 Jun 2020 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/06/23/diga-o-marque-2-usagov-en/</guid>
      <description></description>
    </item>
    <item>
      <title>U.S. Web Design System</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/communities/uswds/</link>
      <pubDate>Thu, 12 Dec 2019 19:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/communities/uswds/</guid>
      <description>A community for anyone building federal websites with the U.S. Web Design System (USWDS) or considering it for a future project.</description>
    </item>
    <item>
      <title>U.S. Web Design System</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/the-us-web-design-system/</link>
      <pubDate>Thu, 11 Apr 2019 23:37:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/the-us-web-design-system/</guid>
      <description>A design system for the federal government that makes it easier to build accessible, mobile-friendly government websites for the American public.</description>
    </item>
    <item>
      <title>Section 508 IT Accessibility</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/communities/it-accessibility-section-508/</link>
      <pubDate>Fri, 05 Oct 2018 13:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/communities/it-accessibility-section-508/</guid>
      <description>To support people working to enhance access to federal information technology (IT), we identify and promote best practices for compliance with Section 508 law, and conformance to the Revised 508 Standards.</description>
    </item>
    <item>
      <title>Agency Perspectives on Personas (Use, Development and Challenges)</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/02/agency-perspectives-on-personas-use-development-and-challenges/</link>
      <pubDate>Mon, 02 Feb 2015 10:00:00 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/02/agency-perspectives-on-personas-use-development-and-challenges/</guid>
      <description>Personas are tools your agency can use to learn about your end users and drive decisions. Personas are so useful because they serve as a communication tool for your team. You can keep these personas in mind to guide any work that your agency performs. Let’s delve a bit deeper into personas and review two</description>
    </item>
    <item>
      <title>Join the Multilingual</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/communities/multilingual/</link>
      <pubDate>Fri, 21 Feb 2014 04:58:10 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/communities/multilingual/</guid>
      <description>Expand and improve digital content in languages other than English.</description>
    </item>
    <item>
      <title>Join the User Experience</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/communities/user-experience/</link>
      <pubDate>Mon, 13 Jan 2014 02:35:36 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/communities/user-experience/</guid>
      <description>Create better user-centered products for the public.</description>
    </item>
    <item>
      <title>Department of Homeland Security: Usability Testing Kit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/department-of-homeland-security-usability-testing-kit/</link>
      <pubDate>Tue, 27 Sep 2022 11:25:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/department-of-homeland-security-usability-testing-kit/</guid>
      <description>A resource with four approaches to help federal employees perform usability testing.</description>
    </item>
    <item>
      <title>An advanced approach to accessibility</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/an-advanced-approach-to-accessibility/</link>
      <pubDate>Wed, 04 Dec 2019 08:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/an-advanced-approach-to-accessibility/</guid>
      <description>A deeper look at accessibility: what to do, how to do it, and why it matters.</description>
    </item>
    <item>
      <title>An Introduction to USWDS 3.0</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/an-introduction-us-web-design-system/</link>
      <pubDate>Thu, 11 Apr 2019 23:37:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/an-introduction-us-web-design-system/</guid>
      <description>A design system for the federal government that makes it easier to build accessible, mobile-friendly government websites for the American public.</description>
    </item>
    <item>
      <title>Join the Web Managers</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/communities/web-content-managers/</link>
      <pubDate>Thu, 21 Nov 2013 02:31:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/communities/web-content-managers/</guid>
      <description>Create a better online experience for the public alongside government web content managers.</description>
    </item>
    <item>
      <title>Required web content and links</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/required-web-content-and-links/</link>
      <pubDate>Mon, 05 Dec 2011 12:37:26 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/required-web-content-and-links/</guid>
      <description>Various policies require you to have certain content—or provide links to content—from specific places on your website.</description>
    </item>
    <item>
      <title>18F Accessibility Guide</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/18f-accessibility-guide/</link>
      <pubDate>Mon, 01 Jan 0001 00:00:00 +0000</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/18f-accessibility-guide/</guid>
      <description>A resource for developing accessible products.</description>
    </item>
    <item>
      <title>Accessibility for Teams</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/accessibility-for-teams/</link>
      <pubDate>Mon, 01 Jan 0001 00:00:00 +0000</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/accessibility-for-teams/</guid>
      <description>A guide to making products more accessible for everyone.</description>
    </item>
    <item>
      <title>Human-Centered Design Guide Series</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/hcd/</link>
      <pubDate>Mon, 01 Jan 0001 00:00:00 +0000</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/hcd/</guid>
      <description>A series of guides to help you understand and practice human-centered design.</description>
    </item>
    <item>
      <title>U.S. Web Design System</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/services/service_uswds/</link>
      <pubDate>Mon, 01 Jan 0001 00:00:00 +0000</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/services/service_uswds/</guid>
      <description>A toolkit of principles, guidance, and code that helps agency digital teams build accessible, mobile-friendly government websites for the American public.</description>
    </item>
    <item>
      <title>Understanding the Digital Analytics Program</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/dap/</link>
      <pubDate>Wed, 31 Jul 2019 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/dap/</guid>
      <description>The Digital Analytics Program (DAP) offers advanced, easy web analytics for federal agencies.</description>
    </item>
    <item>
      <title>Requirements for delivering a digital-first public experience</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/delivering-digital-first-public-experience/</link>
      <pubDate>Fri, 01 Nov 2019 15:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/delivering-digital-first-public-experience/</guid>
      <description>Learn how to implement 21st Century IDEA to design and deliver better websites and digital services.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - January 2025</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2025/01/16/uswds-monthly-call-january-2025/</link>
      <pubDate>Thu, 16 Jan 2025 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2025/01/16/uswds-monthly-call-january-2025/</guid>
      <description>Learn the U.S. Web Design System basics, how to get started with the design system, and what’s coming next for USWDS in 2025.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - December 2024</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2024/12/19/uswds-monthly-call-december-2024/</link>
      <pubDate>Thu, 19 Dec 2024 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2024/12/19/uswds-monthly-call-december-2024/</guid>
      <description>The U.S. Web Design System team is joined by the Federal Website Standards team to share more about the standards, their origin, the research backing them, and what standards are coming next.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - November 2024</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2024/11/21/uswds-monthly-call-november-2024/</link>
      <pubDate>Thu, 21 Nov 2024 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2024/11/21/uswds-monthly-call-november-2024/</guid>
      <description>The U.S. Web Design System (USWDS) team will share their vision for the design system as a product, including USWDS Web Components and other new things the team expects to deliver in 2025.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - October 2024</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2024/10/17/uswds-monthly-call-october-2024/</link>
      <pubDate>Thu, 17 Oct 2024 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2024/10/17/uswds-monthly-call-october-2024/</guid>
      <description>The U.S. Web Design System team will share the product and engineering principles they&amp;rsquo;re using to guide the development of the design system. event_organizer: Digital.gov</description>
    </item>
    <item>
      <title>Spring 2024 Community Summit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2024/03/13/spring-2024-community-summit/</link>
      <pubDate>Wed, 13 Mar 2024 10:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2024/03/13/spring-2024-community-summit/</guid>
      <description>Digital service experts across the federal government will share case studies and best practices on delivering a digital-first public experience.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - November 2023</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/11/16/uswds-monthly-call-november-2023/</link>
      <pubDate>Thu, 16 Nov 2023 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/11/16/uswds-monthly-call-november-2023/</guid>
      <description>The USWDS team will continue sharing our progress to improve ongoing research, publishing results and addressing recent findings.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - October 2023</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/10/19/uswds-monthly-call-october-2023/</link>
      <pubDate>Thu, 19 Oct 2023 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/10/19/uswds-monthly-call-october-2023/</guid>
      <description>This month, we&amp;rsquo;ll share progress and findings from our recent effort to improve our ongoing research practice.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - September 2023</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/09/21/uswds-monthly-call-september-2023/</link>
      <pubDate>Thu, 21 Sep 2023 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/09/21/uswds-monthly-call-september-2023/</guid>
      <description>We&amp;rsquo;ll explore what it means to pursue mission-centered design and decision-making.</description>
    </item>
    <item>
      <title>Cultivating a dynamic career in UX</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/09/19/cultivating-a-dynamic-career-in-ux/</link>
      <pubDate>Tue, 19 Sep 2023 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/09/19/cultivating-a-dynamic-career-in-ux/</guid>
      <description>Join us for a discussion on how to adapt your career in user experience (UX) to a quickly changing world.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - August 2023</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/08/17/uswds-monthly-call-august-2023/</link>
      <pubDate>Thu, 17 Aug 2023 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/08/17/uswds-monthly-call-august-2023/</guid>
      <description>What&amp;rsquo;s in the newest iteration of the U.S. Web Design System&amp;rsquo;s product roadmap.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - June 2023</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/06/15/uswds-monthly-call-june-2023/</link>
      <pubDate>Thu, 15 Jun 2023 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/06/15/uswds-monthly-call-june-2023/</guid>
      <description>Developing and evaluating content for manual accessibility and user experience (UX) tests</description>
    </item>
    <item>
      <title>2023 Government UX Summit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/06/14/2023-government-ux-summit/</link>
      <pubDate>Wed, 14 Jun 2023 10:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/06/14/2023-government-ux-summit/</guid>
      <description>User experience (UX) experts across the federal government shared case studies and best practices during this virtual summit.</description>
    </item>
    <item>
      <title>Strengthening information accessibility for consumers with limited English proficiency</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/05/24/strengthening-information-accessibility-for-consumers-with-limited-english-proficiency/</link>
      <pubDate>Wed, 24 May 2023 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/05/24/strengthening-information-accessibility-for-consumers-with-limited-english-proficiency/</guid>
      <description>Tune in to learn what the Consumer Financial Protection Bureau (CFPB) is doing to ensure financial products and services are accessible to all consumers, including those with limited English proficiency.</description>
    </item>
    <item>
      <title>Incorporating user experience practices into data-driven development of a biomedical software tool</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/05/03/incorporating-user-experience-practices-into-data-driven-development-of-a-biomedical-software-tool/</link>
      <pubDate>Wed, 03 May 2023 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/05/03/incorporating-user-experience-practices-into-data-driven-development-of-a-biomedical-software-tool/</guid>
      <description>Join the National Cancer Institute and a university-based researcher to discuss interpreting complex data.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - April 2023</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/04/20/uswds-monthly-call-april-2023/</link>
      <pubDate>Thu, 20 Apr 2023 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/04/20/uswds-monthly-call-april-2023/</guid>
      <description>Tune-in to learn more about what your feedback is doing for the U.S. Web Design System.</description>
    </item>
    <item>
      <title>The plain language tie to translating digital content</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/03/08/the-plain-language-tie-to-translating-digital-content/</link>
      <pubDate>Wed, 08 Mar 2023 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/03/08/the-plain-language-tie-to-translating-digital-content/</guid>
      <description>Join us to discuss the plain language and cultural components of effectively translating digital content into multiple languages.</description>
    </item>
    <item>
      <title>Increasing public participation in user research</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/02/07/increasing-public-participation-in-user-research/</link>
      <pubDate>Tue, 07 Feb 2023 13:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/02/07/increasing-public-participation-in-user-research/</guid>
      <description>Join GSA’s 10x team as they share their report on creative incentives and tools for increased public participation in user research.</description>
    </item>
    <item>
      <title>Continuously improve your website by using customer feedback and web analytics: An IRS case study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/01/25/continuously-improve-your-website-by-using-customer-feedback-and-web-analytics-an-irs-case-study/</link>
      <pubDate>Wed, 25 Jan 2023 13:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2023/01/25/continuously-improve-your-website-by-using-customer-feedback-and-web-analytics-an-irs-case-study/</guid>
      <description>Get tips and lessons learned from the Internal Revenue Service on how they collect user feedback and use web analytics to improve applications.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - November 2022</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/11/17/uswds-monthly-call-november-2022/</link>
      <pubDate>Thu, 17 Nov 2022 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/11/17/uswds-monthly-call-november-2022/</guid>
      <description>Continuing our look at user profile patterns</description>
    </item>
    <item>
      <title>USAGov: Usability Test Reports</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/11/15/usagov-usability-test-reports/</link>
      <pubDate>Tue, 15 Nov 2022 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/11/15/usagov-usability-test-reports/</guid>
      <description>Join us for an overview of usability test reports on the next version of USA.gov.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - October 2022</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/10/20/october-2022-uswds-monthly-call/</link>
      <pubDate>Thu, 20 Oct 2022 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/10/20/october-2022-uswds-monthly-call/</guid>
      <description>We’ll discuss our approach to developing User Profile design patterns, look at some specific guidance, and talk about why it’s so important.</description>
    </item>
    <item>
      <title>Improve Your Website With User Testing</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/09/28/improve-your-website-with-user-testing/</link>
      <pubDate>Wed, 28 Sep 2022 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/09/28/improve-your-website-with-user-testing/</guid>
      <description>Get tips and lessons learned from the Environmental Protection Agency on how to conduct user testing to improve customer experience.</description>
    </item>
    <item>
      <title>DHS Usability Testing Kit &amp;mdash; So Easy, Anyone Can Do It</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/09/27/dhs-usability-testing-kit-so-easy-anyone-can-do-it/</link>
      <pubDate>Tue, 27 Sep 2022 13:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/09/27/dhs-usability-testing-kit-so-easy-anyone-can-do-it/</guid>
      <description>Join us for an overview of the Department of Homeland Security&amp;rsquo;s new Usability Testing Kit, including its four approaches to usability testing.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - September 2022</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/09/15/uswds-monthly-call-september-2022/</link>
      <pubDate>Thu, 15 Sep 2022 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/09/15/uswds-monthly-call-september-2022/</guid>
      <description>How do we help users find content in their preferred language? Join us as we take a closer look at the language selection patterns we&amp;rsquo;re developing for USWDS.</description>
    </item>
    <item>
      <title>2022 Federal Plain Language Summit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/08/24/2022-federal-plain-language-summit/</link>
      <pubDate>Wed, 24 Aug 2022 10:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/08/24/2022-federal-plain-language-summit/</guid>
      <description>Join the best and brightest plain language practitioners from across the federal government.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - August 2022</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/08/18/uswds-monthly-call-august-2022/</link>
      <pubDate>Thu, 18 Aug 2022 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/08/18/uswds-monthly-call-august-2022/</guid>
      <description>Join us to learn more about design patterns and how they fit into the design system.</description>
    </item>
    <item>
      <title>2022 Government UX Summit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/06/07/2022-government-ux-summit/</link>
      <pubDate>Tue, 07 Jun 2022 11:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/06/07/2022-government-ux-summit/</guid>
      <description>A two-day summit—June 7 and June 8—with experts who will share their experiences as UX practitioners in the federal government.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - April 2022</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/04/21/uswds-monthly-call-april-2022/</link>
      <pubDate>Thu, 21 Apr 2022 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/04/21/uswds-monthly-call-april-2022/</guid>
      <description>Our friends at Digital.gov will join us to talk through their experience migrating to USWDS 3.0.</description>
    </item>
    <item>
      <title>Plain Language &#43; Compassion Help People in Crisis</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/03/09/plain-language-compassion-help-people-in-crisis/</link>
      <pubDate>Wed, 09 Mar 2022 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/03/09/plain-language-compassion-help-people-in-crisis/</guid>
      <description>Meet the content strategists who worked to transform FindTreatment.gov to connect people in crisis with the help that they need.</description>
    </item>
    <item>
      <title>Language Connections: Tips to Create, Maintain, and Present Non-English Digital Content</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/02/24/language-connections-tips-to-create-maintain-and-present-non-english-digital-content/</link>
      <pubDate>Thu, 24 Feb 2022 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/02/24/language-connections-tips-to-create-maintain-and-present-non-english-digital-content/</guid>
      <description>Tips to help you improve access to your non-English digital content.</description>
    </item>
    <item>
      <title>Overcoming Your Fear of Data</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/01/13/overcoming-your-fear-of-data/</link>
      <pubDate>Thu, 13 Jan 2022 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2022/01/13/overcoming-your-fear-of-data/</guid>
      <description>Learn how to overcome resistance to data analytics and visualization, ask the right questions, and improve customer experience.</description>
    </item>
    <item>
      <title>Results of the 2021 Federal Report Card</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/12/08/results-of-the-2021-federal-report-card/</link>
      <pubDate>Wed, 08 Dec 2021 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/12/08/results-of-the-2021-federal-report-card/</guid>
      <description>David Lipscomb from the Center for PL will review the results of this year’s Federal Plain Language Report Card and answer questions.</description>
    </item>
    <item>
      <title>2021 Federal Plain Language Summit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/09/21/2021-federal-plain-language-summit/</link>
      <pubDate>Tue, 21 Sep 2021 10:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/09/21/2021-federal-plain-language-summit/</guid>
      <description>On 9/21/21, PLAIN&amp;rsquo;s Fourth Federal PL Summit showcases federal employees’ plain language projects. Topics include COVID-19 agency responses, accessibility, user experience, and career enhancement.</description>
    </item>
    <item>
      <title>FedRAMP &amp; DAP Case Study Part 2: Reporting and Decision-Making</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/09/01/fedramp-dap-case-study-part-2-reporting-and-decision-making/</link>
      <pubDate>Wed, 01 Sep 2021 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/09/01/fedramp-dap-case-study-part-2-reporting-and-decision-making/</guid>
      <description>In this second part of our analytics case study series, we&amp;rsquo;ll address how to pull reporting and conduct analysis through the lens of your analytics strategy.</description>
    </item>
    <item>
      <title>FedRAMP &amp; DAP Case Study Part 1: Assessing Analytics Strategy</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/07/28/fedramp-dap-case-study-part-1-assessing-analytics-strategy/</link>
      <pubDate>Wed, 28 Jul 2021 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/07/28/fedramp-dap-case-study-part-1-assessing-analytics-strategy/</guid>
      <description>In this two-part Analytics Case Study, we&amp;rsquo;ll speak with the GSA’s FedRAMP team about their analytics strategy, data collection, reporting, and subsequent decision-making for a new site launch.</description>
    </item>
    <item>
      <title>Digital Meets Culture: Getting Your Culture in Line With Your Digital Strategy</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/07/15/digital-meets-culture-getting-your-culture-in-line-with-your-digital-strategy/</link>
      <pubDate>Thu, 15 Jul 2021 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/07/15/digital-meets-culture-getting-your-culture-in-line-with-your-digital-strategy/</guid>
      <description>Join Digital.gov’s Web Managers Community as they host a discussion with panelists from the Lab at OPM, National Institutes of Health, Navy Bureau of Medicine and Surgery, and Presidential Innovation Fellows. The panel will discuss how to align culture and digital strategy to build better digital services.</description>
    </item>
    <item>
      <title>2021 User Experience Summit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/06/22/2021-user-experience-summit/</link>
      <pubDate>Tue, 22 Jun 2021 11:01:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/06/22/2021-user-experience-summit/</guid>
      <description>A 3-day remote summit covering User Experience (UX) management in the government.</description>
    </item>
    <item>
      <title>Plain Language Webinar: Using Words to Build Better Digital Experiences</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/06/09/plain-language-webinar-using-words-to-build-better-digital-experiences/</link>
      <pubDate>Wed, 09 Jun 2021 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/06/09/plain-language-webinar-using-words-to-build-better-digital-experiences/</guid>
      <description>Words make digital experiences human-centered, and require just as much thought as the branding and code. As federal agencies strive to use human-centered design, they need to remember that words and design work together. See how interfaces rely on language, and how your writing can make or break an experience. Learn principles for UX writing that anyone who works on digital products can apply to their own work.</description>
    </item>
    <item>
      <title>How Testing Your Documents Can Improve Plain Language Compliance</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/04/14/how-testing-your-documents-can-improve-plain-language-compliance/</link>
      <pubDate>Wed, 14 Apr 2021 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/04/14/how-testing-your-documents-can-improve-plain-language-compliance/</guid>
      <description>Usability testing isn’t only for websites. Come work with Dr. Ginny Redish and try out three techniques for quick and easy ways to test the usability of your documents.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - January 2021</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/01/21/uswds-monthly-call-journey-mapping-service-blueprints-jan-2021/</link>
      <pubDate>Thu, 21 Jan 2021 14:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/01/21/uswds-monthly-call-journey-mapping-service-blueprints-jan-2021/</guid>
      <description>Learn how journey maps and service blueprints help teams better understand how people really use our sites and services to do what they need to do.</description>
    </item>
    <item>
      <title>How To Navigate Challenges To Successfully A/B Test Your Emails</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/01/11/how-to-navigate-challenges-to-successfully-a-b-test-your-emails/</link>
      <pubDate>Mon, 11 Jan 2021 14:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2021/01/11/how-to-navigate-challenges-to-successfully-a-b-test-your-emails/</guid>
      <description>In this talk, we will provide better understanding of how CFPB conducts email A/B testing, see examples of email A/B tests, and discuss lessons learned.</description>
    </item>
    <item>
      <title>Practical Tips for Accessible Content and Multilingual Websites</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/12/03/practical-tips-for-accessible-content-and-multilingual-websites/</link>
      <pubDate>Thu, 03 Dec 2020 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/12/03/practical-tips-for-accessible-content-and-multilingual-websites/</guid>
      <description>In this talk, we&amp;rsquo;ll focus on content creation and how accessibility supports multilingual work.</description>
    </item>
    <item>
      <title>Customer Experience &amp; Continuous Improvement: The USPS Digital Approach</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/11/12/customer-experience-continuous-improvement-the-usps-digital-approach/</link>
      <pubDate>Thu, 12 Nov 2020 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/11/12/customer-experience-continuous-improvement-the-usps-digital-approach/</guid>
      <description>This presentation lays out USPS.com’s continuous improvement approach and how it combines analytics and customer feedback with iterative heuristic reviews, design, and usability testing to monitor, improve, and evolve the USPS.com CX.</description>
    </item>
    <item>
      <title>2020 Federal Plain Language Summit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/10/27/plain-language-summit-2020/</link>
      <pubDate>Tue, 27 Oct 2020 10:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/10/27/plain-language-summit-2020/</guid>
      <description>Join us for discussion from government and private-sector leaders on how to advance plain language in government communications. Hear lessons learned and victories of every size.</description>
    </item>
    <item>
      <title>Analytics Case Study Part 3: Action</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/10/21/analytics-case-study-part-3-action/</link>
      <pubDate>Wed, 21 Oct 2020 13:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/10/21/analytics-case-study-part-3-action/</guid>
      <description>In this webinar, we&amp;rsquo;ll address how to use the analysis and insights you created using DAP Google Analytics, to take action.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - October 2020</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/10/15/uswds-monthly-call-october-2020/</link>
      <pubDate>Thu, 15 Oct 2020 14:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/10/15/uswds-monthly-call-october-2020/</guid>
      <description>In this talk, we will uncover some of these tricks, and show what we all can do to assure that deceptive design patterns stay out of the sites we build.</description>
    </item>
    <item>
      <title>Analytics Case Study Part 2: Analysis</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/09/24/dap-analytics-case-study-part-2/</link>
      <pubDate>Thu, 24 Sep 2020 15:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/09/24/dap-analytics-case-study-part-2/</guid>
      <description>In this workshop, we&amp;rsquo;ll address how to pull reporting and conduct analysis through the lens of your analytics strategy.</description>
    </item>
    <item>
      <title>Plain Language Basics: Online Workshop</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/09/10/taking-plain-language-workshop-online/</link>
      <pubDate>Thu, 10 Sep 2020 13:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/09/10/taking-plain-language-workshop-online/</guid>
      <description>Take this three-hour online workshop to learn how to write and edit in plain language.</description>
    </item>
    <item>
      <title>Analytics Case Study Part 1: Assessment</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/08/26/dap-analytics-case-study-part-1/</link>
      <pubDate>Wed, 26 Aug 2020 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/08/26/dap-analytics-case-study-part-1/</guid>
      <description>In this workshop, we&amp;rsquo;ll address how to assess your web analytics strategy to ensure you&amp;rsquo;re pulling the most impactful and relevant data to enrich your analysis and understanding of your website performance.</description>
    </item>
    <item>
      <title>USWDS Monthly Call - August 2020</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/08/20/uswds-monthly-call-august-2020/</link>
      <pubDate>Thu, 20 Aug 2020 14:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/08/20/uswds-monthly-call-august-2020/</guid>
      <description>Join U.S. Web Design System Product Lead, Dan Williams, as we talk about the design system and answer your questions.</description>
    </item>
    <item>
      <title>Plain Language Basics: Online Workshop</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/08/11/plain-language-basics-online-class/</link>
      <pubDate>Tue, 11 Aug 2020 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/08/11/plain-language-basics-online-class/</guid>
      <description>Take this three-hour online workshop to learn how to write and edit in plain language.</description>
    </item>
    <item>
      <title>2020 Government UX Summit: July 28, 29, and 30</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/07/28/2020-government-ux-summit/</link>
      <pubDate>Tue, 28 Jul 2020 11:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/07/28/2020-government-ux-summit/</guid>
      <description>A remote event covering user experience (UX) methods, service design, and managing UX in the government.</description>
    </item>
    <item>
      <title>Analytics Lessons From Canada.ca</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/07/23/dap-learning-series-lessons-from-canadaca/</link>
      <pubDate>Thu, 23 Jul 2020 14:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/07/23/dap-learning-series-lessons-from-canadaca/</guid>
      <description>In this session, we’ll be joined by Nicholas Pjontek of Canada.ca. Nick will talk about some of the analytics goals, lessons, barriers, and successes in the government of Canada.</description>
    </item>
    <item>
      <title>Making Remote Work Work for Journey Mapping </title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/07/09/making-remote-work-work-for-journey/</link>
