{
    "version" : "https://jsonfeed.org/version/1",
    "content" : "news",
    "type" : "single",
    "title" : "Ideas on How to Keep Your Citizens Informed |Digital.gov",
    "description": "Ideas on How to Keep Your Citizens Informed",
    "home_page_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/","feed_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/03/ideas-on-how-to-keep-your-citizens-informed/index.json","item" : [
    {"title" :"Ideas on How to Keep Your Citizens Informed","summary" : "As localities struggle with issues such as the Zika virus and the Opioid epidemic, gathering and disseminating trustworthy information can be daunting. But one group of Federal agencies and offices have come together to create a free and easy way to incorporate public health web content, images, video, microsites, data, and infographics into other sites,","date" : "2016-10-03T13:00:05-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"christen-geiler" : "Christen Geiler"},"topics" : {
        
            "budgeting-and-performance" : "Budgeting and performance",
            "content-strategy" : "Content strategy"
            },"branch" : "bc-archive-content-3",
      "filename" :"2016-10-03-ideas-on-how-to-keep-your-citizens-informed.md",
      
      "filepath" :"news/2016/10/2016-10-03-ideas-on-how-to-keep-your-citizens-informed.md",
      "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/news/2016/10/2016-10-03-ideas-on-how-to-keep-your-citizens-informed.md",
      "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/news/2016/10/2016-10-03-ideas-on-how-to-keep-your-citizens-informed.md","slug" : "ideas-on-how-to-keep-your-citizens-informed","url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/10/03/ideas-on-how-to-keep-your-citizens-informed/","content" :"\u003cp\u003eAs localities struggle with issues such as the Zika virus and the Opioid epidemic, gathering and disseminating trustworthy information can be daunting.\u003c/p\u003e\n\u003cp\u003eBut one group of Federal agencies and offices have come together to create a free and easy way to incorporate public health web content, images, video, microsites, data, and infographics into other sites, apps, and social media. \u003cdiv class=\"image\"\u003e\n  \u003cimg\n    src=\"https://s3.amazonaws.com/digitalgov/_legacy-img/2016/10/600-x-400-Woman-carrying-a-box-with-word.-Content-marketing-distribution-concept-zakokor-iStock-Thinkstock-72-dpi-536077001.jpg\"\n    alt=\"Woman carrying a box with word Content on it; a content marketing distribution concept.\"/\u003e\u003c/div\u003e\n\n\nBut one group of Federal agencies and offices have come together to create a free and easy way to incorporate public health web content, images, video, microsites, data, and infographics into other sites, apps, and social media. \u003cdiv class=\"image\"\u003e\n  \u003cimg\n    src=\"https://s3.amazonaws.com/digitalgov/_legacy-img/2016/10/600-x-400-Woman-carrying-a-box-with-word.-Content-marketing-distribution-concept-zakokor-iStock-Thinkstock-72-dpi-536077001.jpg\"\n    alt=\"Woman carrying a box with word Content on it; a content marketing distribution concept.\"/\u003e\u003c/div\u003e\n\n\u003c/p\u003e\n\u003cp\u003eDigital media syndication of science-based resources from the Department of Health and Human Services (HHS), Centers for Disease Control and Prevention (CDC), Food and Drug Administration (FDA), and the National Institutes of Health (NIH) can be combined with your ongoing activities and can help coordinate health messaging for maximum impact and reach.\u003c/p\u003e\n\u003cp\u003eThe service is offered under the umbrella project called Content Services (CS) —a cumulative effort pulled together across HHS to disseminate information to other Federal Government agencies, state and local health departments, and the public.\u003c/p\u003e\n\u003ch2 id=\"what-does-this-mean\"\u003eWhat Does This Mean?\u003c/h2\u003e\n\u003cp\u003e\u003cspan style=\"font-size: 16px\"\u003eHigh-quality content and multimedia developed at the federal level can be used locally in a number of ways and is designed to be easily distributed through your existing channels.