{
    "version" : "https://jsonfeed.org/version/1",
    "content" : "event",
    "type" : "single",
    "title" : "A Deep Dive Into Top Tasks with Gerry McGovern |Digital.gov",
    "description": "A Deep Dive Into Top Tasks with Gerry McGovern",
    "home_page_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/","feed_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2018/04/11/a-deep-dive-into-top-tasks-with-gerry-mcgovern/index.json","item" : [
    {"title" :"A Deep Dive Into Top Tasks with Gerry McGovern","deck" : "","summary" : "This talk will focus on how using the top tasks approach will help you deliver what your customers want to make it easier and faster for people to do things they need to do with government.","date" : "2018-04-11T12:00:00-05:00","date_modified" : "2025-01-27T19:42:55-05:00","start_date" : "2018-04-11T12:00:00-05:00","end_date" : "2018-04-11T13:00:00-05:00",
      "event_organizer" : "DigitalGov University","host" : "","registration_url" : "https://www.eventbrite.com/e/top-tasks-with-gerry-mcgovern-registration-43479365954","youtube_id" : "5llJ98UkXYI","authors" : {"gerry-mcgovern" : "Gerry McGovern","andreanocesigritz" : "Andrea Sigritz"},"topics" : {
        
            "product-and-project-management" : "Product and project management"
            },"primary_image" : { "uid" : "event-top-tasks", "alt" :
  "A Deep Dive into Top Tasks with Gerry McGovern", "width" :
  "1280", "height" :
  "720", "credit" :
  "", "caption" :
  "", "format" :
  "png" },"content" :"\u003cp\u003eTop Tasks is about simplifying things for customers (the public and businesses); making it easier for them to do the things they need to do with government. It’s about prioritizing and continuously improving what is truly important.\u003c/p\u003e\n\u003cp\u003eThis one-hour talk will help you deliver what your customers want and defend your decisions based on clear evidence, by learning about the two core elements of Top Tasks:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eTop Tasks Identification\u003c/li\u003e\n\u003cli\u003eTask Performance Indicator\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003eIn an age of ‘mobile-friendly,’ it has never been more important to streamline and simplify. More than anything, mobile demands simplicity and speed, and the essence of the Top Tasks approach is to make it easier and faster for people to do the things they need to do with government. The Top Tasks approach has been adopted by the Canadian and UK governments, and the European Union.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eTop Tasks Identification\u003c/strong\u003e\u003c/p\u003e\n\u003cp\u003eTop Tasks Identification helps you clearly identify the top tasks of your customers AND the tiny tasks. It is about developing clear evidence based on data about what is important—and what is not important—to your customers. It’s about prioritization and true focus on customer experience.\u003c/p\u003e\n\u003cp\u003e\u003cstrong\u003eTask Performance Indicator\u003c/strong\u003e\u003c/p\u003e\n\u003cp\u003eThe Task Performance Indicator helps you measure the performance of the top tasks of your customers. The Task Performance Indicator is driven by two key metrics:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eSuccess rate: How many customers are actually able to complete top tasks?\u003c/li\u003e\n\u003cli\u003eTime-on-task: How long does it take customers to complete top tasks on your website or app?\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch2 id=\"about-gerry-mcgovern\"\u003eAbout Gerry McGovern\u003c/h2\u003e\n\n\n\u003cdiv class=\"image image-right\"\u003e\n  \u003cimg\n    src=\"https://s3.amazonaws.com/digitalgov/gerry-mcgovern_w200.jpg\"  alt='Gerry McGovern'\n    srcset=\"https://s3.amazonaws.com/digitalgov/gerry-mcgovern_bu.jpg 48w,https://s3.amazonaws.com/digitalgov/gerry-mcgovern_w1200.jpg 1200w,https://s3.amazonaws.com/digitalgov/gerry-mcgovern_w800.jpg 800w,https://s3.amazonaws.com/digitalgov/gerry-mcgovern_w400.jpg 400w,https://s3.amazonaws.com/digitalgov/gerry-mcgovern_w200.jpg 200w\"\n    sizes=\"(max-width: 600px) 40vw, 400px\"\n  /\u003e\u003cp\u003eGerry McGovern\u003c/p\u003e\u003c/div\u003e\n\n\n\u003cp\u003eGerry has published six books about the need for customer-centricity in the online world. His latest book, Transform, explains why digital transformation is far more about culture change than technology change. Gerry has spoken and consulted on digital customer experience in 35 countries. Over the years, he has worked extensively with the US government (EPA, State Department, HSS, HUD, etc.). He has also worked for the Irish, UK, Dutch, Norwegian and Canadian governments, and the European Union. The Irish Times described Gerry as one of five visionaries who have had a major impact on the development of the Web. Reach him on Twitter via \u003ca href=\"https://twitter.com/gerrymcgovern\"\u003e@gerrymcgovern\u003c/a\u003e.\u003c/p\u003e\n",
      "branch" : "bc-archive-content-3",
      "filename" :"2018-04-11-a-deep-dive-into-top-tasks-with-gerry-mcgovern.md",
      
      "filepath" :"events/2018/04/2018-04-11-a-deep-dive-into-top-tasks-with-gerry-mcgovern.md",
      "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/events/2018/04/2018-04-11-a-deep-dive-into-top-tasks-with-gerry-mcgovern.md",
      "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/events/2018/04/2018-04-11-a-deep-dive-into-top-tasks-with-gerry-mcgovern.md","aliases" : {"0" : "/event/a-deep-dive-into-top-tasks-with-gerry-mcgovern/"},"slug" : "a-deep-dive-into-top-tasks-with-gerry-mcgovern","url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2018/04/11/a-deep-dive-into-top-tasks-with-gerry-mcgovern/"
    }
  ]
}