      <pubDate>Thu, 09 Jul 2020 13:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/07/09/making-remote-work-work-for-journey/</guid>
      <description>Join us for a discussion about the value of journey mapping, and how to adapt the mapping process to make the most out of remote collaboration.</description>
    </item>
    <item>
      <title>Shifting Your Metrics Mindset</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/06/24/dap-learning-series-shifting-your-metrics/</link>
      <pubDate>Wed, 24 Jun 2020 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/06/24/dap-learning-series-shifting-your-metrics/</guid>
      <description>In this session, we’ll discuss the classic suite of “marketing metrics” vs what’s more important to us in government “content-based metrics”.</description>
    </item>
    <item>
      <title>USWDS Monthly Call: Design Modernization and the Importance of Designers</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/06/18/uswds-monthly-call-design-modernization-importance/</link>
      <pubDate>Thu, 18 Jun 2020 15:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/06/18/uswds-monthly-call-design-modernization-importance/</guid>
      <description>The June 2020 USWDS monthly focused on the design system and design modernization with guest speakers from 18F.  Dan Williams, USWDS product lead, led the call and facilitated a live question and answer session with event attendees.</description>
    </item>
    <item>
      <title>Build Sites to Address the Entire User Journey</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/06/16/build-sites-address-entire-user-journey/</link>
      <pubDate>Tue, 16 Jun 2020 15:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/06/16/build-sites-address-entire-user-journey/</guid>
      <description>This week, we’re exploring what it means to understand the user experience, and we’re taking a look at ways to use journey mapping to find opportunities for improving products and services.</description>
    </item>
    <item>
      <title>Become a DAP Certified Analyst</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/05/27/dap-learning-series-become-a-dap/</link>
      <pubDate>Wed, 27 May 2020 13:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/05/27/dap-learning-series-become-a-dap/</guid>
      <description>In this session, we’ll tell you about the Digital Analytics Program’s Certified Analyst exam and how you can use it to demonstrate your analytics mastery!</description>
    </item>
    <item>
      <title>USWDS Monthly Call - Cards, Forms, and Data Visualizations</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/05/21/uswds-monthly-call-may-2020/</link>
      <pubDate>Thu, 21 May 2020 15:30:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/05/21/uswds-monthly-call-may-2020/</guid>
      <description>The May 2020 USWDS monthly call revisited the design system’s card and forms components. Speakers also paid special attention to data visualization.</description>
    </item>
    <item>
      <title>Promote Continuity to Better Support Customer Journeys</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/05/12/promote-continuity-better-support-customer-journeys/</link>
      <pubDate>Tue, 12 May 2020 17:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/05/12/promote-continuity-better-support-customer-journeys/</guid>
      <description>This week, we’re exploring what it means to promote continuity, and we’re taking a look at ways to use service design to deliver a great experience.</description>
    </item>
    <item>
      <title>An Introduction to the Basics of DAP</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/04/23/dap-learning-series-an-introduction-basics/</link>
      <pubDate>Thu, 23 Apr 2020 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/04/23/dap-learning-series-an-introduction-basics/</guid>
      <description>New to DAP? No problem. Join us to learn about the reporting interface, common terminology, and basic reports. This 2.5 - 3 hour session is designed for novice users to “get off the ground” with DAP and Google Analytics.</description>
    </item>
    <item>
      <title>Justifying the Web Analyst&#39;s Role in Your Organization</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/03/25/dap-learning-series-justifying-web-analysts/</link>
      <pubDate>Wed, 25 Mar 2020 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/03/25/dap-learning-series-justifying-web-analysts/</guid>
      <description>In this workshop, we&amp;rsquo;ll address how to think about justifying an analyst role on your team, and talk about the role&amp;rsquo;s many hats, as well as making the business case to your leadership team.</description>
    </item>
    <item>
      <title>Updates on 21st Century IDEA: Key Insights &amp; Lessons Learned</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/03/17/updates-on-21st-century-idea-key/</link>
      <pubDate>Tue, 17 Mar 2020 12:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/03/17/updates-on-21st-century-idea-key/</guid>
      <description>We spoke to Ammie Farraj Feijoo, GSA’s 21st Century IDEA implementation lead, to get the rundown on what’s been accomplished and what’s on deck for 2020.</description>
    </item>
    <item>
      <title>Readability Audits of Government Websites with Katherine Spivey</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/03/11/katherine-spivey-on-readability-audits-government/</link>
      <pubDate>Wed, 11 Mar 2020 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/03/11/katherine-spivey-on-readability-audits-government/</guid>
      <description>In this meeting, we’ll talk about readability audits and formulas and how they work—and don’t work—to improve web content and the users’ experience.</description>
    </item>
    <item>
      <title>Call for Participation: Government UX Summit 2020</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/02/27/call-for-government-ux-summit/</link>
      <pubDate>Thu, 27 Feb 2020 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/02/27/call-for-government-ux-summit/</guid>
      <description>We&amp;rsquo;re looking for speakers to share their experiences as UX practitioners in government.</description>
    </item>
    <item>
      <title>Making a Mobile-Friendly Website Using the ADAPT Model</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/02/25/making-a-mobilefriendly-website-using-adapt/</link>
      <pubDate>Tue, 25 Feb 2020 15:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/02/25/making-a-mobilefriendly-website-using-adapt/</guid>
      <description>The 21st Century Integrated Digital Experience Act (21st Century IDEA) requires federal websites to be &amp;ldquo;fully functional and usable on common mobile devices.&amp;rdquo; Mobile-friendliness, however, can mean a variety of things, depending on the perspective of a user.&#xA;David Fern, co-lead of the MobileGov Community and the Federal Crowdsource Mobile Testing Program, knows a lot about making websites and content mobile-friendly. This webinar gives you insights into his approach—the ADAPT Model—which looks to ensure that websites are mobile-friendly:</description>
    </item>
    <item>
      <title>The YouTube Event Option</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/02/19/dap-learning-series-youtube-event-option/</link>
      <pubDate>Wed, 19 Feb 2020 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/02/19/dap-learning-series-youtube-event-option/</guid>
      <description>In this session, you’ll learn how to track plays of embedded YouTube videos on your DAP-enabled pages, and how to create reports for analysis.</description>
    </item>
    <item>
      <title>Deep Dive into the UX Field</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/02/11/deep-dive-into-ux-field/</link>
      <pubDate>Tue, 11 Feb 2020 12:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/02/11/deep-dive-into-ux-field/</guid>
      <description>There is a growing number of uses for user experience (UX) design, as well as a growing alphabet of UX-related careers; this series will offer some insight into the field by speaking with UX experts in government.</description>
    </item>
    <item>
      <title>UX Documentation: Convince Them the Problem Is Real</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2019/12/17/ux-documentation-convince-them-problem-real/</link>
      <pubDate>Tue, 17 Dec 2019 15:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2019/12/17/ux-documentation-convince-them-problem-real/</guid>
      <description>If you want to make worthwhile investments in the way you interact with customers, think UX. Here are some ways to communicate user experience to key stakeholders and gain support for UX improvement projects.</description>
    </item>
    <item>
      <title>Ginny Redish: How to Collaborate on Strategies</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2019/11/13/ginny-redish-how-collaborate-on-strategies/</link>
      <pubDate>Wed, 13 Nov 2019 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2019/11/13/ginny-redish-how-collaborate-on-strategies/</guid>
      <description>How does content strategy mesh with business, user experience (UX), and a marketing strategy?</description>
    </item>
    <item>
      <title>SUCCESS STORY: The U.S. Web Design System 2.0 from GSA</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2019/06/10/success-story-us-web-design-system/</link>
      <pubDate>Mon, 10 Jun 2019 11:00:00 +0000</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2019/06/10/success-story-us-web-design-system/</guid>
      <description>Code.gov breaks down the latest USWDS 2.0 release with highlights of the most important features that will help teams build better websites for the American public.</description>
    </item>
    <item>
      <title>2019 Virtual Student Federal Service (VSFS) Info Session</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2019/05/21/2019-virtual-student-federal-service-vsfs-info-session/</link>
      <pubDate>Tue, 21 May 2019 13:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2019/05/21/2019-virtual-student-federal-service-vsfs-info-session/</guid>
      <description>An overview of how your agency can participate in this year’s VSFS program.</description>
    </item>
    <item>
      <title>Human-centered design for IT centralization</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2019/05/20/humancentered-design-for-it-centralization/</link>
      <pubDate>Mon, 20 May 2019 13:00:00 +0000</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2019/05/20/humancentered-design-for-it-centralization/</guid>
      <description>Are you working on an IT centralization project? Here is why taking the time to prioritize users is important and will result in services that work better for the people you serve.</description>
    </item>
    <item>
      <title>Government UX Summit 2019</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2019/05/15/2019-government-ux-summit/</link>
      <pubDate>Wed, 15 May 2019 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2019/05/15/2019-government-ux-summit/</guid>
      <description>Sponsored by the User Experience Community of Practice (UX CoP) and DigitalGov, this event is an opportunity to share experiences and lessons learned in UX and network with other UX practitioners from across the government.</description>
    </item>
    <item>
      <title>Journey Maps as Communication Tools</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2019/05/07/journey-maps-as-communication-tools/</link>
      <pubDate>Tue, 07 May 2019 10:00:00 +0000</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2019/05/07/journey-maps-as-communication-tools/</guid>
      <description>The team at Office of Natural Resources Revenue wrote about how they use journey mapping to help teams look at their agency’s processes in a more comprehensive way.</description>
    </item>
    <item>
      <title>An Introduction to the DHA Usability Lab</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2019/04/16/an-introduction-dha-usability-lab-overview-case-studies-whats-next/</link>
      <pubDate>Tue, 16 Apr 2019 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2019/04/16/an-introduction-dha-usability-lab-overview-case-studies-whats-next/</guid>
      <description>Join us for an overview of the DHA Usability Lab, and the resources they provide to improve customer experience.</description>
    </item>
    <item>
      <title>How to track performance</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/resources/how-track-performance/</link>
      <pubDate>Wed, 10 Apr 2019 18:04:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/resources/how-track-performance/</guid>
      <description>A step-by-step guide to picking metrics and tools for tracking performance on your site.</description>
    </item>
    <item>
      <title>Caroline Jarrett on How to Design a Better Form</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2019/04/09/caroline-jarrett-on-how-design-a-better-form/</link>
      <pubDate>Tue, 09 Apr 2019 15:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2019/04/09/caroline-jarrett-on-how-design-a-better-form/</guid>
      <description>We have a lot of forms in government, and many of them would benefit from better design. In this talk, Caroline Jarrett will explore a curriculum she’s working on about how to design forms.</description>
    </item>
    <item>
      <title>Introducing USWDS 2.0</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2019/04/08/introducing-uswds-2/</link>
      <pubDate>Mon, 08 Apr 2019 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2019/04/08/introducing-uswds-2/</guid>
      <description>Today&amp;rsquo;s update introduces a powerful toolkit of new features to help make creating useful, consistent digital services faster, simpler, and more fun.</description>
    </item>
    <item>
      <title>18F Methods</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/18f-methods/</link>
      <pubDate>Tue, 02 Apr 2019 17:25:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/18f-methods/</guid>
      <description>A collection of tools that describe how teams can put human-centered design into practice.</description>
    </item>
    <item>
      <title>Dalia El-Shimy on Mixed Methods Design Research</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2019/02/27/dalia-elshimy-on-mixed-methods-design-research/</link>
      <pubDate>Wed, 27 Feb 2019 14:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2019/02/27/dalia-elshimy-on-mixed-methods-design-research/</guid>
      <description>How should designers collect data and how can they use that data to inform their work? Dalia El-Shimy, UX Research Lead at Shopify&amp;rsquo;s Montreal Office, will share how her team uses mixed methods research in support of its design decisions.</description>
    </item>
    <item>
      <title>Introduction to remote moderated usability testing, part 1: What and why</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/12/10/an-introduction-usability-testing-why/</link>
      <pubDate>Mon, 10 Dec 2018 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/12/10/an-introduction-usability-testing-why/</guid>
      <description></description>
    </item>
    <item>
      <title>Collaborating for Better Design, Technology, and User Experience</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/08/30/collaborating-for-better-design-technology-user-experience/</link>
      <pubDate>Thu, 30 Aug 2018 12:18:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/08/30/collaborating-for-better-design-technology-user-experience/</guid>
      <description>Overview of initiatives across Federal government that focus on IT design, development and accessibility.</description>
    </item>
    <item>
      <title>Getting Started with USWDS 2.0</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2018/08/24/getting-started-with-uswds-20/</link>
      <pubDate>Fri, 24 Aug 2018 13:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2018/08/24/getting-started-with-uswds-20/</guid>
      <description>The U.S. Web Design System team will show you how to get started with USWDS 2.0: how to set up your project colors, fonts, and more.</description>
    </item>
    <item>
      <title>Plain Language Summit 2018</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2018/07/20/plain-language-summit-2018/</link>
      <pubDate>Fri, 20 Jul 2018 10:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2018/07/20/plain-language-summit-2018/</guid>
      <description>The federal Plain Language community is holding their first all-day summit in Washington D.C., and you’re invited!</description>
    </item>
    <item>
      <title>Experiments in Tweaking Agile for UX</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/07/17/experiments-in-tweaking-agile-for-ux/</link>
      <pubDate>Tue, 17 Jul 2018 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/07/17/experiments-in-tweaking-agile-for-ux/</guid>
      <description>Designers at the Federal Reserve Board share how they adjusted the agile process to work better for their team.</description>
    </item>
    <item>
      <title>Introducing Accessibility for Teams</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/07/10/introducing-accessibility-for-teams/</link>
      <pubDate>Tue, 10 Jul 2018 16:38:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/07/10/introducing-accessibility-for-teams/</guid>
      <description>A quick-start guide for embedding accessibility and inclusive design into a team&amp;rsquo;s workflow.</description>
    </item>
    <item>
      <title>Accessibility for content designers</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/accessibility-for-teams/content-design/</link>
      <pubDate>Mon, 09 Jul 2018 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/accessibility-for-teams/content-design/</guid>
      <description>Getting started How to use this guide:&#xA;We recommend conducting accessibility testing throughout the design and development processes. If you have project-specific questions, ask your agency’s accessibility team. Plain language Can you quickly understand the main points of the content?&#xA;Why it&amp;rsquo;s important Karin is not a native English speaker and she sometimes has trouble decoding legal or bureaucratic language. John has a developmental disability and has difficulty interpreting content written above a sixth-grade reading level.</description>
    </item>
    <item>
      <title>Accessibility for front-end developers</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/accessibility-for-teams/front-end-development/</link>
      <pubDate>Mon, 09 Jul 2018 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/accessibility-for-teams/front-end-development/</guid>
      <description>Getting started Accessible front-end development ensures people with different abilities can access, understand, and navigate web content, regardless of how they&amp;rsquo;re accessing it. Front-end developers collaborate with other members of a cross-functional team to implement a robust user experience.&#xA;How to use this guide:&#xA;We recommend conducting accessibility testing throughout the design and development processes. A good place to start testing is on high-touch pages, critical user paths, and site-wide templates.</description>
    </item>
    <item>
      <title>Accessibility for product managers</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/accessibility-for-teams/product-management/</link>
      <pubDate>Mon, 09 Jul 2018 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/accessibility-for-teams/product-management/</guid>
      <description>Getting started Product managers play a vital role in communicating accessibility requirements early in the project lifecycle, ensuring each team member knows their responsibility, and keeping the team accountable for building accessible products. Following these steps, you’ll make sure you’re not only following legal requirements, but making your product more usable for everyone.&#xA;Why you should care Any product released by the government must conform to the standards of Section 508 (which aligns with the W3C Web Content Accessibility Guidelines (WCAG) 2.</description>
    </item>
    <item>
      <title>Accessibility for user experience designers</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/accessibility-for-teams/ux-design/</link>
      <pubDate>Mon, 09 Jul 2018 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/accessibility-for-teams/ux-design/</guid>
      <description>Getting started Accessibility is usability for people who interact with products differently. Your role is to help the team approach accessibility as a facet of user experience rather than checklist of requirements.&#xA;How to use this guide:&#xA;If you have project-specific questions, ask your agency’s accessibility team. Inclusive design Adopt an inclusive design mentality&#xA;Celebrate accessibility requirements as a set of design constraints that help you create a better product for all users.</description>
    </item>
    <item>
      <title>Accessibility for visual designers</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/accessibility-for-teams/visual-design/</link>
      <pubDate>Mon, 09 Jul 2018 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/accessibility-for-teams/visual-design/</guid>
      <description>Getting started Everyone benefits from designs that are easier to see. People with different visual abilities see your designs in varying ways—the diverse nature of impairments creates a wide variation in how your designs are perceived. A clean and clear visual presentation helps everyone make sense of a website&amp;rsquo;s information and functionality.&#xA;How to use this guide:&#xA;We recommend planning for accessibility in your design process and regularly conducting accessibility testing throughout the design and development processes.</description>
    </item>
    <item>
      <title>Usability Testing with Steve Krug</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2018/06/14/usability-testing-with-steve-krug/</link>
      <pubDate>Thu, 14 Jun 2018 15:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2018/06/14/usability-testing-with-steve-krug/</guid>
      <description>Join us for a 90-minute demonstration and talk with Steve Krug, where he will share how you can get started making usability fixes, no matter what your full-time job is.</description>
    </item>
    <item>
      <title>New USAGov Program Aims to Help Agencies Market Within the Federal Government</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/04/02/marketing-government-through-agency-partnerships/</link>
      <pubDate>Mon, 02 Apr 2018 12:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/04/02/marketing-government-through-agency-partnerships/</guid>
      <description>The Outreach and Marketing team from USAGov helps agencies amplify their key messages through a variety of channels.</description>
    </item>
    <item>
      <title>Redesigning an Intranet Site&amp;#58; Final Stages, Launch, and Lessons Learned</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/03/07/redesigning-an-intranet-site-final-stages-launch-lessons-learned/</link>
      <pubDate>Wed, 07 Mar 2018 12:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/03/07/redesigning-an-intranet-site-final-stages-launch-lessons-learned/</guid>
      <description>Helpful lessons from the National Center for Complementary and Integrative Health (NCCIH) on the redesign of an intranet.</description>
    </item>
    <item>
      <title>Why Your Team Needs Its Own Style Guide and Where to Start</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/02/13/why-your-team-needs-its-own-style-guide-where-start/</link>
      <pubDate>Tue, 13 Feb 2018 10:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/02/13/why-your-team-needs-its-own-style-guide-where-start/</guid>
      <description>Learn how creating your own style guide can help facilitate development for agency websites. Review best practices, lessons learned, and examples from the U.S. Web Design System, Consumer Financial Protection Bureau, and the United States Patent and Trademark Office.</description>
    </item>
    <item>
      <title>Using Journey Mapping to Streamline Processes Across Agencies</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/02/05/using-journey-mapping-streamline-processes-across-agencies/</link>
      <pubDate>Mon, 05 Feb 2018 11:52:00 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2018/02/05/using-journey-mapping-streamline-processes-across-agencies/</guid>
      <description>How one team used journey mapping to improve the customer experience for newly naturalized citizens attempting to travel abroad.</description>
    </item>
    <item>
      <title>3 Ways to Manage Research Projects Remotely</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/10/03/3-ways-manage-research-projects-remotely/</link>
      <pubDate>Tue, 03 Oct 2017 16:28:00 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/10/03/3-ways-manage-research-projects-remotely/</guid>
      <description>Being a remote team doesn’t mean you should forgo any of your research rituals. It means finding different ways to do them.</description>
    </item>
    <item>
      <title>Finding Usability Testers: Tips from an Army Recruiter</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/09/28/finding-usability-testers-tips-from-an-army-recruiter/</link>
      <pubDate>Thu, 28 Sep 2017 14:50:00 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/09/28/finding-usability-testers-tips-from-an-army-recruiter/</guid>
      <description>An Army recruiter shares how her training in the Army has helped in her approach to usability testing, and gives a peek inside how usability testing works for USAJOBS.gov at the Office of Personnel Management (OPM).</description>
    </item>
    <item>
      <title>Slack AMA Connect Standards Team with Public</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/09/25/slack-ama-connect-standards-team-with-public/</link>
      <pubDate>Mon, 25 Sep 2017 15:47:04 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/09/25/slack-ama-connect-standards-team-with-public/</guid>
      <description>The Standards team hosted their first AMA (Ask Me Anything) with the public in August. Here’s a breakdown of the big topics discussed during the chat.</description>
    </item>
    <item>
      <title>A Conversation With ITIF About the State of Federal Government Websites</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/09/20/a-conversation-with-itif-about-state-federal-government-websites/</link>
      <pubDate>Wed, 20 Sep 2017 11:00:00 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/09/20/a-conversation-with-itif-about-state-federal-government-websites/</guid>
      <description>Since it’s been nearly six months since their report was released, we wanted to check in with ITIF and see what they’ve learned, what they’ve heard from agencies and what their future plans are to build on this research.</description>
    </item>
    <item>
      <title>Design and Conflict&amp;#58; Do You Know Your Conflict Style&amp;#63;</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/09/18/design-conflict-do-you-know-your-conflict-style/</link>
      <pubDate>Mon, 18 Sep 2017 09:00:34 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/09/18/design-conflict-do-you-know-your-conflict-style/</guid>
      <description>Building empathy towards users is always a part of the UX process, but it’s not always common practice to build empathy towards our teammates. Here’s an idea to proactively address conflict and build empathy through understanding on your team.</description>
    </item>
    <item>
      <title>CFPB Serves up Financial Tips to Seniors</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/09/11/cfpb-serves-up-financial-tips-to-seniors/</link>
      <pubDate>Mon, 11 Sep 2017 10:00:44 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/09/11/cfpb-serves-up-financial-tips-to-seniors/</guid>
      <description>The Consumer Financial Protection Bureau and Meals on Wheels America have created multilingual educational resources about financial scams that target the elderly which can be easily distributed to seniors in the communities they serve, and downloaded or ordered in bulk for free by the general public. The Consumer Financial Protection Bureau’s (CFPB) Consumer Education &amp;amp;</description>
    </item>
    <item>
      <title>Government Launches Login.Gov to Simplify Access to Public Services</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/08/28/government-launches-login-gov-to-simplify-access-to-public-services/</link>
      <pubDate>Mon, 28 Aug 2017 09:04:54 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/08/28/government-launches-login-gov-to-simplify-access-to-public-services/</guid>
      <description>Joel Minton, a member of the U.S. Digital Service, is working with GSA’s Technology Transformation Service as the director of login.gov. Tom Mills is the Chief Technology Architect at U.S. Customs and Border Protection. In early April, the U.S. Digital Service and 18F launched login.gov, a single sign-on solution for government websites that will enable</description>
    </item>
    <item>
      <title>Shedding Light on Underserved Users through Research</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/08/17/shedding-light-on-underserved-users-through-research/</link>
      <pubDate>Thu, 17 Aug 2017 02:29:33 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/08/17/shedding-light-on-underserved-users-through-research/</guid>
      <description>How user interviews helped spotlight the needs of a previously forgotten group.  We may not like to admit it, but, most web services or sites have users that (for whatever reason) just aren’t well understood—and in turn, not well served. Conducting user interviews and making sure you get good participation from those groups can help</description>
    </item>
    <item>
      <title>The Data Briefing: Federal Government Pioneers in Virtual Reality/Augmented Reality Training</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/08/09/the-data-briefing-federal-government-pioneers-in-virtual-realityaugmented-reality-training/</link>
      <pubDate>Wed, 09 Aug 2017 05:59:54 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/08/09/the-data-briefing-federal-government-pioneers-in-virtual-realityaugmented-reality-training/</guid>
      <description>When I was in the private sector, around the year 2000, I worked for an information technology (IT) consulting company as a project manager and developer. On one project, I provided support for early mobile devices given to medical students. I worked in a small office around the corner from the cardio-respiratory simulator (CRS). The</description>
    </item>
    <item>
      <title>The Cutting EDGE&amp;#58; New Virtual Training Prepares First Responders for Active Shooter Incidents</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/08/03/cutting-edge-new-virtual-training-prepares-first-responders-for-active-shooter-incidents/</link>
      <pubDate>Thu, 03 Aug 2017 12:14:24 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/08/03/cutting-edge-new-virtual-training-prepares-first-responders-for-active-shooter-incidents/</guid>
      <description>Amidst the chaos of an active shooter event, preparedness is key to a seamless, swift and effective response—and a new video game funded by the Department of Homeland Security (DHS) Science and Technology Directorate and the U.S. Army Research Laboratory just might do the trick.</description>
    </item>
    <item>
      <title>Have You Critiqued Your Critique Process?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/07/31/have-you-critiqued-your-critique-process/</link>
      <pubDate>Mon, 31 Jul 2017 12:00:00 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/07/31/have-you-critiqued-your-critique-process/</guid>
      <description>DEMO Whenever I hear someone complain about the process of a design critique, I’m always a bit surprised. Blame it on the fact</description>
    </item>
    <item>
      <title>The Data Briefing: Ten Years of Digital Transformation—Lessons Learned</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/07/26/the-data-briefing-ten-years-of-digital-transformation-lessons-learned/</link>
      <pubDate>Wed, 26 Jul 2017 12:00:00 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/07/26/the-data-briefing-ten-years-of-digital-transformation-lessons-learned/</guid>
      <description>Since 2007, a major consulting firm has conducted an annual survey on organizations’ “Digital IQ.” In the ten years of organizations grappling with digital transformation, what has been learned?</description>
    </item>
    <item>
      <title>Vets.gov: A Modern Software Development Environment in Government</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/07/03/vets-gov-a-modern-software-development-environment-in-government/</link>
      <pubDate>Mon, 03 Jul 2017 15:36:05 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/07/03/vets-gov-a-modern-software-development-environment-in-government/</guid>
      <description>When people think of government software, they often think of COBOL and PowerBuilder 5, with manual software deploys every three to six months on a fixed number of machines in a government-run data center. This perception is sometimes justified, but sometimes entirely wrong. Regardless, the perception makes many developers reluctant to work for the government</description>
    </item>
    <item>
      <title>VA Innovators Network Program: Ahead of the Curve in Healthcare Innovation</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/06/30/va-innovators-network-program-ahead-of-the-curve-in-healthcare-innovation/</link>
      <pubDate>Fri, 30 Jun 2017 11:00:59 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/06/30/va-innovators-network-program-ahead-of-the-curve-in-healthcare-innovation/</guid>
      <description>VA Innovators Network Program Selected as FedHealth IT Innovation Award Winner This month, FedHealth IT announced that the U.S. Department of Veterans Affairs Innovators Network Program was selected as a 2017 recipient of the FedHealthIT Innovation Award. FedHealth IT recognized 25 Federal Health</description>
    </item>
    <item>
      <title>Improving Customer Experience with Digital Personas</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/06/20/improving-customer-experience-with-digital-personas/</link>