\u003c/span\u003e\u003c/p\u003e\n\u003ch3 id=\"this-is-a-valuable-opportunity-to-do-more-with-less\"\u003eThis Is A Valuable Opportunity To Do More With Less\u003c/h3\u003e\n\u003cul\u003e\n\u003cli\u003eExpand your public health impact with high-quality multimedia and science-based content provided by trusted partners.\u003c/li\u003e\n\u003cli\u003eFind and use timely social and digital content from a growing communications library for your existing initiatives.\u003c/li\u003e\n\u003cli\u003eWorry less about content development and upkeep with automatically updating, low-maintenance tools.\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003eCurrent health storefronts:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"https://digitalmedia.hhs.gov/storefront/\" target=\"_blank\"\u003eHealth and Human Services Syndication Storefront\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://tools.cdc.gov/medialibrary/index.aspx?context=e30%3D\" target=\"_blank\"\u003eCenters for Disease Control and Prevention Public Health Media Library\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://www.nih.gov/health-information/free-web-content-nih\" target=\"_blank\"\u003eNational Institutes of Health Content Syndication\u003c/a\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\u003cdiv class=\"image\"\u003e\n  \u003cimg\n    src=\"https://s3.amazonaws.com/digitalgov/_legacy-img/2014/11/600-x-335-auto-tone-CDC-Content-Syndication-infographic-sketch.jpg\"\n    alt=\"CDC content syndication infographic sketch\"/\u003e\u003c/div\u003e\n\n\n\u003ch3 id=\"3-easy-steps-to-more-health-content\"\u003e3 Easy Steps To More Health Content\u003c/h3\u003e\n\u003cp\u003eThese resources are offered through federal digital media syndication sites that are easy to use, regardless of your technical expertise or size of your team. When you syndicate content, automatic updates mean minimal maintenance on your part and technical assistance and support mean help is always available.\u003c/p\u003e\n\u003col start=\"1\"\u003e\n  \u003cli\u003e\n    \u003cstrong\u003eRegister\u003c/strong\u003e at these sites and get anytime access to high-quality content, plus alerts when new content is added.\n  \u003c/li\u003e\n  \u003cli\u003e\n    \u003cstrong\u003eDiscover\u003c/strong\u003e content by browsing digital products from across government agencies that can be integrated into your own sites and applications.\n  \u003c/li\u003e\n  \u003cli\u003e\n    \u003cstrong\u003eSend\u003c/strong\u003e feedback to tell us how the system can be improved, new types of content you want to see included, or contact us with questions.\n  \u003c/li\u003e\n\u003c/ol\u003e\n\u003ch3 id=\"benefits-of-content-syndication\"\u003eBenefits of Content Syndication\u003c/h3\u003e\n\u003cul\u003e\n\u003cli\u003eContent Re-use\u003c/li\u003e\n\u003cli\u003eContent Re-use\n\u003cul\u003e\n\u003cli\u003eLeverage inter-agency content to reduce overhead and streamline content channels\u003c/li\u003e\n\u003c/ul\u003e\n\u003c/li\u003e\n\u003cli\u003eAudience Retention\u003c/li\u003e\n\u003cli\u003eAudience Retention\n\u003cul\u003e\n\u003cli\u003eRetain and grow audiences based on content\u003c/li\u003e\n\u003c/ul\u003e\n\u003c/li\u003e\n\u003cli\u003e24/7 Content\u003c/li\u003e\n\u003cli\u003e24/7 Content\n\u003cul\u003e\n\u003cli\u003eDeliver content to your audience where, when, and how they want to consume it\u003c/li\u003e\n\u003c/ul\u003e\n\u003c/li\u003e\n\u003c/ul\u003e\n\u003cdiv class=\"Divider3\"\u003e\n  If you need additional information or have any feedback, please contact the Syndication team \u003ca href=\"mailto:Syndication@nih.gov\"\u003evia email\u003c/a\u003e. \u003ca href=\"https://digitalmedia.hhs.gov/storefront/usageGuidelines\"\u003eUsage guidelines\u003c/a\u003e for the HHS Syndication Storefront are also available.\n\u003c/div\u003e_This post was originally published on the [ICMA blog](http://icma.org/en/icma/knowledge_network/blogs/blog/26/ICMA__blog) and shared on DigitalGov.gov with permission of the author._ _Check out our recent DigitalGov articles on the benefits of [content syndication](/preview/gsa/digitalgov.gov/bc-archive-content-3/topics/content-strategy/) and effective [content strategies](/preview/gsa/digitalgov.gov/bc-archive-content-3/topics/content-strategy/)._\n"}
  ]
}