{ "version" : "https://jsonfeed.org/version/1", "home_page_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/", "content" : "author", "type" : "list", "count" : "7","feed_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/authors/david-kaufmann/index.json","profile_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/authors/david-kaufmann/","display_name" : "David Kaufmann","first_name" : "David","last_name" : "Kaufmann","slug" : "david-kaufmann","email" : "david.kaufmann@gsa.gov","bio" : "David Kaufmann is a Federal Information Specialist with USA.gov.","branch" : "bc-archive-content-3", "filename" :"_index.md", "filepath" :"authors/david-kaufmann/_index.md", "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/authors/david-kaufmann/", "items" : [{ "title" :"Zero Pageviews Is Your Goal: Finding Problem Pages with Website Analytics","summary" : "Improve customer experience by turning your website analytics upside down to track the numbers for pages you DON’T want visitors to see.","date" : "2020-10-27T10:00:00-05:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"david-kaufmann" : "David Kaufmann"},"topics" : { "analytics" : "Analytics", "customer-experience" : "Customer experience", "open-data" : "Open data", "usability" : "Usability" },"branch" : "bc-archive-content-3", "filename" :"2020-10-24-zero-pageviews-is-your-goal-finding-problem-pages-with-website-analytics.md", "filepath" :"authors/david-kaufmann/_index.md", "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/10/27/zero-pageviews-is-your-goal-finding-problem-pages-with-website-analytics/" },{ "title" :"True Crime Detectives: How We Used Free Web Metrics Tools To Uncover a Cybersecurity Incident","deck" : "Join USA.gov as we slowly uncover a conspiracy to scam Americans using fake government websites… and then try to foil the caper!","summary" : "Join USA.gov as we slowly uncover a conspiracy to scam Americans using fake government websites… and then try to foil the caper!","date" : "2020-10-26T00:08:00-05:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"david-kaufmann" : "David Kaufmann"},"topics" : { "analytics" : "Analytics", "security" : "Security" },"branch" : "bc-archive-content-3", "filename" :"2020-10-24-true-crime-detectives-how-we-used-free-web-metrics-tools-to-uncover-a-cybersecurity-incident.md", "filepath" :"authors/david-kaufmann/_index.md", "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/10/26/true-crime-detectives-how-we-used-free-web-metrics-tools-to-uncover-a-cybersecurity-incident/" },{ "title" :"Experimenting with SpecialAnnouncement Markup (Updated June 09, 2020)","deck" : "What USA.gov learned during its pilot with SpecialAnnouncement markup to make COVID-19 information easier to find in search results.","summary" : "What USA.gov learned during its pilot with SpecialAnnouncement markup to make COVID-19 information easier to find in search results, now updated to reflect changes by major search engines.","date" : "2020-05-11T12:00:00-05:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"david-kaufmann" : "David Kaufmann"},"topics" : { "communication" : "Communication", "content-strategy" : "Content strategy", "customer-experience" : "Customer experience", "search-engine-optimization" : "Search engine optimization" },"branch" : "bc-archive-content-3", "filename" :"2020-05-11-experimenting-with-specialannouncement-markup.md", "filepath" :"authors/david-kaufmann/_index.md", "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/05/11/experimenting-with-specialannouncement-markup/" },{ "title" :"Taking a Look at the USAGov Analytics Dashboard","deck" : "The USA.gov’s team launched a new analytics dashboard that shows the top pages and topics that are trending on USA.gov and USA.gov/espanol. This gives agencies a better window into the information the public needs most so they can prioritize that information and make it more accessible to their users.","summary" : "**The USA.gov's team launched a new analytics dashboard** that shows the top pages and topics that are trending on USA.gov and USA.gov/espanol. This gives agencies a better window into the information the public needs most so they can prioritize that information and make it more accessible to their users.","date" : "2020-01-16T11:40:00-05:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"marybeth-murphy" : "Marybeth Murphy","russell-oneill" : "Russell O'Neill","david-kaufmann" : "David Kaufmann"},"topics" : { "analytics" : "Analytics", "customer-experience" : "Customer experience", "multilingual" : "Multilingual" },"branch" : "bc-archive-content-3", "filename" :"2020-01-16-taking-a-look-at-usagov-analytics.md", "filepath" :"authors/david-kaufmann/_index.md", "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2020/01/16/taking-a-look-at-usagov-analytics/" },{ "title" :"DAP Learning Series: Writing Custom JavaScript for Tag Managers","deck" : "","summary" : "This online event will focus on how to track specific events and write JavaScript to maximize the tag manager experience","date" : "2018-09-20T14:00:00-05:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"david-kaufmann" : "David Kaufmann","freddie-blicher" : "Freddie Blicher","kelley-holden" : "Kelley Holden","lauren-ancona" : "Lauren Ancona","mike-hessling" : "Mike Hessling","tlowden" : "Tim Lowden"},"topics" : { "analytics" : "Analytics" },"branch" : "bc-archive-content-3", "filename" :"2018-09-20-dap-learning-series-writing-custom-javascript-for-tag-managers.md", "filepath" :"authors/david-kaufmann/_index.md", "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2018/09/20/dap-learning-series-writing-custom-javascript-for-tag-managers/" },{ "title" :"Analytics Success Series: USA.gov","summary" : "USA.gov’s Analytics Success: using analytics data to inform design and responsivity to create a better experience for the user Last year, the USA.gov team found themselves facing a challenge. We were in need of a new content management system for our websites, USA.gov and Gobierno.USA.gov, which help people find and understand the most frequently requested","date" : "2016-10-17T11:00:04-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"david-kaufmann" : "David Kaufmann"},"topics" : { "analytics" : "Analytics", "open-data" : "Open data", "usability" : "Usability", "user-experience" : "User experience" },"branch" : "bc-archive-content-3", "filename" :"2016-10-17-analytics-success-series-usa-gov.md", "filepath" :"authors/david-kaufmann/_index.md", "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/17/analytics-success-series-usa-gov/" },{ "title" :"How Kids Search","summary" : "Kids and adults use Web search tools differently. Kids fail more often, because they often don’t have enough knowledge or experience to search using the right keywords, or understand search results. If you’re designing websites for kids, remember that they use search tools differently than adults. Kids prefer surfing over searching.","date" : "2012-08-06T11:11:43-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"david-kaufmann" : "David Kaufmann","michelle-chronister" : "Michelle Chronister"},"topics" : { "content-strategy" : "Content strategy", "social-media" : "Social media", "user-experience" : "User experience" },"branch" : "bc-archive-content-3", "filename" :"2012-08-06-how-kids-search.md", "filepath" :"authors/david-kaufmann/_index.md", "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/authors/david-kaufmann/_index.md", "url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/08/06/how-kids-search/" }] }