      <pubDate>Tue, 20 Jun 2017 10:55:09 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/06/20/improving-customer-experience-with-digital-personas/</guid>
      <description>Keeping the customer’s needs front and center is important when developing new digital tools. We recently developed a set of user personas as part of our work to establish a more robust—and data informed—understanding of the individuals that engage digitally with the National Archives (NARA). User personas are fictional, but realistic representations of key audience</description>
    </item>
    <item>
      <title>Opening Public Services to Artificial Intelligence Assistants</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/06/06/opening-public-services-to-artificial-intelligence-assistants/</link>
      <pubDate>Tue, 06 Jun 2017 14:02:20 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/06/06/opening-public-services-to-artificial-intelligence-assistants/</guid>
      <description>“Hey, Computer, how do I access my public services?”  Citizens will soon be able to ask their Intelligent Personal Assistants (IPA) this question through an Emerging Citizen Technology open-sourced pilot program. The purpose of the initiative is to guide dozens of federal programs make public service information available through automated, self-service platforms for the home</description>
    </item>
    <item>
      <title>The New FEC.gov</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/06/06/the-new-fec-gov/</link>
      <pubDate>Tue, 06 Jun 2017 10:25:09 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/06/06/the-new-fec-gov/</guid>
      <description>Last week, the Federal Election Commission (FEC) unveiled their new website at FEC.gov. This new site is the result of a years-long collaboration with GSA’s 18F and features completely revamped tools for exploring campaign finance data. It provides user-centered content for understanding the reporting and compliance requirements for people participating in federal elections, redesigned tools</description>
    </item>
    <item>
      <title>GetMyFuture.org: Essential Youth Resources, Now</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/05/02/getmyfuture-org-essential-youth-resources-now/</link>
      <pubDate>Tue, 02 May 2017 14:00:39 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/05/02/getmyfuture-org-essential-youth-resources-now/</guid>
      <description>They say that life can be summed up as the process of a series of doors closing. By that, they mean that opportunities for taking different paths start to disappear as you move through life. It’s a logical sentiment, but there’s an obverse to it. When you’re young, all those doors are open. Doors as far as you can see. It’s all about learning how to make informed decisions about what doors to wander through.</description>
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      <title>How the U.S. Customs and Border Protection Uses the U.S. Web Design Standards</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/04/12/how-the-u-s-customs-and-border-protection-uses-the-u-s-web-design-standards/</link>
      <pubDate>Wed, 12 Apr 2017 11:00:14 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/04/12/how-the-u-s-customs-and-border-protection-uses-the-u-s-web-design-standards/</guid>
      <description>In this second post in our series, we met with the team at the U.S. Customs and Border Protection and learned how they used the Standards to train, develop, and design their various websites and applications.</description>
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      <title>Color in Digital Design</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/04/04/color-in-digital-design/</link>
      <pubDate>Tue, 04 Apr 2017 11:00:46 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/04/04/color-in-digital-design/</guid>
      <description>How do we choose color in digital design? In print, we have the Pantone fan and what you see is what you get — as long as your printer is color calibrated. With computer monitors, one does not get such precision, even within one office. So how much time and effort do you spend on color selection?</description>
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      <title>Engineering the Chaski Relay: A Touchscreen Game at the National Museum of the American Indian</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/31/engineering-the-chaski-relay-a-touchscreen-game-at-the-national-museum-of-american-indian/</link>
      <pubDate>Fri, 31 Mar 2017 11:00:22 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/31/engineering-the-chaski-relay-a-touchscreen-game-at-the-national-museum-of-american-indian/</guid>
      <description>The interactive team at the National Museum of the American Indian saw the chaski story as as a candidate for interactivity and gamification, and an opportunity to bring additional engagement to the museum gallery. With a more focused idea and funding from the Electronic Software Association, the team set out on prototyping and development.</description>
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      <title>A Complete Redesign with You in Mind</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/29/a-complete-redesign-with-you-in-mind/</link>
      <pubDate>Wed, 29 Mar 2017 01:00:36 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/29/a-complete-redesign-with-you-in-mind/</guid>
      <description>We’re excited to launch a complete redesign of USDA.gov featuring stronger visual storytelling components, a more modern user-experience with easy to find services and resources, and to top it off, a completely mobile-friendly design. Through careful planning, thoughtful design, and a primary focus on user experience and usability, we’ve taken the best of government and industry</description>
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      <title>NASA&amp;#8217;s Journey With the U.S. Web Design Standards</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/24/nasas-journey-with-the-u-s-web-design-standards/</link>
      <pubDate>Fri, 24 Mar 2017 15:17:05 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/24/nasas-journey-with-the-u-s-web-design-standards/</guid>
      <description>The U.S. Web Design Standards were created by the government, for the government. They’re currently implemented on hundreds of government sites, with an audience of more than 26 million monthly users.</description>
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      <title>New ITIF Report Inspires a Closer Look at Website Performance and Security—Here Is Where to Begin</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/24/new-itif-report-inspires-a-closer-look-at-website-performance-and-security-here-is-where-to-begin/</link>
      <pubDate>Fri, 24 Mar 2017 11:02:04 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/24/new-itif-report-inspires-a-closer-look-at-website-performance-and-security-here-is-where-to-begin/</guid>
      <description>The Information Technology &amp;amp; Innovation Foundation (ITIF) recently published a report, Benchmarking U.S. Government Websites, that looks at the performance, security, and accessibility of the top 297 government websites.</description>
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      <title>Mythbuster’s Guide to Accessibility: What We&amp;#8217;ve Learned About 508 Compliance That All Technologists Can Use</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/22/mythbusters-guide-to-accessibility-what-weve-learned-about-508-compliance-that-all-technologists-can-use/</link>
      <pubDate>Wed, 22 Mar 2017 12:14:30 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/22/mythbusters-guide-to-accessibility-what-weve-learned-about-508-compliance-that-all-technologists-can-use/</guid>
      <description>Too often, we’ve seen others neglect accessibility because of some common misconceptions that make things difficult. In this post, we’ll debunk these myths, so you can easily create universally accessible content.</description>
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      <title>Buzzwords for 2017</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/16/buzzwords-for-2017/</link>
      <pubDate>Thu, 16 Mar 2017 11:00:07 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/16/buzzwords-for-2017/</guid>
      <description>Along with the New Year comes new buzzwords. Here are some that you are certain to hear about and see this year.</description>
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      <title>DigitalGov Readers and Subscribers: We Want to Talk to You (Again)</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/08/digitalgov-readers-and-subscribers-we-want-to-talk-to-you-again/</link>
      <pubDate>Wed, 08 Mar 2017 01:19:51 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/03/08/digitalgov-readers-and-subscribers-we-want-to-talk-to-you-again/</guid>
      <description>We at DigitalGov want to hear more about you – your job, your role, the challenges you face — all of it — as you work to deliver more secure, effective, and reliable digital services for the public.</description>
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      <title>Webinar Recap: Better, Faster, and More Flexible—U.S. Web Design Standards Update</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/02/09/webinar-recap-better-faster-and-more-flexible-u-s-web-design-standards-update/</link>
      <pubDate>Thu, 09 Feb 2017 12:00:10 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/02/09/webinar-recap-better-faster-and-more-flexible-u-s-web-design-standards-update/</guid>
      <description>The Road to Launch Version 1.0 You may have noticed a new, cleaner, and more modern look to some government websites over the last year—these are the web properties that were early adopters of the Draft U.S. Web Design Standards from 18F, the digital services agency which is part of the General Services Administration (GSA).</description>
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      <title>Accessibility for teams</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/accessibility-for-teams/</link>
      <pubDate>Wed, 01 Feb 2017 09:00:00 -0500</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/accessibility-for-teams/</guid>
      <description>A ‘quick-start’ guide for embedding accessibility and inclusive design practices into your team’s workflow</description>
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      <title>DigitalGov University in Review: 2016 Training Trends</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/01/11/digitalgov-university-in-review-2016-training-trends/</link>
      <pubDate>Wed, 11 Jan 2017 12:00:02 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2017/01/11/digitalgov-university-in-review-2016-training-trends/</guid>
      <description>Thanks to your participation, DigitalGov University (DGU), the events platform for DigitalGov, hosted over 90 events with 6,648 attendees from over 100 agencies across federal, tribal, state, and local governments.</description>
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      <title>The Smithsonian’s IPOP Exhibition Framework: Lessons for a Human-Centered Content Approach</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/12/08/the-smithsonians-ipop-exhibition-framework-lessons-for-a-human-centered-content-approach/</link>
      <pubDate>Thu, 08 Dec 2016 12:30:40 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/12/08/the-smithsonians-ipop-exhibition-framework-lessons-for-a-human-centered-content-approach/</guid>
      <description>The Smithsonian Institution’s Office of Policy and Analysis has another tool to consider for your UX toolbox: IPOP. Though created specifically for museums and physical exhibitions, IPOP is useful for anyone wanting to widen appeal and engagement.</description>
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      <title>Lessons Learned: Evaluating Video Content</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/12/01/lessons-learned-evaluating-video-content/</link>
      <pubDate>Thu, 01 Dec 2016 12:00:23 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/12/01/lessons-learned-evaluating-video-content/</guid>
      <description>If you were to perform research on the value proposition of training videos, you would notice that opinions are split on their efficacy. Despite all the tools that are out there that can help you evaluate video quality, views, and drop-off, there are some things that should be considered in the analysis of your organization’s</description>
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      <title>Webinar Recap: Social Media &#43; External Affairs = Outreach Success</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/11/17/webinar-recap-social-media-plus-stakeholder-engagement-equals-outreach-success/</link>
      <pubDate>Thu, 17 Nov 2016 14:00:46 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/11/17/webinar-recap-social-media-plus-stakeholder-engagement-equals-outreach-success/</guid>
      <description>Summary: How to leverage your resources to reach Spanish-dominant Hispanics online. A recent DigitalGov University (DGU) webinar provided an introduction to the intersection of two teams with different audiences reaching consensus on goals to maximize insight and outreach effectiveness. Social Media Outreach Goals What does social media outreach success look like? Success is when agencies</description>
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      <title>Meeting Patients Where They Are: Liberating Clinical Trials Data Under the Cancer Moonshot</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/11/16/meeting-patients-where-they-are-liberating-clinical-trials-data-under-the-cancer-moonshot/</link>
      <pubDate>Wed, 16 Nov 2016 13:00:23 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/11/16/meeting-patients-where-they-are-liberating-clinical-trials-data-under-the-cancer-moonshot/</guid>
      <description>Cancer clinical trials are a critically important step on the pathway for new or improved treatments to make their way to patients in clinics and hospitals in towns and cities across the country. Patients and their loved ones are relying on these rigorous studies to determine whether promising new therapies and approaches might extend how</description>
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      <title>The Data Briefing: Help Predict the Future of Federal Government Data</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/26/the-data-briefing-help-predict-the-future-of-federal-government-data/</link>
      <pubDate>Wed, 26 Oct 2016 13:00:55 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/26/the-data-briefing-help-predict-the-future-of-federal-government-data/</guid>
      <description>In December, I plan to write two postings detailing a scenario analysis for the next ten years of the Federal government’s data technologies. Governments are on the cusp of amazing technological advances propelled by artificial intelligence, blockchain technologies, and the Internet of Things. Also, governments will face new challenges such as the recent global cyber</description>
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      <title>DigitalGov Readers and Subscribers: We Want to Talk to You</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/25/digitalgov-readers-and-subscribers-we-want-to-talk-to-you/</link>
      <pubDate>Tue, 25 Oct 2016 15:00:21 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/25/digitalgov-readers-and-subscribers-we-want-to-talk-to-you/</guid>
      <description>As you know, over the last few years DigitalGov has surfaced the innovative advancements many are making across the government space while providing a platform for learning best practices and coming together as a community. Over the course of the next few weeks, a small team from</description>
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      <title>Dear Search: Reading Between the Lines of Search Data</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/21/dear-search-reading-between-the-lines-of-search-data/</link>
      <pubDate>Fri, 21 Oct 2016 11:00:34 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/21/dear-search-reading-between-the-lines-of-search-data/</guid>
      <description>Welcome to the first Dear Search article, an occasional series where the DigitalGov Search team addresses common search questions. Dear Search, Right now, I am building up user research services that can be offered to product owners on a regular or as-needed basis. So, being able to look at search trends and offer advice to</description>
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      <title>Analytics Success Series: USA.gov</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/17/analytics-success-series-usa-gov/</link>
      <pubDate>Mon, 17 Oct 2016 11:00:04 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/17/analytics-success-series-usa-gov/</guid>
      <description>USA.gov’s Analytics Success: using analytics data to inform design and responsivity to create a better experience for the user Last year, the USA.gov team found themselves facing a challenge. We were in need of a new content management system for our websites, USA.gov and Gobierno.USA.gov, which help people find and understand the most frequently requested</description>
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      <title>Progressive Web Applications, Part 2: Pros, Cons, and Looking Ahead</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/13/progressive-web-applications-part-2-pros-cons-and-looking-ahead/</link>
      <pubDate>Thu, 13 Oct 2016 11:00:04 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/13/progressive-web-applications-part-2-pros-cons-and-looking-ahead/</guid>
      <description>A few weeks ago, Progressive Web Applications, Part 1: the New Pack Mule of the Internet introduced PWAs and the technologies behind them. We shared that article to the MobileGov Community of Practice and asked about the pros and cons of this approach to winning mobile moments. What Are Some Benefits of PWAs? PWAs bring</description>
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      <title>The Data Briefing: Twenty Years of USAJOBS</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/12/the-data-briefing-twenty-years-of-usajobs/</link>
      <pubDate>Wed, 12 Oct 2016 13:00:42 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/12/the-data-briefing-twenty-years-of-usajobs/</guid>
      <description>I recently sat down with Michelle Earley, Program Manager, to discuss the new changes for the 20th anniversary of USAJOBS. 1) What are the three big lessons learned from 20 years of building and managing USAJOBS? I think one of the greatest benefits of being an Agile program is that we are constantly learning. In</description>
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      <title>Creating Wall-Sized Interaction at the Smithsonian’s National Air and Space Museum</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/30/creating-wall-sized-interaction-at-the-smithsonians-national-air-and-space-museum/</link>
      <pubDate>Fri, 30 Sep 2016 01:00:59 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/30/creating-wall-sized-interaction-at-the-smithsonians-national-air-and-space-museum/</guid>
      <description>As any experienced retailer will tell you, the customer experience begins at the store entrance. Note the friendly Walmart greeter, the approachable minimalism of an Apple Store, and the calculated whimsy of Anthropologie. Store designers understand that a customer’s decision to make a purchase is often made within seconds of entering. The same holds true</description>
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      <title>Voices of Veterans: Introducing Personas to Better Understand Our Customers</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/29/voices-of-veterans-introducing-personas-to-better-understand-our-customers/</link>
      <pubDate>Thu, 29 Sep 2016 11:00:46 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/29/voices-of-veterans-introducing-personas-to-better-understand-our-customers/</guid>
      <description>Understanding our Veterans and their unique needs and experiences is at the heart of creating a more Veteran-centered VA. By listening to their voices and the stories they share, we can design services and experiences that meet the needs of Veterans. Taking a step towards a deeper understanding of our Veterans, in the fall of</description>
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      <title>The New Vote.gov: Leaner, Faster and Multi-Lingual</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/28/the-new-vote-gov-leaner-faster-and-multi-lingual/</link>
      <pubDate>Wed, 28 Sep 2016 11:00:27 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/28/the-new-vote-gov-leaner-faster-and-multi-lingual/</guid>
      <description>One year ago this week, we launched vote.gov (also known as vote.usa.gov). It’s a concise and simple site with a single mission: direct citizens through the voter registration process as quickly as possible. It was created by a joint team of USA.gov staffers and Presidential Innovation Fellows, all of whom work within the General Services</description>
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      <title>Webinar Recap: Snaps and Stripes—Sharing Public Service Stories with Snapchat</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/27/webinar-recap-snaps-and-stripes-sharing-public-service-stories-with-snapchat/</link>
      <pubDate>Tue, 27 Sep 2016 11:00:50 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/27/webinar-recap-snaps-and-stripes-sharing-public-service-stories-with-snapchat/</guid>
      <description>Snapchat has quickly become an incredibly effective digital storytelling medium, and content creators across multiple government agencies have adopted it as an important part of their programs.</description>
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      <title>Progressive Web Applications, Part 1: the New Pack Mule of the Internet</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/20/progressive-web-applications-part-1-the-new-pack-mule-of-the-internet/</link>
      <pubDate>Tue, 20 Sep 2016 11:00:19 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/20/progressive-web-applications-part-1-the-new-pack-mule-of-the-internet/</guid>
      <description>A mule is the hybrid offspring of a male donkey and a horse. This new species is stronger and better equipped than the species from which it comes. Overall, mules tend to be healthier, more sound, and live longer than horses. They are favored over horses in mountainous terrain because the mule has a reputation for being more surefooted than their equine cousins.</description>
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      <title>Analytics Success Series: Health Resources &amp; Services Administration</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/20/analytics-success-series-health-resources-services-administration/</link>
      <pubDate>Tue, 20 Sep 2016 02:00:17 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/20/analytics-success-series-health-resources-services-administration/</guid>
      <description>Health Resources and Services Administration’s Analytics Success: Using Analytics to Reduce Content and Improve User Experience  Unlike out-of-town guests, you want your web visitors to stick around. So, if your site continues to see a bounce rate that stubbornly refuses to drop—it’s time to make some changes. That’s exactly what happened to the Health Resources</description>
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      <title>How Do You Redesign a ‘Dinosaur’? Redesigning an Intranet Site: the Beginning Stages</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/19/how-do-you-redesign-a-dinosaur-redesigning-an-intranet-site-the-beginning-stages/</link>
      <pubDate>Mon, 19 Sep 2016 10:00:56 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/19/how-do-you-redesign-a-dinosaur-redesigning-an-intranet-site-the-beginning-stages/</guid>
      <description>Many content managers in the digital world understand the irrepressible desire to improve, fix, edit, add, and move things around. Indeed, it’s our job to nurture this ongoing process to create, update, test, update again. And, repeat! But, what about those sites or pages that seem to never crawl up to the ‘high-priority’ list and</description>
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      <title>Social Security Joins The Hispanic Heritage Month Celebration</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/16/social-security-joins-the-hispanic-heritage-month-celebration/</link>
      <pubDate>Fri, 16 Sep 2016 12:00:53 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/16/social-security-joins-the-hispanic-heritage-month-celebration/</guid>
      <description>Social Security joins you and your family in celebrating Hispanic Heritage Month, which runs from September 15 to October 15. We know the contributions of Hispanics can be traced to before the origins of the United States with the discovery, exploration, and naming of many places in our nation, such as state names like California,</description>
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      <title>Analytics Success Series: USAJOBS</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/15/analytics-success-series-usajobs/</link>
      <pubDate>Thu, 15 Sep 2016 13:00:46 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/15/analytics-success-series-usajobs/</guid>
      <description>USAJOBS’ Analytics Success: using analytics to create accurate testing strategies. Accurate testing strategies are crucial to ensure quality products. Hi-fidelity approaches ensure QA efforts are testing in a true-to-life manner, similar to real-world users. Inaccurate, lo-fidelity testing can miss situational bugs that become showstoppers in production. USAJOBS is leveraging the Digital Analytics Program (DAP) to</description>
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      <title>No Longer an Idea of the Future, Artificial Intelligence Is Here and You Are Probably Already Using It</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/15/no-longer-an-idea-of-the-future-artificial-intelligence-is-here-and-you-are-probably-already-using-it/</link>
      <pubDate>Thu, 15 Sep 2016 11:00:12 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/15/no-longer-an-idea-of-the-future-artificial-intelligence-is-here-and-you-are-probably-already-using-it/</guid>
      <description>It might surprise some of you to know that artificial intelligence (AI) is already in use and a routine part of our daily lives, but we leverage this technology when we use our smartphones or other devices to ask Apple’s Siri, Microsoft’s Cortana, Google Now, or Amazon’s Alexa a question to get the facts or data we</description>
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      <title>Analytics Success Series: Federal Trade Commission</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/14/analytics-success-series-federal-trade-commission/</link>
      <pubDate>Wed, 14 Sep 2016 15:00:39 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/14/analytics-success-series-federal-trade-commission/</guid>
      <description>FTC’s Analytics Success: Making mission-related tasks easier for the user to find In the summer of  2015, members of the Federal Trade Commission’s Office of Public Affairs (OPA) Web team worked with their FTC colleagues to analyze Digital Analytics Program (DAP) Google Analytics data (onsite search queries, landing pages, pageviews, etc.) for FTC.gov. We found</description>
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      <title>Sharing The Story of Innovation</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/08/sharing-the-story-of-innovation/</link>
      <pubDate>Thu, 08 Sep 2016 11:00:55 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/08/sharing-the-story-of-innovation/</guid>
      <description>Our goal for a more veteran-centered and innovative VA is shared. Our approach to innovation is collaborative. Our approach to innovation is driven by listening, understanding and responding to the experiences and stories of the Veterans we serve. We were huddled on squeaky chairs in the social room of a transitional housing facility in Los</description>
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      <title>Emma: Friendly Presence and Innovative USCIS Resource Available 24/7</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/01/emma-friendly-presence-and-innovative-uscis-resource-available-247/</link>
      <pubDate>Thu, 01 Sep 2016 10:00:40 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/01/emma-friendly-presence-and-innovative-uscis-resource-available-247/</guid>
      <description>We are working hard to serve you and continue to make improvements to Emma, our Spanish-speaking Interactive Virtual Assistant. Help us improve Emma’s knowledge by continuing to ask your immigration-related questions on USCIS.gov/es from any device. This blog will help you understand a little bit more about how Emma works and how you can help</description>
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      <title>Creative Usability Test Methods—or My Brief Career as a Robot Voice</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/08/31/creative-usability-test-methods-or-my-brief-career-as-a-robot-voice/</link>
      <pubDate>Wed, 31 Aug 2016 12:00:42 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/08/31/creative-usability-test-methods-or-my-brief-career-as-a-robot-voice/</guid>
      <description>When you want to do a usability test, sometimes you have to step out of your comfort zone and get creative to get the job done. That’s just what happened to us. We’re well practiced at usability testing at USAGov—in person, remote, hallway tests, first-click tests—all of these things we manage without blinking an eye.</description>
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      <title>Smithsonian Learning Lab: Designing for the Classroom</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/08/29/smithsonian-learning-lab-designing-for-the-classroom/</link>
      <pubDate>Mon, 29 Aug 2016 10:00:53 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/08/29/smithsonian-learning-lab-designing-for-the-classroom/</guid>
      <description>The Smithsonian’s mission statement is wonderfully simple: “The increase and diffusion of knowledge.” The “increasing” is arguably the straightforward part – the Smithsonian has amassed a collection of over 138 million objects and specimens, and the Institution’s curators and scientists obsessively add to the world’s knowledge base, publishing papers, creating exhibitions, and sharing their expertise.</description>
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      <title>How Creating On-The-Fly Digital Content Can Fill an Immediate Audience Need</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/08/25/how-creating-on-the-fly-digital-content-can-fill-an-immediate-audience-need/</link>
      <pubDate>Thu, 25 Aug 2016 11:00:32 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/08/25/how-creating-on-the-fly-digital-content-can-fill-an-immediate-audience-need/</guid>
      <description>When some U.S. athletes at this month’s Olympic Games started showing up at their events with dark red circles on their torsos, sports commentators and the media hungrily sought answers to what the marks could be. In less than a day after the spots were…spotted, the story of the mysterious circles was becoming clearer: they</description>
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      <title>Celebrating the 18th Anniversary of the Section 508 Rehabilitation Act</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/08/15/celebrating-the-18th-anniversary-of-section-508-rehabilitation-act/</link>
      <pubDate>Mon, 15 Aug 2016 11:00:03 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/08/15/celebrating-the-18th-anniversary-of-section-508-rehabilitation-act/</guid>
      <description>August 8, 2016, marks the 18th anniversary of the amendment to the Section 508 Rehabilitation Act of 1973. To recognize the importance of IT accessibility, we wanted to highlight some agency initiatives to improve accessibility across the federal landscape.</description>
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      <title>Build Empathy With Stakeholder Interviews, Part 2: Conversation</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/29/build-empathy-with-stakeholder-interviews-part-2-conversation/</link>
      <pubDate>Fri, 29 Jul 2016 12:00:13 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/29/build-empathy-with-stakeholder-interviews-part-2-conversation/</guid>
      <description>How to run user-interviews and synthesize and integrate the results into the teams shared understanding</description>
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      <title>Summer Health and Safety: A New Resource Brought to You by CDC and NIH</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/26/summer-health-and-safety-a-new-resource-brought-to-you-by-cdc-and-nih/</link>
      <pubDate>Tue, 26 Jul 2016 13:00:44 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/26/summer-health-and-safety-a-new-resource-brought-to-you-by-cdc-and-nih/</guid>
      <description>We have previously written about microsites in the federal government. A microsite is a small collection of web pages—a subset of an organization’s full website. Partners can embed microsites that present curated information on a specific topic or campaign directly within their own websites. And perhaps best of all, microsites that are API-enabled are maintained and updated</description>
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      <title>Catch the Mall! With Pokemon and Public Services</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/12/catch-the-mall-with-pokemon-and-public-services/</link>
      <pubDate>Tue, 12 Jul 2016 15:58:53 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/12/catch-the-mall-with-pokemon-and-public-services/</guid>
      <description>“… I have never seen so many people of all ages walking around our civic spaces and small businesses interacting as I have this morning. Teens catching them. People catching them in line for coffee. Moms outsmarting their kids. Local youths teaching my toddler how to throw a ball. Full grown adults. Marines. Kids on</description>
