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    "count" : "10","feed_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/authors/kyle-s-richardson/index.json","profile_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/authors/kyle-s-richardson/","display_name" : "Kyle S. Richardson","first_name" : "Kyle","last_name" : "Richardson","slug" : "kyle-s-richardson","email" : "Kyle.Richardson@firstnet.gov","bio" : "Kyle S. Richardson is the FirstNet Senior Public Safety Liaison.","branch" : "bc-archive-content-3",
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        "title" :"The Content Corner: Recapping Content Marketing Trends in 2016—How Have We Stacked Up?","summary" : "Earlier this year, it was predicted that content marketing would become even more important due to its ability to enhance not just visibility, but also increase engagement with customers—who could, in turn, become great promoters of your content.","date" : "2016-09-26T14:00:24-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"kyle-s-richardson" : "Kyle S. Richardson"},"topics" : {
          
              "content-strategy" : "Content strategy",
              "mobile" : "Mobile",
              "multilingual" : "Multilingual",
              "product-and-project-management" : "Product and project management",
              "social-media" : "Social media"
              },"branch" : "bc-archive-content-3",
        "filename" :"2016-09-26-recapping-content-marketing-trends-in-2016-how-have-we-stacked-up.md",
        "filepath" :"authors/kyle-s-richardson/_index.md",
        "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
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        "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/26/recapping-content-marketing-trends-in-2016-how-have-we-stacked-up/"
    },{
        "title" :"The Content Corner: Using Social Media to Promote, Enhance Preparedness for the Public We Serve","summary" : "September is National Preparedness Month. FEMA’s Ready.gov is encouraging everyone to plan how they would stay safe and communicate during disasters that can affect their communities. Additionally, Ready.gov is encouraging full participation in America’s PrepareAthon! and the national day of action, National PrepareAthon! Day, which culminates National Preparedness Month on September 30. ","date" : "2016-09-12T10:00:18-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"kyle-s-richardson" : "Kyle S. Richardson"},"topics" : {
          
              "content-strategy" : "Content strategy",
              "content-strategy" : "Content strategy",
              "mobile" : "Mobile",
              "product-and-project-management" : "Product and project management",
              "social-media" : "Social media"
              },"branch" : "bc-archive-content-3",
        "filename" :"2016-09-12-the-content-corner-using-social-media-to-promote-enhance-preparedness-for-the-public-we-serve.md",
        "filepath" :"authors/kyle-s-richardson/_index.md",
        "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
        "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
        "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/09/12/the-content-corner-using-social-media-to-promote-enhance-preparedness-for-the-public-we-serve/"
    },{
        "title" :"The Content Corner: On-The-Fly Content Strategies (Round-offs, Back Handsprings, \u0026 Double Twisting Layouts Not Required)","summary" : "As effective marketers and communicators, we are constantly seeking new and improved ways to reach our audience or customer base. These days, our “online lives” intersect with every activity we are involved in, so timeliness is essential. With fresh ideas and engaging, perhaps interactive, content, we can literally make a difference in the lives of our","date" : "2016-08-08T10:00:55-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"kyle-s-richardson" : "Kyle S. Richardson"},"topics" : {
          
              "content-strategy" : "Content strategy",
              "product-and-project-management" : "Product and project management",
              "social-media" : "Social media"
              },"branch" : "bc-archive-content-3",
        "filename" :"2016-08-08-the-content-corner-on-the-fly-content-strategies-round-offs-back-handsprings-and-double-twisting-layouts-not-required.md",
        "filepath" :"authors/kyle-s-richardson/_index.md",
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        "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/08/08/the-content-corner-on-the-fly-content-strategies-round-offs-back-handsprings-and-double-twisting-layouts-not-required/"
    },{
        "title" :"The Content Corner: Quality Over Quantity—a Case for Long-Form Content","summary" : "Content can be categorized in many ways. While breaking down your website analytics, pay a bit of extra attention to the difference between your short- and long-form content; you may find some interesting discoveries. Let’s first define the two terms: Short – Content that is generally created quickly, and consumed just as fast; e.g., tweets,","date" : "2016-07-25T15:00:38-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"kyle-s-richardson" : "Kyle S. Richardson"},"topics" : {
          
              "analytics" : "Analytics",
              "content-strategy" : "Content strategy",
              "mobile" : "Mobile",
              "product-and-project-management" : "Product and project management",
              "social-media" : "Social media"
              },"branch" : "bc-archive-content-3",
        "filename" :"2016-07-25-the-content-corner-quality-over-quantity-a-case-for-long-form-content.md",
        "filepath" :"authors/kyle-s-richardson/_index.md",
        "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
        "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
        "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/25/the-content-corner-quality-over-quantity-a-case-for-long-form-content/"
    },{
        "title" :"The Content Corner: How to Leverage User-Generated Content to Resonate With Your Audience","summary" : "User-Generated Content (UGC) is a buzzword as of late, popularized recently due to the ever increasing demand for new content.","date" : "2016-07-11T13:30:29-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"kyle-s-richardson" : "Kyle S. Richardson"},"topics" : {
          
