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    <title>Digital.gov</title>
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      <title>Customer Experience &amp; Continuous Improvement: The USPS Digital Approach</title>
      <link>/preview/gsa/digitalgov.gov/bc-archive-content-3/event/2020/11/12/customer-experience-continuous-improvement-the-usps-digital-approach/</link>
      <pubDate>Thu, 12 Nov 2020 14:00:00 -0500</pubDate>
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      <description>This presentation lays out USPS.com’s continuous improvement approach and how it combines analytics and customer feedback with iterative heuristic reviews, design, and usability testing to monitor, improve, and evolve the USPS.com CX.</description>
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