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      <title>The Content Corner: How to Leverage User-Generated Content to Resonate With Your Audience</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/11/how-to-leverage-user-generated-content-to-resonate-with-your-audience/</link>
      <pubDate>Mon, 11 Jul 2016 13:30:29 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/11/how-to-leverage-user-generated-content-to-resonate-with-your-audience/</guid>
      <description>User-Generated Content (UGC) is a buzzword as of late, popularized recently due to the ever increasing demand for new content.</description>
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      <title>Introducing the Digital Audio/Video Community of Practice</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/08/introducing-the-digital-audiovideo-community-of-practice/</link>
      <pubDate>Fri, 08 Jul 2016 01:30:48 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/08/introducing-the-digital-audiovideo-community-of-practice/</guid>
      <description>Tech giants have changed the world of broadcast forever. In a little more than a year, video on Facebook went from being a seldomly seen media type on a user’s timeline to a strategic priority for Mark Zuckerberg. The platform now serves over 8 billion video views a day and Facebook continues to roll out improvements</description>
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      <title>The Data Briefing: I, For One, Welcome Our New Chatbot Blockchain Digital Autonomous Organizations</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/06/the-data-briefing-i-for-one-welcome-our-new-chatbot-blockchain-digital-autonomous-organizations/</link>
      <pubDate>Wed, 06 Jul 2016 11:00:56 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/06/the-data-briefing-i-for-one-welcome-our-new-chatbot-blockchain-digital-autonomous-organizations/</guid>
      <description>It is at the intersections of fields where you find the most fascinating and innovative concepts. Recently, a conference on “Open Human Resources and the Cognitive Era” explored the use of chatbots and blockchain technologies in human resources. Human Resources (HR) is quietly undergoing a revolution as many HR practitioners are transforming HR by using</description>
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      <title>Using Plain Language to Bridge the Gap Between Government and Industry</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/06/23/using-plain-language-to-bridge-the-gap-between-government-and-industry/</link>
      <pubDate>Thu, 23 Jun 2016 13:30:02 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/06/23/using-plain-language-to-bridge-the-gap-between-government-and-industry/</guid>
      <description>Much of our work with government partners to deliver better digital services has resulted in full websites, applications, and embarking on large-scale transformation efforts. In addition to those types of projects, we also work on shorter, faster, smaller-scale projects designed to show our partners different points of view and different techniques to approach their most</description>
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      <title>Welcome to the New DHS.gov</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/06/09/welcome-to-the-new-dhs-gov/</link>
      <pubDate>Thu, 09 Jun 2016 02:00:26 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/06/09/welcome-to-the-new-dhs-gov/</guid>
      <description>Today, I am happy to announce the newly optimized DHS.gov website. Over the past year, DHS has worked behind the scenes to update and modernize our flagship website, making it faster and easier to use. Some of the specific differences you’ll see are: Compatibility for both desktop computers and mobile devices (phones and tablets) Cleaner,</description>
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      <title>GSA Introduces New Web-Based Leasing Tool</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/06/02/gsa-introduces-new-web-based-leasing-tool/</link>
      <pubDate>Thu, 02 Jun 2016 12:00:21 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/06/02/gsa-introduces-new-web-based-leasing-tool/</guid>
      <description>Recently, Regional Administrator Sara Manzano-Díaz of the U.S. General Services Administration (GSA) introduced a web-based leasing tool, the Automated Advanced Acquisition Program (AAAP), to 60 lessors and/or brokers at the Dow Building in Philadelphia. The AAAP tool was designed to consolidate and streamline the leasing process, making for a more efficient, transparent process that also</description>
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    <item>
      <title>The User-Centered Redesign of IdentityTheft.gov</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/06/01/the-user-centered-redesign-of-identitytheft-gov/</link>
      <pubDate>Wed, 01 Jun 2016 14:30:14 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/06/01/the-user-centered-redesign-of-identitytheft-gov/</guid>
      <description>I first came across the redesigned IdentityTheft.gov on Reddit, of all places. Someone had posted a link to the Federal Trade Commission’s (FTC) newly redesigned site and wrote: I hope this never happens to any of you as the entire thing can be really stressful. The identitytheft.gov website is a true breath of fresh air…You</description>
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      <title>Our CX Recipe for Success: Complete with Ingredient List and Substitutions!</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/31/our-cx-recipe-for-success-complete-with-ingredient-list-and-substitutions/</link>
      <pubDate>Tue, 31 May 2016 12:15:34 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/31/our-cx-recipe-for-success-complete-with-ingredient-list-and-substitutions/</guid>
      <description>If you were to spend any time with me in the kitchen, you would often find me searching out substitutions for ingredients that I don’t have on hand or have to drive 100 miles to find. I don’t want to abandon the recipe, so I substitute instead. I find that in the world of internal</description>
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      <title>The Content Corner: Is Scheduling Social Media Posts Truly Social?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/23/the-content-corner-is-scheduling-social-media-posts-truly-social/</link>
      <pubDate>Mon, 23 May 2016 11:10:49 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/23/the-content-corner-is-scheduling-social-media-posts-truly-social/</guid>
      <description>Good communicators are always…well…evaluating the way they communicate. As we think of the “customer experience,” it is key to constantly consider your methods for engaging with your audience. Just as the platforms themselves continue to change to keep their audience, continuing to refine our ways of sending messages will assure that you don’t get left</description>
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    <item>
      <title>Kids.Gov Reenvisioned</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/23/kids-gov-reenvisioned/</link>
      <pubDate>Mon, 23 May 2016 10:00:16 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/23/kids-gov-reenvisioned/</guid>
      <description>At USAGov, we always put our customers first. In the wake of our rebranding efforts, our desire to create a positive user experience across the organization has pushed us to turn a scrutinous eye toward Kids.gov; a site focused on providing information and resources to parents, teachers, and kids.</description>
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      <title>Accessible Workplace Technology: Signed, Sealed, Delivered</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/10/accessible-workplace-technology-signed-sealed-delivered/</link>
      <pubDate>Tue, 10 May 2016 10:00:28 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/10/accessible-workplace-technology-signed-sealed-delivered/</guid>
      <description>Last week, I had a brush with a bona fide music legend — the great Stevie Wonder. Was I starstruck? Of course. I’ve long admired his musical accomplishments and advocacy for people with disabilities. His appearance at the Grammy Awards in February highlighted once again the need to improve accessible technology, particularly in the workplace.</description>
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    <item>
      <title>Redesigning We the People</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/02/redesigning-we-the-people/</link>
      <pubDate>Mon, 02 May 2016 11:32:09 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/02/redesigning-we-the-people/</guid>
      <description>Summary: Improving the way you engage with the White House through our online petitions platform In July 2015, we announced a big change in the way we would answer petitions on We the People. We committed to responding to you within a 60-day timeframe, whenever possible. We assembled a team of people dedicated to getting your policy questions and</description>
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    <item>
      <title>The Data Briefing: Chatbots and the Rise of Conversational Commerce and Citizen Experience</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/20/the-data-briefing-chatbots-and-the-rise-of-conversational-commerce-and-citizen-experience/</link>
      <pubDate>Wed, 20 Apr 2016 11:00:59 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/20/the-data-briefing-chatbots-and-the-rise-of-conversational-commerce-and-citizen-experience/</guid>
      <description>Ten months ago, I wrote about the rise of the post-app world in which mobile personal assistants would do the work of five to 10 apps combined. These mobile personal assistants, now known as chatbots, would work through conversational interfaces (voice and instant messaging, for example). The idea is to build more natural interfaces for people</description>
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      <title>The Content Corner: Branches—Stick to the Vine</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/18/the-content-corner-branches-stick-to-the-vine/</link>
      <pubDate>Mon, 18 Apr 2016 11:00:03 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/18/the-content-corner-branches-stick-to-the-vine/</guid>
      <description>A branch that does not stick to its source of nutrition will wither away and die. Just ask anyone who has received a bouquet of beautiful flowers about how long they really last. In the same way, as communicators we must stay connected to our audience, or we risk the chance of fading away into</description>
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      <title>The USAGov Bilingual Style Guide Is Now Online!</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/14/the-usagov-bilingual-style-guide-is-now-online/</link>
      <pubDate>Thu, 14 Apr 2016 10:00:12 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/14/the-usagov-bilingual-style-guide-is-now-online/</guid>
      <description>About a year and a half ago, the Federal Citizen Information Center—today called USAGov—embarked on a very ambitious task: integrating our content operations. We blurred lines that defined silos and adopted a bilingual content approach to offer a more consistent experience, regardless of language preference or point of access to our information. See more about</description>
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    <item>
      <title>Worth a Thousand Words? Announcing Ready-to-Go Interactive Graphics with BLS News Releases</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/12/worth-a-thousand-words-announcing-ready-to-go-interactive-graphics-with-bls-news-releases/</link>
      <pubDate>Tue, 12 Apr 2016 10:00:16 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/12/worth-a-thousand-words-announcing-ready-to-go-interactive-graphics-with-bls-news-releases/</guid>
      <description>Last spring I wrote about how we’ve been using more and better charts and maps to help you understand our statistics. Today I’m excited to tell you about a new set of graphical tools to make our news releases more illuminating at the moment of their posting.</description>
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      <title>UX Exponential: State Department Turning Bad User Experiences into Good</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/07/ux-exponential-state-department-turning-bad-user-experiences-into-good/</link>
      <pubDate>Thu, 07 Apr 2016 11:10:12 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/07/ux-exponential-state-department-turning-bad-user-experiences-into-good/</guid>
      <description>How many times a day do you have a bad user experience? Did you have one: Riding the metro to work this morning this morning? Waiting for your email to open? Watching a way-too-long training video? Trying to find your way around a new-to-you building? How many times have you thought, “there has to be</description>
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      <title>DigitalGov Podcast: Behind the Scenes of the Social and Behavioral Science Team</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/04/digitalgov-podcast-behind-the-scenes-of-the-social-and-behavioral-science-team/</link>
      <pubDate>Mon, 04 Apr 2016 10:00:15 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/04/digitalgov-podcast-behind-the-scenes-of-the-social-and-behavioral-science-team/</guid>
      <description>The Social and Behavioral Sciences Team (SBST) uses theories, research, and methods from the social and behavioral sciences to address and solve challenges faced by the public.</description>
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      <title>Tag Management: A Digital Analyst&amp;#8217;s Best Friend</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/03/31/tag-management-a-digital-analysts-best-friend/</link>
      <pubDate>Thu, 31 Mar 2016 10:00:14 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/03/31/tag-management-a-digital-analysts-best-friend/</guid>
      <description>Tag managers can assist in collecting valuable data about visits to your website. Here at CFPB, we use Google Tag Manager (GTM), which is a free tool that works in tandem with Google Analytics to record and send data on how users interact with your website on an aggregate level, including which pages they view, where they</description>
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      <title>The Data Briefing: An Interview with USAJOBS on New Changes to Their Data Services</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/03/30/the-data-briefing-an-interview-with-usajobs-on-new-changes-to-their-data-services/</link>
      <pubDate>Wed, 30 Mar 2016 10:00:36 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/03/30/the-data-briefing-an-interview-with-usajobs-on-new-changes-to-their-data-services/</guid>
      <description>The Office of Personnel Management released a new look and functionality to USAJOBS in February. I recently contacted Michelle Earley, the USAJOBS Program Manager, to ask about the changes to USAJOBS and the data it provides. 1. What are</description>
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      <title>Picture This: 3 Ways to Zoom In On Cross-Agency Collaboration</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/03/04/picture-this-3-ways-to-zoom-in-on-cross-agency-collaboration/</link>
      <pubDate>Fri, 04 Mar 2016 10:00:09 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/03/04/picture-this-3-ways-to-zoom-in-on-cross-agency-collaboration/</guid>
      <description>Cross-agency collaboration in the federal government has become a prevalent topic, more widely spoken and written about in the recent past than ever before, thanks, in part, to a bigger-than-ever focus on customer experience as a way of thinking within government. Rising customer expectations, advances in technology, and recommendations from government oversight organizations continue to</description>
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      <title>How People Learn to Navigate Government Services</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/03/03/how-people-learn-to-navigate-government-services/</link>
      <pubDate>Thu, 03 Mar 2016 14:43:04 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/03/03/how-people-learn-to-navigate-government-services/</guid>
      <description>This is part three of a series detailing the findings of a team of researchers from 18F and the General Services Administration who studied broad trends in people’s perceptions of and interactions with the government. You can find the introduction to the series on our website and a complete pdf of the research findings on</description>
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      <title>Informing the Future of the Federal Front Door</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/03/01/informing-the-future-of-the-federal-front-door/</link>
      <pubDate>Tue, 01 Mar 2016 11:10:06 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/03/01/informing-the-future-of-the-federal-front-door/</guid>
      <description>In our last post, we introduced the Federal Front Door project and briefly described a six-week discovery phase, in which we set out to better understand how the general public feels about and interacts with the federal government, so that we can design and build products that improve people’s experience across government agencies. We think</description>
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      <title>Trends on Tuesday: Robot Messaging Goes Mainstream</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/02/16/trends-on-tuesday-robot-messaging-goes-mainstream/</link>
      <pubDate>Tue, 16 Feb 2016 10:00:10 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/02/16/trends-on-tuesday-robot-messaging-goes-mainstream/</guid>
      <description>John Connor can’t save you. Robots are here to take over the world. Two interesting new consumer mobile and digital content experiences were launched in the past week, signaling some of the first mainstream brands embracing this new paradigm of interactive, bot-driven content experiences: Quartz’s News App and The New York Times Election Slack Bot. Both</description>
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      <title>Paying Incentives for Federal User Research</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/02/10/paying-incentives-for-federal-user-research/</link>
      <pubDate>Wed, 10 Feb 2016 10:00:28 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/02/10/paying-incentives-for-federal-user-research/</guid>
      <description>Paying incentives to test participants is standard practice in research and usability testing. While some people may be willing to participate for free, many aren’t.</description>
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      <title>Tips for Hallway Testing from NIH</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/01/14/tips-for-hallway-testing-from-nih/</link>
      <pubDate>Thu, 14 Jan 2016 11:10:14 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/01/14/tips-for-hallway-testing-from-nih/</guid>
      <description>Over the course of the last year, the National Library of Medicine (NLM) has sought to increase its use of usability testing to improve the user experience on our Web resources. To do this, we conducted hallway usability testing at the NIH Clinical Center on NLM’s site search feature. Our goal is to update the</description>
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      <title>Digging Into the Data of Our Customer Survey</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/01/05/digging-into-the-data-of-our-customer-survey/</link>
      <pubDate>Tue, 05 Jan 2016 09:00:06 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/01/05/digging-into-the-data-of-our-customer-survey/</guid>
      <description>As a follow-up to the recent post about our annual customer satisfaction survey, we wanted to dig into the data and share some of the overall results to give you some more insights into how we’re using your feedback to improve our programs and services.</description>
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      <title>DigitalGov&#39;s 2015 Year in Review</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/31/digitalgovs-2015-year-in-review/</link>
      <pubDate>Thu, 31 Dec 2015 11:00:26 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/31/digitalgovs-2015-year-in-review/</guid>
      <description>As we look ahead to 2016, we wanted to take a minute to look at our most popular content in 2015 and reflect on our second year. This was a big year for DigitalGov as we saw our session traffic nearly double and our weekly and daily email subscribers increase by 15%.</description>
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      <title>How ABMC Got Started with Mobile App Development</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/31/how-abmc-got-started-with-mobile-app-development/</link>
      <pubDate>Thu, 31 Dec 2015 10:00:12 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/31/how-abmc-got-started-with-mobile-app-development/</guid>
      <description>The MobileGov Community of Practice put together six Mobile User Experience Guidelines to help keep mobile users in love with their apps. DigitalGov University hosted a webinar in which the American Battle Monuments Commission (ABMC) highlighted two of these guidelines.</description>
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      <title>The Data Briefing: Design for Developer Experience (DX) and Data Prosumer Experience (DPX)</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/30/the-data-briefing-design-for-developer-experience-dx-and-data-prosumer-experience-dpx/</link>
      <pubDate>Wed, 30 Dec 2015 11:00:01 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/30/the-data-briefing-design-for-developer-experience-dx-and-data-prosumer-experience-dpx/</guid>
      <description>Recently, DigitalGov devoted an entire month to exploring how good user experience (UX) helps government design better digital products and services. UX is the art and science of understanding how people will use a website or mobile app to solve a problem or meet a need. UX is a combination of neuroscience, communication theory, information</description>
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      <title>Good Content Needs Plain Language</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/23/good-content-needs-plain-language/</link>
      <pubDate>Wed, 23 Dec 2015 13:48:55 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/23/good-content-needs-plain-language/</guid>
      <description>If good content is essential to good user experience, as Tyrus Manuel proposes in his November 23, 2015, DigitalGov post, then plain language is also part of good user experience. Plain language helps the public do what they need to do—find forms, apply for benefits, look up information and more—when they use federal websites and other</description>
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      <title>How FSA Revamped Their Online Presence with Mobile Moments in Mind</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/17/how-fsa-revamped-their-online-presence-with-mobile-moments-in-mind/</link>
      <pubDate>Thu, 17 Dec 2015 10:00:43 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/17/how-fsa-revamped-their-online-presence-with-mobile-moments-in-mind/</guid>
      <description>Let the mic drop! Mobile moments are created with the expectation that an app can stun the crowd. Do not let your audience down; they may never come back. Federal Student Aid (FSA), in an effort to provide better customer service, decided to build a mobile-responsive website. Kaegy Pabulos, a Borrower Experience Specialist and project</description>
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      <title>Best Practices for Remote User Experience Research</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/10/remote-user-experience-information-gathering-best-practices/</link>
      <pubDate>Thu, 10 Dec 2015 10:00:25 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/10/remote-user-experience-information-gathering-best-practices/</guid>
      <description>Once simply an idea, remote data gathering is now a very important reality in UCD (user-centered design) work. However, there are some challenges, particularly when your agency serves the entire nation and all of the groups in it. Identifying and finding solutions for these issues will help you best use this important tool.</description>
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      <title>Connecting with the Social and Behavioral Sciences Team</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/09/connecting-with-the-social-and-behavioral-sciences-team/</link>
      <pubDate>Wed, 09 Dec 2015 01:40:55 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/12/09/connecting-with-the-social-and-behavioral-sciences-team/</guid>
      <description>The new Social and Behavioral Sciences Team (SBST) aims to make government programs more effective and efficient. Amira Choueiki from the SBST joined us to explain what the SBST does, and to discuss some of the projects they’ve worked on.</description>
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      <title>Government Product Managers Play a Key Role in UX</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/27/government-product-managers-play-a-key-role-in-ux/</link>
      <pubDate>Fri, 27 Nov 2015 11:00:19 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/27/government-product-managers-play-a-key-role-in-ux/</guid>
      <description>Government product managers sit at the intersection of three circles—business, design and technology. We play a key role in user experience (UX), because we are tasked with understanding users to build a product that is desirable and viable. This product could be a paper or online form, a website or a mobile app. Product management</description>
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      <title>The Data Briefing: How Neuroscience and Communication Theory Inform Good User Experience Design</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/25/the-data-briefing-how-neuroscience-and-communication-theory-inform-good-user-experience-design/</link>
      <pubDate>Wed, 25 Nov 2015 11:00:51 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/25/the-data-briefing-how-neuroscience-and-communication-theory-inform-good-user-experience-design/</guid>
      <description>UX is everything from the visual design to the navigation structure of the website or mobile app. This month, DigitalGov is focusing on UX design.</description>
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      <title>The Content Corner: Good UX Needs Good Content</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/23/the-content-corner-good-ux-needs-good-content/</link>
      <pubDate>Mon, 23 Nov 2015 11:00:13 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/23/the-content-corner-good-ux-needs-good-content/</guid>
      <description>As DigitalGov focuses on user experience this month it is good to remember one harsh truth: You cannot have a good user experience with bad content. It is important to keep a “content first” strategy in place during any website redesign or new site development. It is so easy for the various disciplines involved in</description>
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    <item>
      <title>UX vs. CX: What&amp;#8217;s the Dif? Part 2</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/20/ux-vs-cx-whats-the-dif-part-2/</link>
      <pubDate>Fri, 20 Nov 2015 11:10:26 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/20/ux-vs-cx-whats-the-dif-part-2/</guid>
      <description>In honor of World Usability Day, which happened on November 12, we’d like to demystify two extremely important and oft-confusing acronyms—CX and UX. Customer Experience (CX) and User Experience (UX), while related, focus on different aspects of service delivery.</description>
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      <title>How to Use Remote Data Strategically in UX</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/17/how-to-use-remote-data-strategically-in-ux/</link>
      <pubDate>Tue, 17 Nov 2015 13:00:55 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/17/how-to-use-remote-data-strategically-in-ux/</guid>
      <description>One of the challenges UX practitioners can face is how to communicate much of the data that’s out there. The key word is “communicate.” Since many of us are used to qualitative findings, making the jump to “hard data” can be a challenge. There are tools out there that make this easier, but we still</description>
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      <title>The Content Corner: User Research for Complex Systems</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/16/the-content-corner-user-research-for-complex-systems/</link>
      <pubDate>Mon, 16 Nov 2015 10:21:56 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/16/the-content-corner-user-research-for-complex-systems/</guid>
      <description>My office is preparing to embark on a complete redesign of a 10-year-old system that averages 20,000 users a month. The success and adoption of the new system design and the product as a whole will be heavily determined by how well our team translates users’ needs. Providing a good user experience will also play</description>
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    <item>
      <title>Trends on Tuesday: 5 Tips for Designing Touch Interactions</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/10/trends-on-tuesday-5-tips-for-designing-touch-interactions/</link>
      <pubDate>Tue, 10 Nov 2015 10:00:14 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/10/trends-on-tuesday-5-tips-for-designing-touch-interactions/</guid>
      <description>Josh Clark, one of the pioneers of touch Web design, and author of Tapworthy and Designing for Touch, published an excellent article on A List Apart analyzing How We Hold Our Gadgets that has a wealth of data and graphics about this interesting and emerging design challenge. Below are 5 notable lessons from the post: 1. Portrait (vertical) orientation dominates</description>
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      <title>How UX Effects Change in Government—One Test, One Customer Survey at a Time</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/09/how-ux-effects-change-in-government-one-test-one-customer-survey-at-a-time/</link>
      <pubDate>Mon, 09 Nov 2015 12:23:18 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/09/how-ux-effects-change-in-government-one-test-one-customer-survey-at-a-time/</guid>
      <description>Over the past few years, many agencies have learned how to do user experience (UX) with few resources. And while that’s still a problem at many agencies, many UX initiatives have been gaining momentum and attracting new stakeholders.</description>
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      <title>Trends on Tuesday: Forecasting the Internet of Things</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/03/trends-on-tuesday-forecasting-the-internet-of-things/</link>
      <pubDate>Tue, 03 Nov 2015 10:00:36 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/03/trends-on-tuesday-forecasting-the-internet-of-things/</guid>
      <description>An industry group tracking the growth and production of the “Internet of Things,” a term given to Internet-connected devices and accessories, is predicting that growth will slow over the next 6 months, but then surge 3 times as fast, over the following year. The research was organized by the IoT M2M Council, which is made</description>
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      <title>Gov Analytics Breakdown #2: Mobile Is Bigger than Ever</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/21/gov-analytics-breakdown-2-mobile-is-bigger-than-ever/</link>
      <pubDate>Wed, 21 Oct 2015 13:22:30 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/21/gov-analytics-breakdown-2-mobile-is-bigger-than-ever/</guid>
      <description>A review of the Digital Analytics Program (DAP) data confirms what many are already saying: Content is being viewed on mobile devices more than ever before, and the percentage of sessions via mobile devices is growing.</description>
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      <title>Trends on Tuesday: Focus on Mobile Performance to Provide Better Mobile Moments</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/20/focus-on-mobile-performance/</link>
      <pubDate>Tue, 20 Oct 2015 11:32:21 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/20/focus-on-mobile-performance/</guid>
      <description>The New York Times recently published a report evaluating the cost of mobile ads on news websites and found that on many of the major sites, the ads were taking as much bandwidth and time as the content (if not more, in some cases). This comes after the recent hubub over Apple starting to allow</description>
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    <item>
      <title>National Customer Service Week Is Over, but Our Work Is Not!</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/20/national-customer-service-week-is-over-but-our-work-is-not/</link>
      <pubDate>Tue, 20 Oct 2015 10:00:56 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/20/national-customer-service-week-is-over-but-our-work-is-not/</guid>
      <description>Get your customer personas right, and you will improve the customer experience (CX) for the rest of your audience. That’s advice Rick Parrish from Forrester Research gave in response to an audience question during the September 29 DigitalGov University webinar on the state of CX in the federal government. Your key customers are those that are most important to the organization, and often most</description>
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      <title>The Content Corner: Helping Your Content Contributors</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/19/the-content-corner-helping-your-content-contributors/</link>
      <pubDate>Mon, 19 Oct 2015 10:04:17 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/19/the-content-corner-helping-your-content-contributors/</guid>