              "challenges-and-prize-competitions" : "Challenges and prize competitions",
              "content-strategy" : "Content strategy",
              "crowdsourcing-and-citizen-science" : "Crowdsourcing and citizen science",
              "mobile" : "Mobile",
              "social-media" : "Social media",
              "user-experience" : "User experience"
              },"branch" : "bc-archive-content-3",
        "filename" :"2016-07-11-how-to-leverage-user-generated-content-to-resonate-with-your-audience.md",
        "filepath" :"authors/kyle-s-richardson/_index.md",
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        "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/11/how-to-leverage-user-generated-content-to-resonate-with-your-audience/"
    },{
        "title" :"The Content Corner: Is Scheduling Social Media Posts Truly Social?","summary" : "Good communicators are always…well…evaluating the way they communicate. As we think of the “customer experience,” it is key to constantly consider your methods for engaging with your audience. Just as the platforms themselves continue to change to keep their audience, continuing to refine our ways of sending messages will assure that you don’t get left","date" : "2016-05-23T11:10:49-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"kyle-s-richardson" : "Kyle S. Richardson"},"topics" : {
          
              "content-strategy" : "Content strategy",
              "customer-experience" : "Customer experience",
              "product-and-project-management" : "Product and project management",
              "social-media" : "Social media",
              "user-experience" : "User experience"
              },"branch" : "bc-archive-content-3",
        "filename" :"2016-05-23-the-content-corner-is-scheduling-social-media-posts-truly-social.md",
        "filepath" :"authors/kyle-s-richardson/_index.md",
        "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
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        "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/23/the-content-corner-is-scheduling-social-media-posts-truly-social/"
    },{
        "title" :"The Content Corner: Using Content as a Tool for Improving Citizen Services","summary" : "It is very refreshing to see the large contingent of government communicators who are always seeking to do their job better, with a well-founded desire to provide those they serve with an enhanced experience. Based on a few examples, such as the many listserv emails that are sent across agencies, DigitalGov’s constant content stream and","date" : "2016-05-09T10:06:08-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"kyle-s-richardson" : "Kyle S. Richardson"},"topics" : {
          
              "content-strategy" : "Content strategy"
              },"branch" : "bc-archive-content-3",
        "filename" :"2016-05-09-the-content-corner-using-content-as-a-tool-for-improving-citizen-services.md",
        "filepath" :"authors/kyle-s-richardson/_index.md",
        "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
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        "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/09/the-content-corner-using-content-as-a-tool-for-improving-citizen-services/"
    },{
        "title" :"The Content Corner: GIF? Meme? Embeds? Oh, My!","summary" : "You probably have heard this before, or may even hear it all the time, “Content is King.” What that means is, that in today’s fast moving digital communications age, with social media as the driver—organizations (agencies) must have a content plan to stay relevant.","date" : "2016-04-25T11:48:11-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"kyle-s-richardson" : "Kyle S. Richardson"},"topics" : {
          
              "content-strategy" : "Content strategy"
              },"branch" : "bc-archive-content-3",
        "filename" :"2016-04-25-gif-meme-embeds-oh-my.md",
        "filepath" :"authors/kyle-s-richardson/_index.md",
        "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
        "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
        "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/25/gif-meme-embeds-oh-my/"
    },{
        "title" :"The Content Corner: Branches—Stick to the Vine","summary" : "A branch that does not stick to its source of nutrition will wither away and die. Just ask anyone who has received a bouquet of beautiful flowers about how long they really last. In the same way, as communicators we must stay connected to our audience, or we risk the chance of fading away into","date" : "2016-04-18T11:00:03-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"kyle-s-richardson" : "Kyle S. Richardson"},"topics" : {
          
              "accessibility" : "Accessibility",
              "content-strategy" : "Content strategy",
              "social-media" : "Social media",
              "user-experience" : "User experience"
              },"branch" : "bc-archive-content-3",
        "filename" :"2016-04-18-the-content-corner-branches-stick-to-the-vine.md",
        "filepath" :"authors/kyle-s-richardson/_index.md",
        "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
        "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
        "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/04/18/the-content-corner-branches-stick-to-the-vine/"
    },{
        "title" :"FirstNet Launches Tumblr, Seeking Stories of Public Safety Broadband Use","summary" : "FirstNet is a relatively new “startup” federal government agency with the mission of building, operating and maintaining a broadband network for the millions of first responders in the 56 states, territories and Washington D.C. Given the nature of our mission, we are always looking for new avenues to connect with our nation’s courageous law enforcement,","date" : "2016-03-17T11:00:33-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"kyle-s-richardson" : "Kyle S. Richardson"},"topics" : {
          
              "social-media" : "Social media"
              },"branch" : "bc-archive-content-3",
        "filename" :"2016-03-17-firstnet-launches-tumblr-seeking-stories-of-public-safety-broadband-use.md",
        "filepath" :"authors/kyle-s-richardson/_index.md",
        "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
        "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/kyle-s-richardson/_index.md",
        "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/03/17/firstnet-launches-tumblr-seeking-stories-of-public-safety-broadband-use/"
    }]
}