{
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    "title" : "Analytics Case Study Part 3: Action |Digital.gov",
    "description": "Analytics Case Study Part 3: Action",
    "home_page_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/","feed_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/10/21/analytics-case-study-part-3-action/index.json","item" : [
    {"kicker" : "DAP Learning Series","title" :"Analytics Case Study Part 3: Action","deck" : "How to take action using the analysis and insights you created using DAP and Google Analytics.","summary" : "In this webinar, we'll address how to use the analysis and insights you created using DAP Google Analytics, to take action.","date" : "2020-10-21T13:00:00-05:00","date_modified" : "2025-01-27T19:42:55-05:00","start_date" : "2020-10-21T13:00:00-05:00","end_date" : "2020-10-21T14:00:00-05:00",
      "event_organizer" : "Digital.gov","host" : "Digital Analytics Program (DAP)","registration_url" : "https://www.eventbrite.com/e/94157296007","captions" : "https://www.captionedtext.com/client/event.aspx?EventID=4342452&CustomerID=321","youtube_id" : "lpf6rA1OzzI","authors" : {"tlowden" : "Tim Lowden","freddie-blicher" : "Freddie Blicher"},"topics" : {
        
            "analytics" : "Analytics",
            "user-experience" : "User experience"
            },"content" :"\u003cp\u003eIn part 3 of our Analytics Case Study series, we\u0026rsquo;ll address how to take action using the data and insights from Part 2 of this series. We\u0026rsquo;ll continue using our real world example of an agency to illustrate how to begin thinking about taking action, using your insights from the data.\u003c/p\u003e\n\u003cp\u003eYou will need to have attended, or viewed \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/08/26/dap-analytics-case-study-part-1/\"\u003e\u003cstrong\u003ePart 1\u003c/strong\u003e\u003c/a\u003e and \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/09/24/dap-analytics-case-study-part-2/\"\u003e\u003cstrong\u003ePart 2\u003c/strong\u003e\u003c/a\u003e of our Analytics Case Study series, identified your website mission, goals and KPIs and understand how to tie your DAP Google Analytics reporting to your strategy.\u003c/p\u003e\n\u003cp\u003eWe\u0026rsquo;ll walk through step by step, how to think about taking action based on data and insights. The goal of the webinar is to empower you with a real world example about how to connect the dots between your website mission, goals, KPIs and insights, to begin taking action.\u003c/p\u003e\n\u003ch2 id=\"about-the-speakers\"\u003eAbout the speakers\u003c/h2\u003e\n\u003cp\u003e\u003cstrong\u003eTim Lowden\u003c/strong\u003e manages the federal government\u0026rsquo;s aggregated web analytics initiative, the \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/dap/\"\u003eDigital Analytics Program\u003c/a\u003e (DAP), at the General Services Administration (GSA).\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eFreddie Blicher\u003c/strong\u003e supports the Digital Analytics Program as an analyst and teaches courses in analytics across the D.C. area.\u003c/p\u003e\n\u003chr\u003e\n\u003cp\u003e\u003cstrong\u003e\u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/dap/\"\u003eThe Digital Analytics Program\u003c/a\u003e\u003c/strong\u003e (DAP) helps agencies better understand the public\u0026rsquo;s interaction with the federal digital space, and records over 2.5 billion pageviews on more than 5,000 federal government websites each month. Much of these data are available to the public at \u003ca href=\"https://analytics.usa.gov\"\u003eanalytics.usa.gov\u003c/a\u003e.\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/dap/\"\u003eGuide to DAP\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://www.youtube.com/playlist?list=PLd9b-GuOJ3nFwlyvLFUtmDpYFKezhot8P\"\u003eThe DAP video library\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://analytics.usa.gov/\"\u003eAnalytics.usa.gov\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://github.com/digital-analytics-program/gov-wide-code\"\u003eDAP on GitHub\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003eQuestions? Email the DAP team at  \u003ca href=\"mailto:dap@support.digitalgov.gov\"\u003edap@support.digitalgov.gov\u003c/a\u003e.\u003c/li\u003e\n\u003c/ul\u003e\n",
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