      <description>Recently, I shared some suggestions and personal lessons learned for agencies either shopping for a new CMS or preparing to revamp their content strategy and workflow. Let’s take things one step further and focus on arguably the most important parts of your CMS: the content creator or user. Arguments can be made that content is the most</description>
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      <title>Why Your User Experience Must Include Design for Accessibility</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/16/why-your-user-experience-must-include-design-for-accessibility/</link>
      <pubDate>Fri, 16 Oct 2015 10:00:52 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/16/why-your-user-experience-must-include-design-for-accessibility/</guid>
      <description>Too often, usability and accessibility are confused with each other by our clients (stakeholders). They shouldn’t be, because while they are related, they are very different. So, how do you bring these two concepts together? They should really be working side-by-side throughout the ENTIRE process. This might seem like a no-brainer but it can be</description>
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      <title>Gov Analytics Breakdown #1 &amp;#8211; Browsers: Chrome Takes the Cake</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/15/gov-analytics-breakdown-1-browsers-chrome-takes-the-cake/</link>
      <pubDate>Thu, 15 Oct 2015 15:25:39 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/15/gov-analytics-breakdown-1-browsers-chrome-takes-the-cake/</guid>
      <description>We wanted to take a look at overall browser usage now that DAP has a few years of data, and the changes tell an interesting story. Here’s a breakdown of the percent of total sessions of the top five browsers during the last three years.</description>
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    <item>
      <title>How a Two-Day Sprint Moved an Agency Twenty Years Forward</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/09/21/how-a-two-day-sprint-moved-an-agency-twenty-years-forward/</link>
      <pubDate>Mon, 21 Sep 2015 10:00:49 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/09/21/how-a-two-day-sprint-moved-an-agency-twenty-years-forward/</guid>
      <description>At 18F Consulting, we experiment with ways to empower agencies to build cost-efficient, excellent digital solutions. Recently we partnered with the Department of Labor’s Wage and Hour Division (WHD) to run a two day “Design/Dev Agile Sprint.” Background: Investigators in Wage and Hour Division The Department of Labor’s Wage and Hour Division is responsible for</description>
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    <item>
      <title>Under the Hood: Building a New College Scorecard with Students</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/09/18/under-the-hood-building-a-new-college-scorecard-with-students/</link>
      <pubDate>Fri, 18 Sep 2015 11:00:10 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/09/18/under-the-hood-building-a-new-college-scorecard-with-students/</guid>
      <description>How the U.S. Digital Service worked with students, families, schools, developers, and teams across the federal government to rebuild the new College Scorecard tool.</description>
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    <item>
      <title>FAQs Done Right</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/09/04/faqs-done-right/</link>
      <pubDate>Fri, 04 Sep 2015 10:00:35 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/09/04/faqs-done-right/</guid>
      <description>In the circle of Web content life, FAQ sections are an endangered species. We’ve previously discussed the relevance of FAQs: Should FAQs go extinct, or are they a useful tool in your content ecosystem? Kathryn Catania, Chief of the Plain Language and Content Division at the U.S. Citizenship and Immigration Services, encourages agencies to take</description>
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      <title>Mobile Content: Less is More</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/08/31/mobile-content-less-is-more/</link>
      <pubDate>Mon, 31 Aug 2015 13:00:57 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/08/31/mobile-content-less-is-more/</guid>
      <description>With 14 test cycles under our belt, the Federal CrowdSource Mobile Testing Program has heard one recurring theme from our testers—”there’s too much information!” While both desktop monitor and smartphone screen sizes are growing, there is still no comparison. At our desks, many of us are using a 24 inch (or even bigger) monitor. How big is your</description>
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    <item>
      <title>What Is Mobile Device Compatibility Testing?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/08/14/what-is-mobile-device-compatibility-testing/</link>
      <pubDate>Fri, 14 Aug 2015 11:10:12 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/08/14/what-is-mobile-device-compatibility-testing/</guid>
      <description>In most instances, your hardware and software are developed independently but are expected to function properly together. For example, when a Web application is developed in HTML, it is expected to function properly on an Apple computer using Safari as well as a Windows computer using Internet Explorer. This sounds simple, but there are thousands</description>
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      <title>Journey Mapping the Customer Experience: A USA.gov Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/08/12/journey-mapping-the-customer-experience-a-usa-gov-case-study/</link>
      <pubDate>Wed, 12 Aug 2015 10:00:21 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/08/12/journey-mapping-the-customer-experience-a-usa-gov-case-study/</guid>
      <description>Journey maps are a visual representation of a customer’s end to end journey with your product or service. They are a powerful tool for exploring key interactions and experiences with your organization, programs, and/or services. Journey maps describe a customer’s entire journey, even the parts that occur before and after contact with your organization. They</description>
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      <title>Trends on Tuesday: Mobile Web Audiences Abandon Sites with Interstitial Ads</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/08/04/trends-on-tuesday-mobile-web-audiences-abandon-sites-with-interstitial-ads/</link>
      <pubDate>Tue, 04 Aug 2015 11:18:12 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/08/04/trends-on-tuesday-mobile-web-audiences-abandon-sites-with-interstitial-ads/</guid>
      <description>David Morell, a software engineer with Google, posted an interesting case study from the tech giant, sharing data about how users interacted with interstitials (ie webpages displayed before or after an expected content page) on their website. Their analysis showed that 69% of users completely abandoned the page and their original intent after being shown an interstitial. Interstitials take many</description>
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      <title>Help Us Add Resources to the Updated Mobile User Experience Guidelines!</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/07/31/help-us-add-resources-to-the-updated-mobile-user-experience-guidelines/</link>
      <pubDate>Fri, 31 Jul 2015 13:10:20 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/07/31/help-us-add-resources-to-the-updated-mobile-user-experience-guidelines/</guid>
      <description>Government agencies need to make sure their mobile websites and native apps don’t become one of the estimated billions of applications that end up in the app graveyard. The need for digital products to work better is not new in the federal government. Resources like the Digital Playbook and Public Participation Playbook have had impact</description>
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      <title>Community Rock Star Round Up</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/07/30/community-rock-star-round-up/</link>
      <pubDate>Thu, 30 Jul 2015 10:00:21 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/07/30/community-rock-star-round-up/</guid>
      <description>Around this month’s Communities Theme, the DigitalGov team thought we’d round up your community rock stars. These are people in your communities who’ve gone above and beyond, who’ve contributed content, organized events, participated in developing toolkits and more.</description>
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      <title>The Content Corner: Determining Your User&amp;#8217;s Needs</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/07/20/the-content-corner-determining-your-users-needs/</link>
      <pubDate>Mon, 20 Jul 2015 10:20:36 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/07/20/the-content-corner-determining-your-users-needs/</guid>
      <description>I recently wrapped up a series of user interviews as part of a review of our judiciary-wide intranet in order to provide better digital services to our customers (and yes, our internal users are our customers, not just the general public).</description>
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      <title>2015 Customer Service Trends: a Mid-Year Update</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/07/08/customer-service-trends-an-update/</link>
      <pubDate>Wed, 08 Jul 2015 10:00:36 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/07/08/customer-service-trends-an-update/</guid>
      <description>Earlier this year, we published 15 Government Customer Service Trends for 2015. We’re halfway through the year now—how are these trends holding up? 1. Centralized Customer Offices A few agencies have created centralized customer offices, while others question the need for a single organization that focuses on the customer. As the public’s overall satisfaction with</description>
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      <title>The Emulator Dilemma: Can Mobile Device Testing Be Completed Without Mobile Devices?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/06/09/the-emulator-dilemma-can-mobile-device-testing-be-completed-without-mobile-devices/</link>
      <pubDate>Tue, 09 Jun 2015 11:10:14 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/06/09/the-emulator-dilemma-can-mobile-device-testing-be-completed-without-mobile-devices/</guid>
      <description>Government agencies have created a variety of apps to meet the needs of the public. As you join in on the mobile-first trend and begin developing your shiny new mobile application, you will need to test it.</description>
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      <title>Getting to Know Your Users: Tips and Tricks from Veterans Affairs</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/05/29/getting-to-know-your-users-tips-and-tricks-from-veterans-affairs/</link>
      <pubDate>Fri, 29 May 2015 10:00:22 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/05/29/getting-to-know-your-users-tips-and-tricks-from-veterans-affairs/</guid>
      <description>Design research isn’t rocket science. But for many of us in the federal government, it can seem daunting and unfamiliar. We’re here to to help demystify the process of design research for those of you ready to wade into the waters. We’ve both done our fair share of design researching at the Department of Veterans</description>
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      <title>StudentAid.gov: Using Data to Empower Borrowers</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/05/27/studentaid-gov-using-data-to-empower-borrowers/</link>
      <pubDate>Wed, 27 May 2015 13:10:12 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/05/27/studentaid-gov-using-data-to-empower-borrowers/</guid>
      <description>It’s been a while, but in previous posts, I described what we’ve learned from operating StudentAid.gov, the U.S. Department of Education’s Office of Federal Student Aid website created to educate students and borrowers about the federal student aid programs and process and help them make informed decisions about financing college and career school. We first</description>
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      <title>5 Crucial Steps for Conducting an Effective Customer Interview</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/05/26/5-crucial-steps-for-conducting-an-effective-customer-interview/</link>
      <pubDate>Tue, 26 May 2015 11:10:18 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/05/26/5-crucial-steps-for-conducting-an-effective-customer-interview/</guid>
      <description>When focusing on customer experience, we all know that we need to truly understand our customer if we expect to provide them with an enjoyable experience. In an effort to do so, organizations often jump right to a survey to identify their customers’ needs and wants.</description>
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      <title>Customer Experience and User Experience Professionals &amp;#8211; A Match Made in Heaven!</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/05/08/customer-experience-and-user-experience-professionals-a-match-made-in-heaven/</link>
      <pubDate>Fri, 08 May 2015 09:50:44 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/05/08/customer-experience-and-user-experience-professionals-a-match-made-in-heaven/</guid>
      <description>Recently, Forrester Research analyst Leah Buley wrote a blog post and report that reminded me of our “what’s the diff?” article on customer experience vs. user experience. In them, she describes the difference between customer experience professionals (CX) and user experience professionals (UX).</description>
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      <title>Creating a Veterans-Centered Experience Through ExploreVA</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/05/01/creating-a-veterans-centered-experience-through-exploreva/</link>
      <pubDate>Fri, 01 May 2015 10:00:29 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/05/01/creating-a-veterans-centered-experience-through-exploreva/</guid>
      <description>Good customer service includes user-centered design. For one digital team at the Department of Veterans Affairs, creating a veterans-centered experience started with one word: explore. The ExploreVA website provides a single location for veterans and their families to research the benefits that they may be entitled to receive. Benefits include health care, education, employment, and</description>
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      <title>Are FAQs Still Relevant?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/04/27/are-faqs-still-relevant/</link>
      <pubDate>Mon, 27 Apr 2015 13:10:19 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/04/27/are-faqs-still-relevant/</guid>
      <description>Users have questions. Your content and website navigation can help them find answers, or potentially cause frustration. One tool for answering questions is up for debate: are FAQ sections still relevant in 2015, or are they a relic of bygone days? Nielsen Norman Group recently published two articles arguing for the continued use and usefulness</description>
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      <title>Focus Groups: Are They Right for You?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/04/17/focus-groups-are-they-right-for-you/</link>
      <pubDate>Fri, 17 Apr 2015 11:10:32 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/04/17/focus-groups-are-they-right-for-you/</guid>
      <description>The short answer is: it depends on your goals. If you Google “focus group,” you will have a host of positive and negative feedback, but the truth is that it depends on what your needs are. What Is a Focus Group? Focus groups are an inexpensive way</description>
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      <title>Usability Testing with People Who Have Vision Impairment</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/04/10/usability-testing-with-people-who-have-vision-impairment-is-difficult-reality-or-perception/</link>
      <pubDate>Fri, 10 Apr 2015 11:10:21 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/04/10/usability-testing-with-people-who-have-vision-impairment-is-difficult-reality-or-perception/</guid>
      <description>It’s a forgone conclusion that usability studies are effective in identifying weak points within a website, but what about testing people who are visually impaired? How hard is it to accommodate them? There are some additional challenges that you may encounter when conducting testing with people with disabilities; however, these challenges should not be considered</description>
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      <title>Using Personas to Better Understand Customers: USA.gov Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/04/06/using-personas-to-better-understand-customers-usa-gov-case-study/</link>
      <pubDate>Mon, 06 Apr 2015 11:49:07 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/04/06/using-personas-to-better-understand-customers-usa-gov-case-study/</guid>
      <description>Personas are fictional characters that describe an organization’s customer behaviors, emotions, attributes, motivations, and goals. They are an important tool to share customer insights and understanding across an organization. Personas also serve as a check to make sure your organization’s actions meet the needs of the majority of customers, including visitors to your website, contact</description>
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      <title>CareerOneStop’s Newest Online Resources: Targeted to User Needs</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/04/02/careeronestops-newest-online-resources-targeted-to-user-needs/</link>
      <pubDate>Thu, 02 Apr 2015 10:17:09 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/04/02/careeronestops-newest-online-resources-targeted-to-user-needs/</guid>
      <description>When the Employment and Training Administration’s CareerOneStop team embarked on a redesign of the site’s online career, training, and job resources, they didn’t dive right into the technical work. Instead, they embraced a user-centered approach that focused on the user experience (UX). Focusing on UX means taking a step back</description>
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    <item>
      <title>Usability Design for Kids: Things Federal Workers Should Know</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/24/usability-design-for-kids-things-federal-workers-should-know/</link>
      <pubDate>Tue, 24 Mar 2015 10:00:50 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/24/usability-design-for-kids-things-federal-workers-should-know/</guid>
      <description>I used to teach 8th grade science in inner city Denver in the 1990s. After that, I supported special education students and their teachers in North Carolina. Around that time (mid-late 1990s), the Internet wasn’t really designed for kids –most of the electronic materials I</description>
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    <item>
      <title>The Content Corner: Building a Content Strategy</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/23/the-content-corner-building-a-content-strategy/</link>
      <pubDate>Mon, 23 Mar 2015 09:45:24 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/23/the-content-corner-building-a-content-strategy/</guid>
      <description>I recently read a disheartening statistic which stated that only 32% of B2B organizations and 27% of B2C organizations had a documented content strategy. When you combine these results with the general assumption that the federal government lags behind in areas such as this (especially since content strategies have a marketing basis), then the number</description>
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    <item>
      <title>Getting Started with Usability Testing</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/19/getting-started-with-usability-testing/</link>
      <pubDate>Thu, 19 Mar 2015 02:10:54 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/19/getting-started-with-usability-testing/</guid>
      <description>At the U.S. Agency for International Development (USAID), our new open data policy will begin making more Agency-funded data broadly accessible to the public. It completely changes the way we do business, and it also means that in the coming years, the amount of data we</description>
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    <item>
      <title>At Last: User Experience Performance Descriptions!</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/17/at-last-user-experience-performance-descriptions/</link>
      <pubDate>Tue, 17 Mar 2015 11:10:03 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/17/at-last-user-experience-performance-descriptions/</guid>
      <description>To improve your digital systems with user experience (UX), you need people. And to get people in government, you need position descriptions. While DigitalGov has collected a wide variety of position descriptions,</description>
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    <item>
      <title>Why Your APIs Need Design Help</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/16/why-your-apis-need-design-help/</link>
      <pubDate>Mon, 16 Mar 2015 10:00:28 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/16/why-your-apis-need-design-help/</guid>
      <description>Anything built should be built right. It doesn’t matter if it’s built of wood, carbon nanotubes or code. So it’s encouraging that the practice of User-Centered Design—getting customer feedback at every stage of a project—is catching on with</description>
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      <title>GoodGovUX Addresses UX of IT Contracts</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/13/goodgovux-addresses-ux-of-it-contracts/</link>
      <pubDate>Fri, 13 Mar 2015 10:00:27 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/13/goodgovux-addresses-ux-of-it-contracts/</guid>
      <description>How do you define user experience (UX)? That was the question posed to more than 100 people at the GoodGovUX event at the Artisphere in Arlington, Virginia, on February 24th. Attendees learned how government can improve the user experience of digital products, from</description>
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    <item>
      <title>The Content Corner: Performing a Content Audit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/09/the-content-corner-performing-a-content-audit/</link>
      <pubDate>Mon, 09 Mar 2015 10:00:21 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/09/the-content-corner-performing-a-content-audit/</guid>
      <description>Audit. It’s a word that generally has no positive connotations whatsoever. We hear the word audit and we think of tax audits or timesheet audits, etc. The word normally strikes fear or dread in the hearts of most mortals. But it is also a task that all websites will need to perform from time to</description>
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    <item>
      <title>The Usability &amp;#8216;Aha!&amp;#8217; Moment: How to Turn Cynics into Converts</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/06/the-usability-aha-moment-how-to-turn-cynics-into-converts/</link>
      <pubDate>Fri, 06 Mar 2015 11:19:33 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/06/the-usability-aha-moment-how-to-turn-cynics-into-converts/</guid>
      <description>User Experience (UX) is the comprehensive experience a person has when using a product or application, and usability is the ease of use (or lack thereof) when using it. Many of us have discovered the vast advantages of evaluating usability on our own; however, getting others to jump on board is often a different story.</description>
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    <item>
      <title>Persona Development Case Study: NCI and Spanish Language Outreach</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/02/persona-development-case-study-nci-and-spanish-language-outreach/</link>
      <pubDate>Mon, 02 Mar 2015 10:00:16 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/03/02/persona-development-case-study-nci-and-spanish-language-outreach/</guid>
      <description>Government websites need to address the needs of diverse audiences. Although translations are a first step towards engaging non-English speaking audiences, the intended audience may be alienated if information is not presented in a culturally relevant way. The</description>
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    <item>
      <title>ForeignAssistance.gov&amp;#8217;s Redesign: Using Agile Methodology to Keep Users in Mind</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/27/foreignassistance-govs-redesign-using-agile-methodology-to-keep-users-in-mind/</link>
      <pubDate>Fri, 27 Feb 2015 10:00:43 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/27/foreignassistance-govs-redesign-using-agile-methodology-to-keep-users-in-mind/</guid>
      <description>Content is one of the most important things about your site. After all, it is what keeps your users engaged and keeps them coming back to your site. Depending on the type of website your agency manages, you should always think of ways to best deliver your content to your end users. If the content</description>
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    <item>
      <title>Avoid Weak ‘Links’ in Your Digital Chain</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/25/avoid-weak-links-in-your-digital-chain/</link>
      <pubDate>Wed, 25 Feb 2015 11:10:25 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/25/avoid-weak-links-in-your-digital-chain/</guid>
      <description>Users don’t like surprises. Unexpected or unwanted content undermines the credibility of your agency and frustrates users who come to your website looking for specific information. Using links appropriately in your website content is one way to build trust with users, according to an article by Kara Pernice of the Nielsen Norman Group. Here’s a</description>
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      <title>Trends on Tuesday: Mobile Web Lessons From the CrowdSource Mobile Testing Program</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/24/trends-on-tuesday-mobile-web-lessons-from-the-crowdsource-mobile-testing-program/</link>
      <pubDate>Tue, 24 Feb 2015 10:00:03 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/24/trends-on-tuesday-mobile-web-lessons-from-the-crowdsource-mobile-testing-program/</guid>
      <description>Practice makes perfect. But in the mobile world, it’s testing that makes products better. For federal agencies that have developed their own apps or mobile-friendly sites, the CrowdSource Mobile Testing Program offers a simple way to collect feedback on compatibility testing. Since the program’s inception in March 2013, eight federal mobile websites (including responsive design)</description>
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    <item>
      <title>8 New Federal-Friendly Apps and Services</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/18/8-new-federal-friendly-apps-and-services/</link>
      <pubDate>Wed, 18 Feb 2015 01:10:43 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/18/8-new-federal-friendly-apps-and-services/</guid>
      <description>Tackling technology tasks just got easier. Recently, federal agencies negotiated eight new Terms of Service (TOS) Agreements for free apps and services. DigitalGov has an extensive list of federal-friendly TOS agreements for free products, and the list is updated as new TOS agreements are created. Cyfe Cyfe, a business dashboard app, helps users monitor diverse data</description>
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    <item>
      <title>Institutionalizing User Experience: Building Usability into Your Organization</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/13/institutionalizing-user-experience-building-usability-into-your-organization/</link>
      <pubDate>Fri, 13 Feb 2015 10:00:30 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/13/institutionalizing-user-experience-building-usability-into-your-organization/</guid>
      <description>So, you have some systems or tools your customers or employees access. Maybe you want to put together a robust capability to conduct usability testing. How do you start formalizing user experience (UX) into your organization? Brad Ludlow at GSA tossed this topic out on the User Experience community listserv, and I’ve encapsulated the superb discussion that</description>
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    <item>
      <title>The Content Corner: Content Pillars: The Foundation of Any Effective Content Strategy</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/09/the-content-corner-content-pillars-the-foundation-of-any-effective-content-strategy/</link>
      <pubDate>Mon, 09 Feb 2015 01:33:53 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/09/the-content-corner-content-pillars-the-foundation-of-any-effective-content-strategy/</guid>
      <description>If you and your organization don’t already have a content strategy, then you are most likely working too hard to create content that is less effective in communicating your desired message and less relevant to your end-user. The lack of a content strategy can leave you at the mercy of the content “beast” where you</description>
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    <item>
      <title>Top Task Usability: Design for Your Users</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/06/top-task-usability-design-for-your-users/</link>
      <pubDate>Fri, 06 Feb 2015 10:10:11 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/06/top-task-usability-design-for-your-users/</guid>
      <description>Being able to design a website that users love is not too far away from being able to read their minds. While designers can’t read minds, that doesn’t stop them from using their website’s top tasks to make it seem like they can. A website’s top tasks include 5-10 tasks (depending on the scope of the</description>
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    <item>
      <title>Getting to Yes: Working with Vendors to Secure Terms of Service and Federal-Friendly Pricing</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/06/getting-to-yes-working-with-vendors-to-secure-terms-of-service-and-federal-friendly-pricing/</link>
      <pubDate>Fri, 06 Feb 2015 09:00:32 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/06/getting-to-yes-working-with-vendors-to-secure-terms-of-service-and-federal-friendly-pricing/</guid>
      <description>The federal government is one of the largest consumers of products and services in the United States. Yet, many agencies face tight budgets and firm guidelines that restrict the parameters under which agencies can use a product or service to complete projects.</description>
    </item>
    <item>
      <title>U.S. Public Participation Playbook Open for Coders and Designers on GitHub</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/05/u-s-public-participation-playbook-open-for-coders-and-designers-on-github/</link>
      <pubDate>Thu, 05 Feb 2015 11:47:52 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/02/05/u-s-public-participation-playbook-open-for-coders-and-designers-on-github/</guid>
      <description>We released the United States Public Participation Playbook this week, a new open resource agencies can use to evaluate and build better programs that give a voice to the people they serve—and the response was fantastic. Public servants and citizens around the world have shared it, and already are contributing new ideas that build from</description>
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      <title>How Government will Accelerate Anytime, Anywhere Services and Information in 2015</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/29/how-government-will-accelerate-anytime-anywhere-services-and-information-in-2015/</link>
      <pubDate>Thu, 29 Jan 2015 03:19:04 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/29/how-government-will-accelerate-anytime-anywhere-services-and-information-in-2015/</guid>
      <description>Innovative wearables, stronger wifi and more 3D printing have been among the many projections for the future of mobile in 2015. Whatever comes to pass, we can be certain that the anytime, anywhere user will develop new habits and desires based on new trends. Government must accelerate its customer service approach with anytime, anywhere efforts to keep up. Here’s</description>
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      <title>6 Digital Media Trends for 2015: You Can Make Them Accessible!</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/28/6-digital-media-trends-for-2015-you-can-make-them-accessible/</link>
      <pubDate>Wed, 28 Jan 2015 02:30:19 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/28/6-digital-media-trends-for-2015-you-can-make-them-accessible/</guid>
      <description>Resolutions and predictions abound this time of year. If you’ve already lost the fight to finally give up sardine ice cream, you can always resolve to maintain or improve your digital media accessibility. Some people say that accessibility and Section 508 compliance squashes</description>
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    <item>
      <title>7 Ways to Ignite User-Centered Design at Your Agency</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/27/7-ways-to-ignite-user-centered-design-at-your-agency/</link>
      <pubDate>Tue, 27 Jan 2015 10:00:54 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/27/7-ways-to-ignite-user-centered-design-at-your-agency/</guid>
      <description>So you’ve done a couple of usability studies, and a few people are starting to “see the light.” Now you’d like to take it to the next level and help your organization embrace user-centered design (UCD) as the philosophy that drives all your digital projects. But what is best way to do this? How can</description>
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    <item>
      <title>Training Trends in 2014</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/23/training-trends-in-2014/</link>
      <pubDate>Fri, 23 Jan 2015 10:00:50 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/23/training-trends-in-2014/</guid>
      <description>In recent years, DigitalGov University (DGU) has evolved from a prescriptive training program to a more agile program looking to federal government leaders like you to share the innovations, tools, resources, hurdles and case studies of how you work to meet the digital expectations of the 21st century citizen customer better. Whew. That’s a mouthful.</description>
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    <item>
      <title>How to Run an Agile Project in Government</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/16/how-to-run-an-agile-project-in-government/</link>
      <pubDate>Fri, 16 Jan 2015 11:10:59 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/16/how-to-run-an-agile-project-in-government/</guid>
      <description>For a seminar organized by DigitalGov University, Robert Read, the Managing Director at 18F, gave a presentation on agile methodologies in the federal government. Risk mitigation is a big advantage of using the agile methodology. The methodology deals with risk through the use of multiple iterations or “sprints” that ultimately lead to the development of</description>
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      <title>15 Government Customer Service Trends for 2015</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/12/15-government-customer-service-trends-for-2015/</link>
      <pubDate>Mon, 12 Jan 2015 10:00:52 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/12/15-government-customer-service-trends-for-2015/</guid>
      <description>With public expectations at an all-time high, and trust in government nearing all-time lows, agencies need to step up their game. Veterans, seniors, students, taxpayers—all Americans—deserve the best service from their government. Here are our predictions for how the federal government will improve customer service in the coming year: 1. Many agencies will create a</description>
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      <title>Trend Watch 2015: What&amp;#8217;s in the Forecast for Digital Government?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/09/trend-watch-2015-whats-in-the-forecast-for-digital-government/</link>
      <pubDate>Fri, 09 Jan 2015 12:44:18 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/09/trend-watch-2015-whats-in-the-forecast-for-digital-government/</guid>
      <description>In January on DigitalGov, we’ll highlight pieces looking at trends we see coming in the digital government space in 2015 and beyond. We have lined up articles around: Customer Service Data 3D Printing at NIH and NASA Accessibility Mobile, and Training. Check back Monday, when we kick-off the month with 15 Government Customer Service Trends.</description>
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      <title>Personas 101</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/09/personas-101/</link>
      <pubDate>Fri, 09 Jan 2015 10:00:50 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/09/personas-101/</guid>
      <description>Personas are a tool that organizations can use to learn more about their users. They are used to learn as much as you can about end users in order to better the product or service you provide.</description>
    </item>
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      <title>Past, Present, Future: Usability Testing at the National Library of Medicine</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/02/past-present-future-usability-testing-at-the-national-library-of-medicine/</link>
      <pubDate>Fri, 02 Jan 2015 11:00:28 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/02/past-present-future-usability-testing-at-the-national-library-of-medicine/</guid>
      <description>Usability testing has provided our organization many important insights to improve our Web presence. Since the early 2000s, the National Library of Medicine (NLM)’s Web teams have actively sought and used usability testing tools; we have run “full service” usability testing almost yearly for various Web properties</description>
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      <title>Social Media and Accessibility: Resources to Know</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/02/social-media-and-accessibility-resources-to-know/</link>
      <pubDate>Fri, 02 Jan 2015 10:00:59 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/01/02/social-media-and-accessibility-resources-to-know/</guid>
      <description>When the Americans with Disabilities Act (ADA) was passed in 1990, there was no Facebook, Twitter, or LinkedIn. Since then, the number of social media channels, and their use for communication among all demographics, has grown exponentially. Unfortunately, however, despite newer ways to reach individuals living with disabilities, many individuals in this community face challenges</description>
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    <item>
      <title>Countdown to 2015 with Our Most Popular Articles This Year</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/31/countdown-to-2015-with-our-most-popular-articles-this-year/</link>
      <pubDate>Wed, 31 Dec 2014 14:45:22 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/31/countdown-to-2015-with-our-most-popular-articles-this-year/</guid>
      <description>As we round out 2014, we’re reflecting on the exciting year we’ve had at DigitalGov since we launched in February. Our mission is to share information and resources from agencies across the federal government that are working in the digital space, and highlight the services and communities that can help you meet your digital government</description>
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      <title>Big in SocialGov in 2014: Services, Access and Participation</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/31/big-in-socialgov-in-2014-services-access-and-participation/</link>
      <pubDate>Wed, 31 Dec 2014 14:25:53 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/31/big-in-socialgov-in-2014-services-access-and-participation/</guid>
      <description>Social media for public service is a diverse field that uses platforms and data from both the private and public sectors to improve citizen services, make them easier to access and deliver them more cost effectively.</description>
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    <item>
      <title>The Best E-gov Websites in the World</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/31/the-best-e-gov-websites-in-the-world/</link>
      <pubDate>Wed, 31 Dec 2014 10:00:45 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/31/the-best-e-gov-websites-in-the-world/</guid>
      <description>In Design Secrets of the World’s Best e-Government Web Sites, the Asia-Pacific online communications powerhouse FutureGov singles out eight national e-government portals as the best-designed in the world, and identifies the best practices these sites exemplify. “Ultimately, these websites are the best in the world because they are designed to</description>
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    <item>
      <title>Opening Government Through Federal Crowdsourcing</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/30/opening-government-through-federal-crowdsourcing/</link>
      <pubDate>Tue, 30 Dec 2014 10:00:45 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/30/opening-government-through-federal-crowdsourcing/</guid>
      <description>Crowdsourcing is a critical corner of the digital government landscape, and our December theme articles have covered the topic from a variety of angles. Before we head into January, where we will discuss upcoming trends on the digital horizon, we sat down to learn more about the evolution and future direction of federal crowdsourcing initiatives</description>
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      <title>Using Focus Groups to Make Better Videos</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/29/using-focus-groups-to-make-better-videos/</link>
      <pubDate>Mon, 29 Dec 2014 11:00:11 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/29/using-focus-groups-to-make-better-videos/</guid>
      <description>There’s what you expect your audience to think, and then there’s what your audience is actually thinking. Sometimes, these can be entirely different. But, you won’t know unless you test it. For the release of the 2014 Consumer Action Handbook (CAH), the Federal Citizen Information Center’s marketing team piloted a series of videos. The videos</description>
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    <item>
      <title>Large Scale Development Culture Change: Google and the U.S. Government</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/22/large-scale-development-culture-change-google-and-the-u-s-government/</link>
      <pubDate>Mon, 22 Dec 2014 10:05:52 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/22/large-scale-development-culture-change-google-and-the-u-s-government/</guid>
      <description>As part of 18F’s mission to deliver effective, user-centric services focused on the interaction between government and the people and businesses it serves, we are also committed to demonstrating how open source and agile-inspired methodologies are critical to an effective, efficient, modern delivery process. We believe these methods produce better software and services at lower</description>
    </item>
    <item>
      <title>Making Prototypes with Tools You Already Have</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/19/making-prototypes-with-tools-you-already-have/</link>
      <pubDate>Fri, 19 Dec 2014 10:00:35 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/19/making-prototypes-with-tools-you-already-have/</guid>
      <description>They say that necessity is the mother of invention. For me, the necessity resulted from long product development cycles paired with short windows for user testing and little room for iteration. The “invention” was the discovery of a powerful set of tools for prototyping that are available on just about</description>
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    <item>
      <title>10 Years of Digital Government—A Retrospective</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/18/10-years-of-digital-government-a-retrospective/</link>
      <pubDate>Thu, 18 Dec 2014 03:09:04 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/18/10-years-of-digital-government-a-retrospective/</guid>
      <description>In December of 2004, the Office of Management and Budget (OMB) issued the first Policies for Federal Public Websites. Over the past decade, we’ve seen technology completely transform how government delivers information and services to the public. On this 10-year anniversary, we’re taking a walk down memory lane to recap some of the pivotal moments</description>
    </item>
    <item>
      <title>Crowdsourced Digital Citizen Services Summit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/15/crowdsourced-digital-citizen-services-summit/</link>
      <pubDate>Mon, 15 Dec 2014 10:00:57 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/15/crowdsourced-digital-citizen-services-summit/</guid>
      <description>In May 2015, we are hosting the second DigitalGov Citizen Services Summit. This round we are looking to you—federal innovators across government—to help build the agenda.</description>
    </item>
    <item>
      <title>Can You Crowdsource Your User Experience Research?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/09/can-you-crowdsource-your-user-experience-research/</link>
      <pubDate>Tue, 09 Dec 2014 12:00:34 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/09/can-you-crowdsource-your-user-experience-research/</guid>
      <description>In one sense, almost any type of user research is crowdsourced—you’re talking to people and using that information to improve your system. But in a true sense, crowdsourcing is more than just collecting information, it’s collaborating on it. We want to have real conversations, not one-time emailed suggestions without followups. So here’s a few tidbits</description>
    </item>
    <item>
      <title>Usability Events Round-Up: 2014</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/26/usability-events-round-up-2014/</link>
      <pubDate>Wed, 26 Nov 2014 10:00:07 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/26/usability-events-round-up-2014/</guid>
      <description>This past year DigitalGov University has hosted at least one Usability event per month and we thought we’d give you a round-up of those events. After all, November 13th was World Usability Day. Since this year’s theme of World Usability Day is Engagement it would be great to take a look at the event recap</description>
    </item>
    <item>
      <title>Results: 2014 Federal User Experience Survey</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/21/results-2014-federal-user-experience-survey/</link>
      <pubDate>Fri, 21 Nov 2014 10:00:29 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/21/results-2014-federal-user-experience-survey/</guid>
      <description>The Federal User Experience (UX) Survey helpsus to learn how we can best improve the effectiveness, ease-of-use, and value of federal digital systems by connecting their teams to their customers.</description>
    </item>
    <item>
      <title>Trends on Tuesday: Speed Matters When Measuring Responsive Web Design Performance Load Times</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/18/trends-on-tuesday-speed-matters-when-measuring-responsive-web-design-performance-load-times/</link>
      <pubDate>Tue, 18 Nov 2014 10:00:48 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/18/trends-on-tuesday-speed-matters-when-measuring-responsive-web-design-performance-load-times/</guid>
      <description>In the mobile world, every second matters. Mobile users are a finicky bunch. They want their information anytime, anywhere and quickly. As members of the MobileGov Community of Practice have noted last year, mobile user experience is about emotion. If that emotion is not happy, you will lose the user. For this month’s DigitalGov user</description>
    </item>
    <item>
      <title>User Experience Impossible: The Line Between Accessibility and Usability</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/17/user-experience-impossible-the-line-between-accessibility-and-usability/</link>
      <pubDate>Mon, 17 Nov 2014 10:00:39 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/17/user-experience-impossible-the-line-between-accessibility-and-usability/</guid>
      <description>Bob goes to a popular federal government site, using his assistive technology, and starts reading a teaser for an article. Just below the teaser, there’s an embedded video on the page. He presses the tab key, trying to navigate to a link for the full article, but suddenly he’s trapped—he can’t tab past the video.</description>
    </item>
    <item>
      <title>Institute of Education Sciences &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/14/institute-for-education-sciences-usability-case-study/</link>
      <pubDate>Fri, 14 Nov 2014 10:00:32 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/14/institute-for-education-sciences-usability-case-study/</guid>
      <description>After struggling with jargon-filled solicitations and a confusing website, some applicants were ready to give up on seeking grants from the Institute of Education Sciences (IES). Their complaints prompted a Plain Language makeover for the Institute’s funding materials. As the research arm of the U.S. Education Department, IES’s mission is to provide rigorous and relevant evidence</description>
    </item>
    <item>
      <title>World Usability Day 2014 theme: Engagement</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/13/world-usability-day-engagement/</link>
      <pubDate>Thu, 13 Nov 2014 09:00:09 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/13/world-usability-day-engagement/</guid>
      <description>There are many buzzwords thrown around in the digital government universe, but the most impactful ideas are rooted in one action: engagement. Whether it is a tweet, a mobile app, or a community of practitioners, every digital program or service requires interaction between an organization and its customer. Engagement is also the foundation of all</description>
    </item>
    <item>
      <title>4 Tips on Great Survey Design</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/10/4-tips-on-great-survey-design/</link>
      <pubDate>Mon, 10 Nov 2014 10:00:40 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/10/4-tips-on-great-survey-design/</guid>
      <description>Whether they pop up while perusing an e-commerce site or land in your inbox after your bumpy flight in from Chicago, surveys are used in many different industries to gauge customer satisfaction and glean insight into user motivations. They are a useful tool in the kit of a user experience designer or anyone</description>
    </item>
    <item>
      <title>Welcome to User Experience Month!</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/07/welcome-to-user-experience-month/</link>
      <pubDate>Fri, 07 Nov 2014 12:00:33 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/11/07/welcome-to-user-experience-month/</guid>
      <description>One challenge with digital government: it’s hard to see people. If you work at a U.S. Post Office, you interact with your customers, talk with them, and even see what they are feeling by looking at their faces. You can understand their experience fairly easily. In the digital world, technology decreases physical distance but increases</description>
    </item>
    <item>
      <title>Open and API-Driven Federal Mobile App Registration</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/10/29/open-and-api-driven-federal-mobile-app-registration/</link>
      <pubDate>Wed, 29 Oct 2014 01:44:14 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/10/29/open-and-api-driven-federal-mobile-app-registration/</guid>
      <description>Thanks to the power of open data and APIs, federal agencies can now register their mobile native apps and websites on the Federal Mobile Products Registry and have them appear on the USA.gov Federal Mobile Apps Directory (formerly USA.gov Apps Gallery).</description>
    </item>
    <item>
      <title>Secrets to a Dynamite Public Sector Analytics Program</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/10/17/secrets-to-dynamite-public-sector-analytics-program/</link>
      <pubDate>Fri, 17 Oct 2014 10:00:37 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/10/17/secrets-to-dynamite-public-sector-analytics-program/</guid>
      <description>Uncovering meaningful analytics from months or years of Web metrics is daunting, at best. So how do you make great Web improvements using metrics? Whether you’re just getting started in Web analytics or you want to take your program to the next level, you should focus on</description>
    </item>
    <item>
      <title>Customer Service Week 2014</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/10/09/customer-service-week-2014/</link>
      <pubDate>Thu, 09 Oct 2014 10:00:53 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/10/09/customer-service-week-2014/</guid>
      <description>They say that customer experience (CX) is the new marketing. People will tell their friends about their experience with your agency, and social media makes it easy to broadcast whether the experience was easy and enjoyable, or terrible. In 1992, Congress proclaimed the first full week in</description>
    </item>
    <item>
      <title>Trends on Tuesday: Are QR Codes Still Relevant?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/10/06/trends-on-tuesday-are-qr-codes-still-relevant/</link>
      <pubDate>Mon, 06 Oct 2014 16:55:55 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/10/06/trends-on-tuesday-are-qr-codes-still-relevant/</guid>
      <description>Recently, I was designing new outreach materials and needed a way to connect this offline collateral with my agency’s digital content. Using a QR (or Quick Response) code immediately came to mind, followed by the question, “Are QR codes still relevant?” Opinions differ on their utility and I couldn’t find any objective data on how</description>
    </item>
    <item>
      <title>User Acceptance Testing Versus Usability Testing&amp;#8230;What&amp;#8217;s the Dif?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/10/06/user-acceptance-testing-versus-usability-testing-whats-the-dif/</link>
      <pubDate>Mon, 06 Oct 2014 10:00:50 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/10/06/user-acceptance-testing-versus-usability-testing-whats-the-dif/</guid>
      <description>Building off the great discussion started around Customer Experience, we’re looking at the difference between User Acceptance Testing and Usability Testing.</description>
    </item>
    <item>
      <title>Member Spotlight &amp;#8211; Hannah Rubin, Library of Congress</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/09/26/member-spotlight-hannah-rubin-library-of-congress/</link>
      <pubDate>Fri, 26 Sep 2014 10:00:17 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/09/26/member-spotlight-hannah-rubin-library-of-congress/</guid>
      <description>Meet Hannah Rubin, who works in the Congressional Research Service (CRS) at the Library of Congress. She&amp;rsquo;s the focus of this month&amp;rsquo;s Member Spotlight.</description>
    </item>
    <item>
      <title>Strategy Pivot Yields Results: DigitalGov.Gov Six Months Later</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/09/12/digitalgov-gov-six-months-later/</link>
      <pubDate>Fri, 12 Sep 2014 12:00:02 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/09/12/digitalgov-gov-six-months-later/</guid>
      <description>Six months ago, we launched this DigitalGov.gov platform to support federal agencies in delivering 21st century digital services and information to the public. It seems a good time to share some of the thinking that went into the development of the platform, and what we&amp;rsquo;ve learned so far.</description>
    </item>
    <item>
      <title>Finding Participants for User Experience Studies</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/09/08/finding-participants-for-user-experience-studies/</link>
      <pubDate>Mon, 08 Sep 2014 10:30:35 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/09/08/finding-participants-for-user-experience-studies/</guid>
      <description>How do you find participants for your usability studies? I spoke recently with the User Experience Community of Practice about how we recruit participants for usability and cognitive studies at the U.S. Bureau of Labor Statistics (BLS). Hopefully I can give you some new ideas about recruiting volunteers to fuel your user research. At BLS, we</description>
    </item>
    <item>
      <title>National Cancer Institute Launches New User Experience Lab</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/09/04/national-cancer-institute-launches-new-user-experience-lab/</link>
      <pubDate>Thu, 04 Sep 2014 10:00:47 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/09/04/national-cancer-institute-launches-new-user-experience-lab/</guid>
      <description>Why does a Cancer institute need a User Experience lab? Simply put: To learn about their customers—people living with cancer and those who care about them—and build the best possible products with them in mind. “Cancer has a journey and we wanted to create a</description>
    </item>
    <item>
      <title>System Usability Scale (SUS): Improving Products Since 1986</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/29/system-usability-scale-improving-products-since-1986/</link>
      <pubDate>Fri, 29 Aug 2014 10:15:49 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/29/system-usability-scale-improving-products-since-1986/</guid>
      <description>Trying to measure usability can be a head scratcher. How easy something is to use depends on where you are, who you are, and a number of other factors. Luckily in the world of usability, there exists a post-test survey known as the System Usability Scale, introduced in 1986 by an engineer named John Brooke,</description>
    </item>
    <item>
      <title>API Usability Case Study: openFDA</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/22/api-usability-case-study-openfda/</link>
      <pubDate>Fri, 22 Aug 2014 09:32:53 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/22/api-usability-case-study-openfda/</guid>
      <description>The API Usability Program brings together developers from agency APIs and the private sector to evaluate how the API can be improved to be more user friendly. Sean Herron of 18F, who was a key member of the openFDA developer team, shared with us some of the major insights gained from this latest API usability session.</description>
    </item>
    <item>
      <title>Redesigning with Customer Feedback: Child Support Enforcement Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/19/redesigning-with-customer-feedback-child-support-enforcement-usability-case-study/</link>
      <pubDate>Tue, 19 Aug 2014 01:00:49 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/19/redesigning-with-customer-feedback-child-support-enforcement-usability-case-study/</guid>
      <description>The Federal Office of Child Support Enforcement at the Administration for Children and Families had a visually appealing website after an agency-wide redesign of program websites. The problem: Key stakeholders complained they could no longer easily find needed information. Their feedback prompted us to facilitate a UX-minded focus group to recommend improvements that met both users’ business needs and the redesign goals.</description>
    </item>
    <item>
      <title>How to Choose a User Experience Technique</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/18/how-to-choose-a-user-experience-technique/</link>
      <pubDate>Mon, 18 Aug 2014 10:00:17 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/18/how-to-choose-a-user-experience-technique/</guid>
      <description>The good news: Your boss is interested in User Experience! The news: She wants you to do something about it&amp;hellip; NOW. Well, don’t be alarmed; you can start by figuring out two simple things.</description>
    </item>
    <item>
      <title>Heat Mapping Case Study: Epa.gov Homepage</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/12/heat-mapping-case-study-epa-gov-homepage/</link>
      <pubDate>Tue, 12 Aug 2014 11:00:17 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/12/heat-mapping-case-study-epa-gov-homepage/</guid>
      <description>Most people relate the term “heat map” with something they see during the weather forecast on the nightly news, those colorful maps that vividly illustrate how hot it’s going to be during an impending heat wave. The word “heat map” may not usually however, conjure up images of a widely used Web usability tool; but for those</description>
    </item>
    <item>
      <title>Design Sketching: The Easiest Prototype Method Ever</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/08/design-sketching-the-easiest-prototype-method-ever/</link>
      <pubDate>Fri, 08 Aug 2014 10:00:19 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/08/design-sketching-the-easiest-prototype-method-ever/</guid>
      <description>When it comes to Web and software design, the pen(cil) is often mightier than the Design Suite. What I mean is: Tech is cool, but don’t fall under its spell. It’s often when you remove the technological layers between you and your thoughts that the best ideas sprout. You’ve heard of great ideas that started</description>
    </item>
    <item>
      <title>Celebrate the Americans with Disabilities Act and Section 508</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/07/celebrate-the-americans-with-disabilities-act-and-section-508/</link>
      <pubDate>Thu, 07 Aug 2014 10:00:58 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/07/celebrate-the-americans-with-disabilities-act-and-section-508/</guid>
      <description>Happy anniversary, baby! Seventies pop songs aside, July 26, 2014, was the 24th anniversary of the Americans with Disabilities Act (ADA), and on August 7 of this year, Section 508 of the Rehabilitation Act of 1973, as amended in 1998, will have its 16th anniversary. Sometimes these two laws are mistaken one for the other,</description>
    </item>
    <item>
      <title>Trends on Tuesday: What’s Your Mobile [App]etite?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/05/trends-on-tuesday-whats-your-mobile-appetite/</link>
      <pubDate>Tue, 05 Aug 2014 11:00:57 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/05/trends-on-tuesday-whats-your-mobile-appetite/</guid>
      <description>In a few short years, the number of mobile apps has exploded, and the time spent on apps continues to increase. However, one thing hasn’t changed: the number of apps individuals use. The average smartphone owner uses 22 to 28 apps in a month, according to new data from Nielsen. Here are a few highlights</description>
    </item>
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      <title>Customization is Key to Better Mobile User Experience</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/30/customization-is-key-to-better-mobile-user-experience/</link>
      <pubDate>Wed, 30 Jul 2014 02:12:52 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/30/customization-is-key-to-better-mobile-user-experience/</guid>
      <description>Resources like Theresa Neil’s Mobile Design Product Gallery book and Mobile-patterns.com describe, and provide examples of, common features mobile developers can implement and tailored further to satisfy their users. As mentioned in this week’s Trends on Tuesday, customizing apps to meet</description>
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    <item>
      <title>Trends on Tuesday: Avoid the “App Graveyard”</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/29/trends-on-tuesday-avoid-the-app-graveyard/</link>
      <pubDate>Tue, 29 Jul 2014 01:23:17 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/29/trends-on-tuesday-avoid-the-app-graveyard/</guid>
      <description>Apps that are downloaded, used a few times and then never used again, are considered part of the “app graveyard.” In fact, 95% of apps are discarded within a month of download by users. Focus on creating a great user experience to make sure your agency apps are used consistently.</description>
    </item>
    <item>
      <title>Should Your Agency Be Offering Chat Service?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/28/should-your-agency-be-offering-chat-service/</link>
      <pubDate>Mon, 28 Jul 2014 01:58:20 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/28/should-your-agency-be-offering-chat-service/</guid>
      <description>Live Web chat is an important component of good customer service. People like having the option of talking with an agent in real-time without having to pick up the phone. While live chat is not widespread, several agencies have shown great success in serving the public through this alternative channel. At a recent Government Contact</description>
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    <item>
      <title>How the American Battle Monument Commission Developed its First Mobile App</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/24/how-the-american-battle-monument-commission-developed-its-first-mobile-app/</link>
      <pubDate>Thu, 24 Jul 2014 10:06:53 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/24/how-the-american-battle-monument-commission-developed-its-first-mobile-app/</guid>
      <description>The job of the American Battle Monument Commission (AMBC) is to manage all overseas cemeteries and memorials from WWI and WWII. There are over 200,000 veterans who are buried or memorialized at these cemeteries. When ABMC began thinking about releasing a native</description>
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    <item>
      <title>Improving Content, Increasing Participation: A NARA Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/18/improving-content-increasing-participation-a-nara-usability-case-study/</link>
      <pubDate>Fri, 18 Jul 2014 10:00:49 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/18/improving-content-increasing-participation-a-nara-usability-case-study/</guid>
      <description>Over the years, the staff intranet at the National Archives and Records Administration (NARA) had become increasingly difficult to use. Old, irrelevant content routinely bubbled to the top of search results, and essential employee tools were hard to find. NARA staff agreed that the site was due for an upgrade: fixing NARA@work was voted a</description>
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    <item>
      <title>User Experience (UX) vs. Customer Experience (CX): What&amp;#8217;s the Dif?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/07/user-experience-ux-vs-customer-experience-cx-whats-the-dif/</link>
      <pubDate>Mon, 07 Jul 2014 10:00:02 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/07/user-experience-ux-vs-customer-experience-cx-whats-the-dif/</guid>
      <description>“User Experience” and “Customer Experience.” They sound pretty similar, right? Well, here at the Office of Citizen Services and Innovative Technologies, we look at it like this: User Experience (UX) deals with people interacting with your product and the experience they receive from that interaction. UX is measured with metrics like: success rate, error rate,</description>
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      <title>Using Top Tasks to be Top-Notch: Federal Reserve Board Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/02/using-top-tasks-to-be-top-notch-federal-reserve-board-usability-case-study/</link>
      <pubDate>Wed, 02 Jul 2014 13:51:51 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/02/using-top-tasks-to-be-top-notch-federal-reserve-board-usability-case-study/</guid>
      <description>In 2012, the Federal Reserve Board used the Top-task methodology to redesign our intranet, called Inside the Board, which had not been significantly updated since it was launched in 1995. After determining the top tasks the audience needs to accomplish on a website, you can run usability tests to gain knowledge and improve the site. The project</description>
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      <title>Using Analytics to Create Change: USA.gov Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/01/using-analytics-to-create-change-usa-gov-usability-case-study/</link>
      <pubDate>Tue, 01 Jul 2014 13:00:38 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/07/01/using-analytics-to-create-change-usa-gov-usability-case-study/</guid>
      <description>While many people tout the death of the home page, it’s still an important piece of the user experience on USA.gov. In 2013, 30 percent of all sessions on USA.gov included the home page—that’s 8.67 million sessions. The numbers for GobiernoUSA.gov are even higher—79 percent of all sessions included the home page. According to Jakob Nielsen, “A</description>
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    <item>
      <title>508 Accessible Videos—Why (and How) to Make Them</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/30/508-accessible-videos-why-and-how-to-make-them/</link>
      <pubDate>Mon, 30 Jun 2014 10:00:51 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/30/508-accessible-videos-why-and-how-to-make-them/</guid>
      <description>Making Web content and video accessible to people with disabilities is the law. Ensuring a video is accessible requires planning. Taking steps from day one will save you time and money. To verify that a video is accessible you’d need to incorporate three elements: Captioning Audio descriptions An Accessible video player Why Accessibility Matters Many government</description>
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    <item>
      <title>The API Briefing: Department of State’s Model App &amp;#8211; Education USA</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/18/the-api-briefing-department-of-states-model-app-education-usa/</link>
      <pubDate>Wed, 18 Jun 2014 10:00:46 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/18/the-api-briefing-department-of-states-model-app-education-usa/</guid>
      <description>Not only does the Department of State have a great set of APIs, State also has an excellent example of how to build an informative and useful app. EducationUSA is a network of State Department advisers who help international students apply for U.S. university programs.</description>
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    <item>
      <title>Talking Usability with Kids over Milk and Cookies</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/11/talking-usability-with-kids-over-milk-and-cookies/</link>
      <pubDate>Wed, 11 Jun 2014 10:00:51 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/11/talking-usability-with-kids-over-milk-and-cookies/</guid>
      <description>The Bureau of Labor Statistics (BLS) recently created a new Web page made especially for students, so who better to give it a test run than children attending “Take Your Daughters and Sons to Work Day”? We took advantage of this event held on April 24, 2014, at</description>
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    <item>
      <title>DigitalGov IRL: 6 Ways To Get It Right</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/10/digitalgov-irl-6-ways-to-get-it-right/</link>
      <pubDate>Tue, 10 Jun 2014 08:14:55 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/10/digitalgov-irl-6-ways-to-get-it-right/</guid>
      <description>This morning I was walking down 18th Street, crossing Pennsylvania Avenue by the World Bank when I heard what sounded like “a test from the</description>
    </item>
    <item>
      <title>What Structured Content Can Do For You: Webinar Recap</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/09/what-structured-content-can-do-for-you-webinar-recap/</link>
      <pubDate>Mon, 09 Jun 2014 10:00:42 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/09/what-structured-content-can-do-for-you-webinar-recap/</guid>
      <description>Structured content and open content models can help you create content that is platform-agnostic, format-free, and device-independent.</description>
    </item>
    <item>
      <title>Facebook Increases Public Service Verification to Improve Citizen Engagement</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/09/facebook-increases-public-service-verification-to-improve-citizen-engagement-2/</link>
      <pubDate>Mon, 09 Jun 2014 02:32:35 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/09/facebook-increases-public-service-verification-to-improve-citizen-engagement-2/</guid>
      <description>Facebook is now the first social media platform to start verifying all federal government pages with their signature blue checkmark using the Federal Social Media Registry API. The Federal Social Media Registry provides the singular source that allows social media platforms to quickly collect real government accounts—emphasizing the critical need to ensure the trust, quality and</description>
    </item>
    <item>
      <title>Consumer Action Handbook &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/06/consumer-action-handbook-usability-case-study/</link>
      <pubDate>Fri, 06 Jun 2014 10:00:32 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/06/consumer-action-handbook-usability-case-study/</guid>
      <description>The Consumer Action Handbook is a guide to making smarter decisions with your money. It&amp;rsquo;s print and online formats, available in English and Spanish, include a compilation of buying tips from across government agencies, updates on the latest scams, and a robust consumer contact directory.</description>
    </item>
    <item>
      <title>Overcoming Barriers—DigitalGov Summit Recap</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/05/overcoming-barriers-digitalgov-summit-recap/</link>
      <pubDate>Thu, 05 Jun 2014 14:09:15 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/05/overcoming-barriers-digitalgov-summit-recap/</guid>
      <description>As government innovators, we work to improve public services every day. In essence we are already in a public private partnership. But how can your agency capitalize on existing public private partnerships to engage citizens and enhance services? Four panelists from across government shared their public private partnerships success stories at the DigitalGov Citizen Services</description>
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    <item>
      <title>The Importance of Cross-Channel Customer Service—DigitalGov Summit Recap</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/05/the-importance-of-cross-channel-customer-service-digitalgov-summit-recap/</link>
      <pubDate>Thu, 05 Jun 2014 12:13:55 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/05/the-importance-of-cross-channel-customer-service-digitalgov-summit-recap/</guid>
      <description>During the DigitalGov Citizen Services Summit last Friday, customer service experts from across government came together on a panel to share what customer service means to them and their organization and specific ways they leverage it. The other panels were on performance analysis, public private partnerships, and inter-agency work. The panelists spoke about the strategies</description>
    </item>
    <item>
      <title>Harnessing the Power of Many—DigitalGov Summit Recap</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/03/harnessing-the-power-of-many-digitalgov-summit-panels-recap/</link>
      <pubDate>Tue, 03 Jun 2014 15:14:11 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/03/harnessing-the-power-of-many-digitalgov-summit-panels-recap/</guid>
      <description>At the DigitalGov Citizen Services Summit last Friday, Jacob Parcell, Manager, Mobile Programs at the General Services Administration led a panel on the challenges and benefits of Inter-Agency work. The other panels were on performance analysis, customer service across channels, and public private partnerships. “The challenges are real,” said Parcell, who quoted President Obama’s famous salmon</description>
    </item>
    <item>
      <title>Turning Data Into Action—DigitalGov Summit Recap</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/03/digitalgov-summit-panels-recap/</link>
      <pubDate>Tue, 03 Jun 2014 14:35:10 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/06/03/digitalgov-summit-panels-recap/</guid>
      <description>At the DigitalGov Citizen Services Summit last Friday, more than 200 innovators across government and industry came together to share how digital services can improve citizen services and reduce cost. Four panels convened to share information on performance analysis, customer service across channels, public private partnerships and inter-agency work. We have a recap of the</description>
    </item>
    <item>
      <title>DigitalGov Citizen Services Summit a Success</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/30/digitalgov-citizen-services-summit-a-success/</link>
      <pubDate>Fri, 30 May 2014 04:36:49 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/30/digitalgov-citizen-services-summit-a-success/</guid>
      <description>We had a GREAT DigitalGov Citizen Services Summit today. There were more than 200 digital innovators from across government and industry working to build the 21st century government the public expects.</description>
    </item>
    <item>
      <title>How to Make a Mobile Paper Prototype</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/22/how-to-make-a-mobile-paper-prototype/</link>
      <pubDate>Thu, 22 May 2014 13:00:44 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/22/how-to-make-a-mobile-paper-prototype/</guid>
      <description>What if a single piece of paper could make your mobile app work 20 percent better? It’s hard to imagine something as unimpressive as paper influencing our 21st century smartphones, but it’s true. Well before we get into the design and coding phases, we can show customers</description>
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    <item>
      <title>Ignite with Us</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/21/ignite-with-us/</link>
      <pubDate>Wed, 21 May 2014 15:00:05 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/21/ignite-with-us/</guid>
      <description>Have a DigitalGov success?—published an API? Got buy-in from leadership? Changed a part of your customer-service paradigm? Developed a cool dashboard? Got the app out the door? Heck! Have you prototyped a wearable, drivable or flyable? Have a DigitalGov opinion?—think we should be focusing more or less on something? Have an idea on how to</description>
    </item>
    <item>
      <title>The Road to Better Websites Gets Easier with Usability Walkthroughs</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/21/the-road-to-better-websites-gets-easier-with-usability-walkthroughs/</link>
      <pubDate>Wed, 21 May 2014 10:00:45 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/21/the-road-to-better-websites-gets-easier-with-usability-walkthroughs/</guid>
      <description>The road to more user-friendly government websites does not have to be long and scary. In fact, there is a growing network of people and resources to guide you along the way. My office in the National Oceanic and Atmospheric Administration (NOAA) has been fortunate enough to benefit from some of this support, most recently</description>
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    <item>
      <title>Packaging Up API Usability Testing for Agency Reuse</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/20/packaging-up-api-usability-testing-for-agency-reuse/</link>
      <pubDate>Tue, 20 May 2014 01:00:12 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/20/packaging-up-api-usability-testing-for-agency-reuse/</guid>
      <description>Over the past year, a GSA collaboration has seen a project that offers API Usability Testing to federal agencies go from the pilot stage to a regular, robust series. Already, 13 agencies and programs have participated, and several more participate with every monthly session</description>
    </item>
    <item>
      <title>Sign up For DigitalGov Citizen Services Summit, Friday, May 30</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/19/sign-up-for-digitalgov-citizen-services-summit-friday-may-30/</link>
      <pubDate>Mon, 19 May 2014 03:03:16 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/19/sign-up-for-digitalgov-citizen-services-summit-friday-may-30/</guid>
      <description>We won’t build the government of the 21st century by drawing within the lines. We don’t have to tell you the hard work of building a digital government doesn’t exist in a vacuum or a bubble. Show us social media without mobile, Web without data and user experience without APIs. You can’t? That’s right—in reality,</description>
    </item>
    <item>
      <title>What Is a &amp;#8220;Terms of Service&amp;#8221; and How Do I Get One?</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/13/what-is-a-terms-of-service-and-how-do-i-get-one/</link>
      <pubDate>Tue, 13 May 2014 10:00:33 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/13/what-is-a-terms-of-service-and-how-do-i-get-one/</guid>
      <description>Imagine this: You just found a great online tool that can help you do your federal job 100% better. You’re all ready to download it and start conquering the world when someone asks, “Have you checked the Terms of Service?” You’re not sure what they’re</description>
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    <item>
      <title>Citizen Engagement at NASA</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/12/citizen-engagement-at-nasa/</link>
      <pubDate>Mon, 12 May 2014 14:37:55 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/12/citizen-engagement-at-nasa/</guid>
      <description>Recently, the White House hosted Stakeholder Engagement Workshops—an informal meet-up for citizens and federal agencies to discuss progress on Open Government. The third version of our Open Gov Plan is due June 1st. My Open Innovation teammates and I took the opportunity to attend the event. We gained valuable insights from citizen activists on what</description>
    </item>
    <item>
      <title>Make Gov APIs Better with User Experience</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/09/make-gov-apis-better-with-user-experience/</link>
      <pubDate>Fri, 09 May 2014 10:00:29 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/09/make-gov-apis-better-with-user-experience/</guid>
      <description>APIs and User Experience go together like gummi bears and ice cream. An API is a product just like a car, a website or a ballpoint pen. It’s designed to help someone do something. Products</description>
    </item>
    <item>
      <title>Because It&amp;#8217;s Hard</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/07/because-its-hard/</link>
      <pubDate>Wed, 07 May 2014 10:00:35 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/07/because-its-hard/</guid>
      <description>Two years ago, federal agencies were set on a fast track to create a 21st century digital government. The Federal Digital Strategy served up a heaping set of deliverables on a tight timeline.</description>
    </item>
    <item>
      <title>Government Open and Structured Content Models Are Here!</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/05/government-open-and-structured-content-models-are-here/</link>
      <pubDate>Mon, 05 May 2014 14:17:39 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/05/government-open-and-structured-content-models-are-here/</guid>
      <description>Smartphones, tablets, Twitter, Facebook, Instagram, not to mention your agency’s desktop website, are all clamoring for information, but sliced and diced in different ways. How can you make your content adaptive for efficient delivery to all of these mediums? Structured content and open content models can help you create content that</description>
    </item>
    <item>
      <title>Improving Contact Center Performance with Contract Incentives: Dos and Don’ts</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/01/improving-contact-center-performance-with-contract-incentives-dos-and-donts/</link>
      <pubDate>Thu, 01 May 2014 13:20:39 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/05/01/improving-contact-center-performance-with-contract-incentives-dos-and-donts/</guid>
      <description>“In business, words are words, explanations are explanations, promises are promises, but only performance is reality.” Harold S. Geneen As government contact center managers, we dream of having contact center contractors who regularly exceed our performance expectations. One way to motivate your contractor to excel is by including financial incentives/disincentives directly into your contact center contract.</description>
    </item>
    <item>
      <title>Need Help Responding to Facebook &amp; Twitter Questions? Use Your Contact Center Customer Service Experts</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/30/need-help-responding-to-facebook-twitter-questions-use-your-contact-center-customer-service-experts/</link>
      <pubDate>Wed, 30 Apr 2014 10:00:49 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/30/need-help-responding-to-facebook-twitter-questions-use-your-contact-center-customer-service-experts/</guid>
      <description>Government agencies are always looking for better ways to connect with their audiences while making more effective use of existing (or shrinking) resources. To that end, many agencies—including ours, the National Cancer Institute—have begun to use social media platforms to help serve the communications mission. As these tools have become more widely used, NCI’s Contact</description>
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    <item>
      <title>Government Social Media Isn’t Lagging, It’s Different: And That’s Good</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/22/government-social-media-isnt-lagging-its-different-and-thats-good/</link>
      <pubDate>Tue, 22 Apr 2014 16:30:34 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/22/government-social-media-isnt-lagging-its-different-and-thats-good/</guid>
      <description>Social Media tools, trends and algorithms come and go, but federal managers continue to see improvements in their digital engagement initiatives when they put citizens at the center of their programs.</description>
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      <title>Trends on Tuesday: How Contact Centers are Adapting to the Mobile User</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/22/trends-on-tuesday-how-contact-centers-are-adapting-to-the-mobile-user/</link>
      <pubDate>Tue, 22 Apr 2014 10:00:01 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/22/trends-on-tuesday-how-contact-centers-are-adapting-to-the-mobile-user/</guid>
      <description>While it does provide challenges, anytime, anywhere digital government provides numerous opportunities for contact centers to do business more effectively. According to this study by Compare Business Products, one of the most important impacts for contact centers is that smartphone users can now connect with contact centers via voice calls, SMS messages, Internet pages, social</description>
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      <title>GSA Acquisition Portal &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/21/usability-case-study-gsa-acquisition-portal/</link>
      <pubDate>Mon, 21 Apr 2014 10:00:24 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/21/usability-case-study-gsa-acquisition-portal/</guid>
      <description>Incorporating usability testing throughout the entire design process, especially before launch, allows you catch glitches and/or make design changes prior to anyone seeing it live. When more than minor adjustments need to be made to your site, it’s much better to have completed them before the public sees it. For Christina Mullins, a Contracting Officer</description>
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      <title>NOAA National Ocean Service &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/14/noaa-national-ocean-service-usability-case-study/</link>
      <pubDate>Mon, 14 Apr 2014 10:00:04 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/14/noaa-national-ocean-service-usability-case-study/</guid>
      <description>For a small shop with a small staff, limited time, and a small budget, redesigning a website (and testing that redesign for usability) can be daunting. At least it seemed so to us when we redesigned the National Oceanic and Atmospheric Administration (NOAA)’s National Ocean Service website in November of 2013. We met the challenge</description>
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      <title>FDA Consumer Graphics &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/09/usability-case-study-fda-consumer-graphics/</link>
      <pubDate>Wed, 09 Apr 2014 10:00:33 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/09/usability-case-study-fda-consumer-graphics/</guid>
      <description>User testing isn’t just for websites—it’s for any product that has an audience. Which is everything, really. And that includes print materials, signage and infographics as well. Focusing on the User Experience is especially vital for the U.S. Food and Drug Administration (FDA), which is committed to effectively communicating about products that affect the public</description>
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      <title>Heatmapping Tools Show What&amp;#8217;s &amp;#8220;Hot&amp;#8221; on Your Pages</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/04/heatmapping-tools-show-whats-hot-on-your-pages/</link>
      <pubDate>Fri, 04 Apr 2014 10:00:37 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/04/heatmapping-tools-show-whats-hot-on-your-pages/</guid>
      <description>Most analytics tools can tell you how many times a link on your page is clicked on, but they can’t help you draw conclusions about a page with just a mere list of top links. A tool called a heatmap turns data into a data visualization, so you can more easily see how people are</description>
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      <title>Kids.gov &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/02/kids-gov-usability-case-study/</link>
      <pubDate>Wed, 02 Apr 2014 10:00:02 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/02/kids-gov-usability-case-study/</guid>
      <description>Launched back in 2001, Kids.gov has the unenviable task of trying to keep pace with the rapidly changing online habits of youngsters.</description>
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      <title>Measuring User Experience: A Few Tips</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/03/26/measuring-user-experience-a-few-tips/</link>
      <pubDate>Wed, 26 Mar 2014 10:00:24 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/03/26/measuring-user-experience-a-few-tips/</guid>
      <description>With a calculated process, the right tools, and a staff willing to make it work, you can measure user experience (UX) on your websites and implement usability changes that show results. In a recent DigitalGov University webinar entitled “Measuring User Experience”, UX supporters and practitioners heard from Achaia Walton, Senior Digital Analyst at the Department</description>
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      <title>Data.gov &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/03/18/data-gov-usability-case-study/</link>
      <pubDate>Tue, 18 Mar 2014 08:42:54 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/03/18/data-gov-usability-case-study/</guid>
      <description>We all know listening to your customers is important. Not just reading their comments, but talking to them, actually getting in a room with them, and having them test your product. But if basing a whole-scale redesign around one series of user conversations makes you nervous – it should. That’s because sometimes when we listen,</description>
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      <title>Trends on Tuesday: Mobile Download Speeds on the Rise</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/03/18/trends-on-tuesday-mobile-download-speeds-on-the-rise/</link>
      <pubDate>Tue, 18 Mar 2014 01:35:57 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/03/18/trends-on-tuesday-mobile-download-speeds-on-the-rise/</guid>
      <description>Mobile devices are uploading data faster and mobile users are starting to expect better performance, according to Citrix. Fifty percent of web pages are taking 37.5% less time to load on a mobile device than they did just a year ago according the Citrix Mobile Analytics Report. This infographic from the study shows the percentage of users</description>
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    <item>
      <title>What Do People Think of Your Content? Ask Your Contact Center!</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/02/28/what-do-people-think-of-your-content-ask-your-contact-center/</link>
      <pubDate>Fri, 28 Feb 2014 09:36:00 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/02/28/what-do-people-think-of-your-content-ask-your-contact-center/</guid>
      <description>All of us want to improve the content and information we provide to the public, but we’re intimidated by where to start: Does our website provide clear content? Is the best information hidden on pages a few layers down? What should we tweet about</description>
    </item>
    <item>
      <title>Finding Inspiration Through Design Constraints</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/02/27/ux-finding-inspiration-through-constraints/</link>
      <pubDate>Thu, 27 Feb 2014 10:11:23 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/02/27/ux-finding-inspiration-through-constraints/</guid>
      <description>If you could only communicate through a business-card sized screen, what would you say and how would you say it? In which ways could people respond to your message? These are some of the questions constraints lead us to ask, and the reason why constraints are so great</description>
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      <title>10 Tips for Better Hallway Usability Testing</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/02/19/10-tips-for-better-hallway-usability-testing/</link>
      <pubDate>Wed, 19 Feb 2014 01:01:25 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/02/19/10-tips-for-better-hallway-usability-testing/</guid>
      <description>Hallway testing is a usability test set-up in a high foot traffic area, utilizing bystanders to test your product. Your participants will be people who happen to be walking down the hall and are able to afford 5-10 minutes of their day.</description>
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    <item>
      <title>NOAA&amp;#8217;s National Ocean Service Goes Responsive</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/02/06/noaas-national-ocean-service-goes-responsive/</link>
      <pubDate>Thu, 06 Feb 2014 10:20:36 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/02/06/noaas-national-ocean-service-goes-responsive/</guid>
      <description>Let’s ponder this for a moment: Maybe you live in South</description>
    </item>
    <item>
      <title>Trends on Tuesday: Optimizing Infographics for Mobile</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/02/04/trends-on-tuesday-optimizing-infographics-for-mobile/</link>
      <pubDate>Tue, 04 Feb 2014 10:33:06 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/02/04/trends-on-tuesday-optimizing-infographics-for-mobile/</guid>
      <description>Mobile first means more than just focusing on text content; it’s also includes considering visual content as important element of the user experience.</description>
    </item>
    <item>
      <title>What Happened at Our User Experience Summit (with slides!)</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/02/03/what-happened-at-our-user-experience-summit-with-slides/</link>
      <pubDate>Mon, 03 Feb 2014 15:42:10 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/02/03/what-happened-at-our-user-experience-summit-with-slides/</guid>
      <description>We were hoping for 30, but we got more than 100 user experience professionals and novices on Jan 28, 2014, for our User Experience (UX) Summit at the General Services Administration.</description>
    </item>
    <item>
      <title>Mobile Gov User Experience Resources and Design Tools</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/01/20/mobile-gov-user-experience-resources-and-design-tools/</link>
      <pubDate>Mon, 20 Jan 2014 02:50:23 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/01/20/mobile-gov-user-experience-resources-and-design-tools/</guid>
      <description>In September 2013, the Mobile Gov Community of Practice released user experience guidelines and recommendations for federal agencies to use in order to create good mobile user experiences. This article highlights private sector and government resources and tools to assist agencies in implementing those user experience guidelines. Mobile User Experience Resources and Tools From the</description>
    </item>
    <item>
      <title>Usability Starter Kit</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/digitalgov-user-experience-resources/digitalgov-user-experience-program-usability-starter-kit/</link>
      <pubDate>Thu, 16 Jan 2014 11:28:18 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/digitalgov-user-experience-resources/digitalgov-user-experience-program-usability-starter-kit/</guid>
      <description>Here are some tools and templates to help you create better user experiences.</description>
    </item>
    <item>
      <title>DigitalGov User Experience Program: Test Support</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/digitalgov-user-experience-resources/digitalgov-user-experience-program-test-support/</link>
      <pubDate>Thu, 16 Jan 2014 11:25:23 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/digitalgov-user-experience-resources/digitalgov-user-experience-program-test-support/</guid>
      <description>It’s always best to test a product BEFORE you release it. So the best time to evaluate the usability of a product is as early as possible, including when you are creating wireframes and prototypes. But even if you’ve gone past that point</description>
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    <item>
      <title>DigitalGov User Experience Program: Speaking Opportunities</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/digitalgov-user-experience-resources/digitalgov-user-experience-program-speaking-opportunities/</link>
      <pubDate>Thu, 16 Jan 2014 11:12:13 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/digitalgov-user-experience-resources/digitalgov-user-experience-program-speaking-opportunities/</guid>
      <description>The DigitalGov User Experience Program presents to federal audiences by phone, webinar and in person. We cover a variety of topics, including: User Centered Design and Usability Best (and Worst) Practices on Government Websites How to Improve Federal Digital Services and more Potential audiences include: CIOs</description>
    </item>
    <item>
      <title>Fueleconomy.gov &amp;#8211; Extended Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/digitalgov-user-experience-resources/digitalgov-user-experience-program-results-and-case-studies/</link>
      <pubDate>Thu, 16 Jan 2014 11:01:12 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/digitalgov-user-experience-resources/digitalgov-user-experience-program-results-and-case-studies/</guid>
      <description>Like any valid business decision, User Experience work should produce results and demonstrable impact. To see a list of screenshots from websites we’ve improved, visit the rest of our Usability Case Studies. Or see a more complete case study below. Case Study: Fueleconomy.gov Mobile Site In December of 2012</description>
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      <title>Three Concepts for Excellence in Contact Centers</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/01/10/three-concepts-for-excellence-in-contact-centers/</link>
      <pubDate>Fri, 10 Jan 2014 06:08:16 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/01/10/three-concepts-for-excellence-in-contact-centers/</guid>
      <description>Using contact centers to deliver digital services is an emerging area in government. Due to the growth of online services, centers receive more attention and represent an important touch point for customers. When you need to speak directly with someone to get help or resolve an issue, it must be a good experience. This reflects on</description>
    </item>
    <item>
      <title>Top 8 Best Practices for Federal Contact Centers</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/01/09/top-eight-best-practices-for-federal-contact-centers/</link>
      <pubDate>Thu, 09 Jan 2014 05:24:49 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/01/09/top-eight-best-practices-for-federal-contact-centers/</guid>
      <description>1. Meet all Laws, Requirements, Policies, and Directives for Federal Contact Centers Understand and follow all Privacy, Security, Disability, and Service Contract Act requirements. 2. Use Performance Metrics to Influence Business Rules and Drive Improvements Develop Key Performance Indicators/Metrics (see Performance Goals). CSLIC (Word document, 82 KB, 36 pages) could be used as a start. 3. Develop and Use a Comprehensive Quality Assurance Program Monitor quality. Use data to provide feedback to website/content team.</description>
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    <item>
      <title>Trends on Tuesday: Federal Agency Mobile Gov Trends in 2013</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/12/31/trends-on-tuesday-federal-agency-mobile-gov-trends-in-2013/</link>
      <pubDate>Tue, 31 Dec 2013 13:31:03 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/12/31/trends-on-tuesday-federal-agency-mobile-gov-trends-in-2013/</guid>
      <description>Today we want to tell you about the federal agency trends we saw this year in the development of public facing mobile products.</description>
    </item>
    <item>
      <title>Citizen Needs Come First for UK Websites</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/12/19/citizen-needs-come-first-for-uk-websites/</link>
      <pubDate>Thu, 19 Dec 2013 01:02:31 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/12/19/citizen-needs-come-first-for-uk-websites/</guid>
      <description>We have long believed that “governments learn best from other governments” and encourage far-ranging discussions with experts from other countries, as well as state and local governments.  An example of  this came to fruition when Michael Bracken, creator and director of the United Kingdom’s Government Digital Service, spoke to</description>
    </item>
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      <title>Mobile User Experience Guidelines</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/mobile-user-experience-guidelines/</link>
      <pubDate>Wed, 11 Dec 2013 04:13:00 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/mobile-user-experience-guidelines/</guid>
      <description>These mobile user experience guidelines were distilled from community feedback about mobile UX practices.</description>
    </item>
    <item>
      <title>Step away from the PDFs!</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/12/06/step-away-from-the-pdfs/</link>
      <pubDate>Fri, 06 Dec 2013 12:55:07 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/12/06/step-away-from-the-pdfs/</guid>
      <description>Every year, one of our office’s biggest projects is to prepare the Information Sharing Environment Annual Report to the Congress. This report examines the progress of Congress’s mandate in the Intelligence Reform and Terrorism Prevention Act of 2004 to develop a better environment of terrorism-related information sharing.</description>
    </item>
    <item>
      <title>DigitalGov User Experience Resources</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/digitalgov-user-experience-resources/</link>
      <pubDate>Wed, 04 Dec 2013 04:26:11 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/digitalgov-user-experience-resources/</guid>
      <description>DigitalGov’s user experience resources provide tools for federal employees on how to make products and services more user-friendly, save money via user research, and create successful experiences.</description>
    </item>
    <item>
      <title>Using the do and don&#39;ts table</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/do-dont-table/</link>
      <pubDate>Wed, 04 Dec 2013 04:26:11 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/do-dont-table/</guid>
      <description>What to do and what not to do, that is the question</description>
    </item>
    <item>
      <title>Great Customer Experience through Open Dialogue</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/11/20/great-customer-experience-through-open-dialogue/</link>
      <pubDate>Wed, 20 Nov 2013 09:19:59 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/11/20/great-customer-experience-through-open-dialogue/</guid>
      <description>While we think about the audience, we don’t often map out the experience we want them to have when using our services. This is critical information for the design. In other cases, we may not have the data to analyze existing customers’</description>
    </item>
    <item>
      <title>Creating Cross-Channel Experiences</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/11/18/creating-cross-channel-experiences/</link>
      <pubDate>Mon, 18 Nov 2013 10:40:09 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/11/18/creating-cross-channel-experiences/</guid>
      <description>One of the most important jobs for an organization is to think about the entire ecosystem of their brand and what the user experience is across each channel. Whether it is through accessing information on your site through various devices, calling a help line, engaging through social media, and/or having a face-to-face conversation, there may</description>
    </item>
    <item>
      <title>5 Tips for Communicating Technical Information: iPad Pilot</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/11/12/5-tips-for-communicating-technical-information-ipad-pilot/</link>
      <pubDate>Tue, 12 Nov 2013 13:35:40 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/11/12/5-tips-for-communicating-technical-information-ipad-pilot/</guid>
      <description>“The difference between the right word and the almost right word is the difference between lightning and the lightning bug.” — Mark Twain It’s simple—you’re the technical expert; you know the topic inside out, so of course you can easily explain it to a captive audience. Right? Not always. Communicators in every industry know that message</description>
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    <item>
      <title>With Measurable Usability Goals – We All Score</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/10/28/with-measurable-usability-goals-we-all-score/</link>
      <pubDate>Mon, 28 Oct 2013 02:07:47 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/10/28/with-measurable-usability-goals-we-all-score/</guid>
      <description>Setting measurable usability goals will help your team to assess the performance of your site throughout development. Whether your assessment is at the beginning of the process, throughout iterative wireframe testing, after release, or all of the above,</description>
    </item>
    <item>
      <title>Mobile First</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/30/mobile-first/</link>
      <pubDate>Mon, 30 Sep 2013 11:44:17 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/30/mobile-first/</guid>
      <description>Mobile First is the idea that web sites should first be designed for mobile devices, including only those tasks/items that website visitors use most. Then as screen real estate increases, add in tasks/features as needed based on user priority. This means the site</description>
    </item>
    <item>
      <title>Plain Language Expert</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/26/plain-language-expert/</link>
      <pubDate>Thu, 26 Sep 2013 08:24:42 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/26/plain-language-expert/</guid>
      <description>A few days ago a coworker asked me to look at a paragraph. He said it was on the top customer service priorities in our division. So I scooted my chair over and looked at it. Then I looked at him and asked, “But what</description>
    </item>
    <item>
      <title>Trends on Tuesday: Pew Cell Phone Activities Report</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/24/trends-on-tuesday-pew-cell-phone-activities-report/</link>
      <pubDate>Tue, 24 Sep 2013 09:23:14 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/24/trends-on-tuesday-pew-cell-phone-activities-report/</guid>
      <description>Pew Research Center’s Internet &amp;amp; American Life Project recently released their report on Cell Phone Activities for 2013. The report stated</description>
    </item>
    <item>
      <title>Mobile Gov User Experience Guidelines and Recommendations: Content</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/23/mobile-gov-user-experience-guidelines-and-recommendations-content/</link>
      <pubDate>Mon, 23 Sep 2013 14:02:43 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/23/mobile-gov-user-experience-guidelines-and-recommendations-content/</guid>
      <description>Content refers to the various types of material in different formats, such as text, images and video, that provide information to the user (it also fits into a mobile product’s information architecture).</description>
    </item>
    <item>
      <title>Making Mobile Gov: User Experience Recommendations</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/18/making-mobile-gov-user-experience-recommendations/</link>
      <pubDate>Wed, 18 Sep 2013 02:49:35 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/18/making-mobile-gov-user-experience-recommendations/</guid>
      <description>How We Did It Last November, as part of revisiting the state of Mobile Gov, government mobile innovators identified a need for guidelines to help create amazing and engaging mobile user experiences. We convened a group to workshop around elements of mobile user experience with the</description>
    </item>
    <item>
      <title>Usability testers unite! Join our Community</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/17/usability-testers-unite-join-our-community/</link>
      <pubDate>Tue, 17 Sep 2013 08:53:11 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/17/usability-testers-unite-join-our-community/</guid>
      <description>I’m the kind of guy who loves tests. Not SATs, or BMI tests, but usability tests: connecting target customers with a government website and watching how they interact with it. Our DigitalGov User Experience Program (formerly known as First Fridays) has taught dozens of agencies how to conduct</description>
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      <title>StudentAid.gov&amp;#8217;s 1st Year: What We&amp;#8217;ve Learned and Where We&amp;#8217;re Going</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/13/studentaid-govs-1st-year-what-weve-learned-and-where-were-going/</link>
      <pubDate>Fri, 13 Sep 2013 18:39:05 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/13/studentaid-govs-1st-year-what-weve-learned-and-where-were-going/</guid>
      <description>Guest post by Brenda Wensil, Chief Customer Experience Officer for Federal Student Aid.  Established in late 2010, FSA’s Customer Experience Office is responsible for identifying, measuring and reporting customer expectations and satisfaction with the financial aid services and products offered at Federal Student Aid. In my last post,</description>
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    <item>
      <title>StudentAid.gov: Improving the College Financing Experience</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/06/studentaid-gov-improving-the-college-financing-experience/</link>
      <pubDate>Fri, 06 Sep 2013 15:42:06 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/09/06/studentaid-gov-improving-the-college-financing-experience/</guid>
      <description>Guest post by Brenda Wensil, Chief Customer Experience Officer for Federal Student Aid (FSA).  Established in late 2010, FSA’s Customer Experience Office is responsible for identifying, measuring and reporting customer expectations and satisfaction with the financial aid services and products offered at Federal Student Aid.  The launch of StudentAid.gov in July 2012,</description>
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      <title>Looking at User Experience through Two Lenses</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/08/30/usability-and-accessibility-looking-at-user-experience-through-two-lenses/</link>
      <pubDate>Fri, 30 Aug 2013 08:31:17 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/08/30/usability-and-accessibility-looking-at-user-experience-through-two-lenses/</guid>
      <description>Usability and accessibility are slightly different lenses to assess user experience. It is possible to be strong in one area and weak in the other. Using either approach alone could result in an inaccurate view of your site’s user experience. Evaluating your website with both usability and accessibility in mind gives all users the best</description>
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      <title>Mobile Product Testing Guidelines and Resources</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/08/22/mobile-product-testing-guidelines/</link>
      <pubDate>Thu, 22 Aug 2013 13:45:01 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/08/22/mobile-product-testing-guidelines/</guid>
      <description>You have started developing your mobile product, but you may be wondering what and how to test. As with any form of software development, mobile testing should be done intermittently throughout all development stages. This article was developed as part of the Mobile Application Development Program to provide agencies with some general testing strategies, types,</description>
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      <title>Mobile Product Accessibility Testing Resources</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/07/31/mobile-product-accessibility-testing-resources/</link>
      <pubDate>Wed, 31 Jul 2013 10:34:45 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/07/31/mobile-product-accessibility-testing-resources/</guid>
      <description>Accessibility testing is a subset of usability testing and is the inclusive practice of making websites and mobile applications usable by people of all abilities and disabilities. You do this by testing mobile websites and/or applications on all leading browsers, mobile devices and screen readers. This article was developed as part of the Mobile Application</description>
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    <item>
      <title>Improving the User Experience with the Usability.gov Reboot</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/07/30/improving-the-user-experience-with-the-usability-gov-reboot/</link>
      <pubDate>Tue, 30 Jul 2013 09:03:17 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/07/30/improving-the-user-experience-with-the-usability-gov-reboot/</guid>
      <description>Plan and analyze. Write and design.  Test and refine.  As Web Manager for Usability.gov, I have found that taking a user-centered approach is vital each time you improve or build a digital product, especially when the content is about improving user</description>
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    <item>
      <title>Understanding Your Customer</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/07/25/understanding-your-customer/</link>
      <pubDate>Thu, 25 Jul 2013 10:14:06 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/07/25/understanding-your-customer/</guid>
      <description>Do you know who your customers are?  And what they expect from your organization? One of the most critical components of a successful customer experience program is to understand your customer. The first step is knowing who your customers are. Are they veterans, students, senior citizens or other federal workers?  In some cases your customers</description>
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      <title>Business.USA.gov &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/07/02/business-usa-gov-usability-case-study/</link>
      <pubDate>Tue, 02 Jul 2013 11:14:32 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/07/02/business-usa-gov-usability-case-study/</guid>
      <description>When redesigning a site, it’s easy to place menu items, text and other content wherever you can make them fit. It’s harder to take a step back and ask the strategic question: Is this the best place for this? A good rule of thumb is to never make any changes randomly—base your decisions on user</description>
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      <title>Fueleconomy.gov &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/07/02/fueleconomy-gov-usability-case-study/</link>
      <pubDate>Tue, 02 Jul 2013 11:08:48 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/07/02/fueleconomy-gov-usability-case-study/</guid>
      <description>Many technical websites have a hard time explaining information to the general public. This happens because users don’t understand the industry-specific or scientific terms. Fortunately, solutions to these problems are fairly easy—changing menu and navigation item text, or adding a line of explanatory text on key pages or complex graphics. The DigitalGov User Experience Program</description>
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    <item>
      <title>6 Easy Ways to Improve User Experience on Websites</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/28/6-way-to-improve-web-user-experience/</link>
      <pubDate>Fri, 28 Jun 2013 08:47:13 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/28/6-way-to-improve-web-user-experience/</guid>
      <description>If you want a better user experience on your government website, there’s a simple secret: early planning.  Good designers know that it’s much more difficult to make changes to something after it’s built than before. This is true for</description>
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    <item>
      <title>Army.mil &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/19/army-mil-usability-case-study/</link>
      <pubDate>Wed, 19 Jun 2013 12:11:35 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/19/army-mil-usability-case-study/</guid>
      <description>If you want to make a website more efficient and user friendly, then it’s not enough just to have your most valuable information on the site. People are busy—they want to find what they’re looking for, and they want it fast. You don’t always need to redesign an entire site to make things easier to</description>
    </item>
    <item>
      <title>5 Steps for Delivering a Better Customer Experience</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/19/5-steps-for-delivering-a-better-customer-experience/</link>
      <pubDate>Wed, 19 Jun 2013 08:50:08 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/19/5-steps-for-delivering-a-better-customer-experience/</guid>
      <description>Everyone wants to know how to provide outstanding customer experience in government. It can be difficult, because everyday our customers are also doing business with companies like Starbucks, Zappos, and Virgin America, that excel in customer service.</description>
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    <item>
      <title>CDC&amp;#8217;s Solve the Outbreak App</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/18/cdcs-solve-the-outbreak-app-2/</link>
      <pubDate>Tue, 18 Jun 2013 01:33:34 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/18/cdcs-solve-the-outbreak-app-2/</guid>
      <description>Mobile Gov Experiences are agency stories about creating anytime, anywhere, any device government services and info. This entry is a story shared by Centers for Disease Control and Prevention. Centers for Disease Control (CDC) launched a free, educational iPad app called “Solve the Outbreak,” which lets users play</description>
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    <item>
      <title>Tips for Creating Great Digital Content for Kids</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/17/tips-for-creating-great-digital-content-for-kids/</link>
      <pubDate>Mon, 17 Jun 2013 10:24:36 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/17/tips-for-creating-great-digital-content-for-kids/</guid>
      <description>Great websites for kids have many of the same features as websites for adults, but some key differences are worth noting when writing digital content for kids or teens. Kids have short attention spans, so it’s important to keep your site engaging, fun,</description>
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    <item>
      <title>Responsive Design Overview, Resources and Tools</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/11/responsive-design/</link>
      <pubDate>Tue, 11 Jun 2013 13:08:25 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/11/responsive-design/</guid>
      <description>Responsive Web design refers to a fluidly constructed Web page layout that scales from handheld device displays to large, high-resolution computer displays using flexible typography, flexible images, fluid grids, and CSS3 media queries. For years, most Web teams designed for the desktop. Branding, navigation, work flows – the overall look &amp;amp; feel of online applications</description>
    </item>
    <item>
      <title>Mary Meeker’s Internet Trends Report</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/05/mary-meekers-internet-trends-report/</link>
      <pubDate>Wed, 05 Jun 2013 08:49:57 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/05/mary-meekers-internet-trends-report/</guid>
      <description>Techcrunch. com reports Mary Meeker’s much anticipated annual Internet Trends report released at the D11 Conference last week shows astounding growth regarding use of smartphones and tablets.</description>
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    <item>
      <title>What We&amp;#8217;re (Really) Talking About When We&amp;#8217;re Talking About Mobile (Hint: It&amp;#8217;s the User)</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/04/what-were-really-talking-about-when-were-talking-about-mobile-hint-its-the-user/</link>
      <pubDate>Tue, 04 Jun 2013 11:01:31 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/06/04/what-were-really-talking-about-when-were-talking-about-mobile-hint-its-the-user/</guid>
      <description>It used to be when we said mobile we meant activities and devices defined strictly by mobility and the features associated with it, such as GPS, SMS, barcode readers, cell phones, etc. But when I found myself in my easy chair watching a ballgame on my</description>
    </item>
    <item>
      <title>Government Websites and Keyword Search Strategy</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/05/29/government-websites-and-keyword-search-strategy/</link>
      <pubDate>Wed, 29 May 2013 01:22:50 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/05/29/government-websites-and-keyword-search-strategy/</guid>
      <description>Having a keyword search strategy is critical for government agencies to: Gain awareness, Secure a strong online presence and Help the public obtain the information they need. Since the public relies heavily on Government-related information for research, and a myriad of other tasks, each government</description>
    </item>
    <item>
      <title>Functionality and Usability Testing Resources</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/05/25/functionality-and-usability-testing-resources/</link>
      <pubDate>Sat, 25 May 2013 16:28:41 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/05/25/functionality-and-usability-testing-resources/</guid>
      <description>Functionality testing verifies that the functions of a product or service is working as intended. Each function is tested by providing appropriate input, verifying the output and comparing the actual results with the expected results. Usability testing measures the ease of use and intuitiveness of a product or service by asking users to perform a</description>
    </item>
    <item>
      <title>Internet Time Travel</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/05/02/internet-time-travel/</link>
      <pubDate>Thu, 02 May 2013 13:40:29 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/05/02/internet-time-travel/</guid>
      <description>The first public page on the world wide web went live twenty years ago on April 30, 1993. Take a look because this is the page that explains all things www at the time.</description>
    </item>
    <item>
      <title>ATF.gov &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/04/29/atf-gov-usability-case-study/</link>
      <pubDate>Mon, 29 Apr 2013 12:21:56 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/04/29/atf-gov-usability-case-study/</guid>
      <description>The Bureau of Alcohol, Tobacco, Firearms, and Explosives has some really valuable information for the public that a lot of people search for on ATF.gov. It’s important that the information is easily and quickly accessible. Government agencies reach a wide audience with their information, so making sure everyone can understand your content is important. The DigitalGov User</description>
    </item>
    <item>
      <title>How to Do Usability Testing with Kids</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/04/26/how-to-do-usability-testing-with-kids/</link>
      <pubDate>Fri, 26 Apr 2013 17:02:56 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/04/26/how-to-do-usability-testing-with-kids/</guid>
      <description>What do kids know about Web design? As we found out, quite a lot. Recently our DigitalGov User Experience Program teamed up with the Kids.gov team to get some big time feedback from some pint-sized testers.</description>
    </item>
    <item>
      <title>Regulations.gov &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/03/22/regulations-gov-usability-case-study/</link>
      <pubDate>Fri, 22 Mar 2013 11:29:33 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/03/22/regulations-gov-usability-case-study/</guid>
      <description>More and more people use search as their primary means of finding what they are looking for. When users get confused by the search results, or can’t immediately find what they are looking for, they’re going to get frustrated. They may even leave the site for good. The DigitalGov User Experience Program helped test Regulations.gov on October 5, 2012, to</description>
    </item>
    <item>
      <title>SaferBus Mobile App &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/03/21/saferbus-mobile-usability-case-study/</link>
      <pubDate>Thu, 21 Mar 2013 11:51:29 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/03/21/saferbus-mobile-usability-case-study/</guid>
      <description>When designing a site, remember that your terms and icons are like signposts that show people where your links and pages lead. Make sure that you use words and pictures that are easily understood or people will have trouble using your site. Small changes like underlining links or adding arrows to indicate expandable information can</description>
    </item>
    <item>
      <title>Contractor Vehicle Navigator &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/02/19/contractor-vehicle-navigator-usability-case-study/</link>
      <pubDate>Tue, 19 Feb 2013 11:39:15 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/02/19/contractor-vehicle-navigator-usability-case-study/</guid>
      <description>When users interact with a website to find information, it is important that we help them find their way by using plain language, clear terminology and visible help text. On December 7, 2012, the DigitalGov User Experience Program helped test the U.S. General Services Administration’s Contract Vehicle Navigator website. This Navigator site helps contracting officers find</description>
    </item>
    <item>
      <title>You&#39;ll Have Them at Swipe: Making An Awesome Mobile User Experience Webinar</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/02/11/youll-have-them-at-swipe-making-an-awesome-mobile-user-experience-webinar/</link>
      <pubDate>Mon, 11 Feb 2013 14:02:07 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/02/11/youll-have-them-at-swipe-making-an-awesome-mobile-user-experience-webinar/</guid>
      <description>Learn how to create amazing and engaging Mobile Gov User Experiences by watching this webinar. Anytime, anywhere government will be used in numerous contexts and requires developers to think about more than just content, security and privacy during implementation.</description>
    </item>
    <item>
      <title>Commerce Departmental Library &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/01/23/commerce-departmental-library-usability-case-study/</link>
      <pubDate>Wed, 23 Jan 2013 11:37:08 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/01/23/commerce-departmental-library-usability-case-study/</guid>
      <description>A website with too much information on the homepage, or any page, will overwhelm users in less than a second. They will be unable to find a starting point to accomplish what they came there to do. If users are not able to locate the information they need and/or are unable to get past the</description>
    </item>
    <item>
      <title>SAM.gov &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/12/17/sam-gov-usability-test-study/</link>
      <pubDate>Mon, 17 Dec 2012 12:04:42 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/12/17/sam-gov-usability-test-study/</guid>
      <description>One of the most vital parts of any website is its starting point. When a visitor arrives on the main page of your site, they should be able to quickly tell what the main tasks are and how to perform them. Visual cues and plain language are the best ways to accomplish this. The SAM.gov</description>
    </item>
    <item>
      <title>IRS &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/12/14/irs-usability-case-study/</link>
      <pubDate>Fri, 14 Dec 2012 16:05:59 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/12/14/irs-usability-case-study/</guid>
      <description>Acronyms and jargon are fine when you want to communicate quickly to an internal audiences or to like-minded readers. Once the scope of your audience widens, however, these elements can make your pages harder to understand. The IRS recognized that its pages about tax planning for retirement were reaching an audience beyond tax professionals, and</description>
    </item>
    <item>
      <title>Weather.gov &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/12/06/weather-gov-usability-case-study/</link>
      <pubDate>Thu, 06 Dec 2012 16:43:22 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/12/06/weather-gov-usability-case-study/</guid>
      <description>After conducting a usability test and listening to customer feedback, the Weather.gov team and the DigitalGov User Experience Program identified these three issues as both important and quickly solvable. Problem 1: Terminology and Labels Confusing The terminology and labels used were either too technical or too abstract for users to understand—a far cry from the plain</description>
    </item>
    <item>
      <title>NSF.gov &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/11/05/nsf-gov-usability-case-study/</link>
      <pubDate>Mon, 05 Nov 2012 11:57:16 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/11/05/nsf-gov-usability-case-study/</guid>
      <description>Many government websites are informational in nature – you don’t sign up for things or buy anything. Instead, you look for something – a name, a ruling, some contact information. Informational sites – and scientific sites in particular – can be a challenge to design. With so much information, how do you make the important</description>
    </item>
    <item>
      <title>Feds Shed Light on Dark Social</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/10/19/feds-shed-light-on-dark-social/</link>
      <pubDate>Fri, 19 Oct 2012 02:05:46 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/10/19/feds-shed-light-on-dark-social/</guid>
      <description>“Dark Social” media took the web by storm this week, unveiling to many the shadows in measuring your social media impact. This accounts for the majority of your traffic and yet lives untraced where standard  metrics fear to tread (or simply cannot) — places like email and instant</description>
    </item>
    <item>
      <title>GSA Intranet (Insite) &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/10/15/gsa-intranet-insite-usability-case-study/</link>
      <pubDate>Mon, 15 Oct 2012 12:21:03 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/10/15/gsa-intranet-insite-usability-case-study/</guid>
      <description>Not all usability changes are dramatic. Sometimes a few small tweaks can make a site significantly easier to navigate, or make important but hidden content pop off the page. The DigitalGov User Experience Program helped test Insite, GSA’s intranet, on September 21, 2011. GSA took the feedback from their usability test and made some changes to the</description>
    </item>
    <item>
      <title>FedRAMP &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/10/15/gsa-fedramp-usability-case-study/</link>
      <pubDate>Mon, 15 Oct 2012 12:16:23 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/10/15/gsa-fedramp-usability-case-study/</guid>
      <description>Websites allow newer government programs to establish a visual identity that introduces them to users and conveys the importance of their work. On April 18, 2012, the DigitalGov User Experience Program helped test GSA’s Federal Risk and Authorization Management Program (FedRAMP) site, which at that point was less than six months old. Three immediate needs were</description>
    </item>
    <item>
      <title>Office of Natural Resources Revenue &amp;#8211; Usability Case Study</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/10/15/office-of-natural-resources-revenue-usability-case-study/</link>
      <pubDate>Mon, 15 Oct 2012 12:01:22 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/10/15/office-of-natural-resources-revenue-usability-case-study/</guid>
      <description>After watching a DigitalGov User Experience Program testing session, ONRR stakeholders and the testing team identified three major issues that could be quickly fixed to make the site more usable for its audience.</description>
    </item>
    <item>
      <title>How Kids Search</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/08/06/how-kids-search/</link>
      <pubDate>Mon, 06 Aug 2012 11:11:43 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/08/06/how-kids-search/</guid>
      <description>Kids and adults use Web search tools differently. Kids fail more often, because they often don’t have enough knowledge or experience to search using the right keywords, or understand search results. If you’re designing websites for kids, remember that they use search tools differently than adults. Kids prefer surfing over searching.</description>
    </item>
    <item>
      <title>AIDS.gov Responsive Design</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/07/11/aids-gov-responsive-design/</link>
      <pubDate>Wed, 11 Jul 2012 14:41:20 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/07/11/aids-gov-responsive-design/</guid>
      <description>Mobile Gov Experiences are agency stories about creating anytime, anywhere, any device government services and info. This entry is a story shared by AIDS.gov. AIDS.gov implemented an innovative model for responsive design by combining the former AIDS.gov and m.aids.gov to a fluid site accessible on computers, smartphones and tablets. View the</description>
    </item>
    <item>
      <title>Find Free Video Stock Footage</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/05/07/find-free-video-stock-footage/</link>
      <pubDate>Mon, 07 May 2012 10:50:12 -0400</pubDate>
      <guid>/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/05/07/find-free-video-stock-footage/</guid>
      <description>If you’re creating video, stock footage can be your best friend. If you need shots of people walking around, a photo of Chicago, the sound of footsteps or a Latin soundtrack, someone else has already probably already created it and made it available for free!</description>
    </item>
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