{
    "version" : "https://jsonfeed.org/version/1",
    "content" : "news",
    "type" : "single",
    "title" : "Trends on Tuesday: Signs of the App-ocalypse |Digital.gov",
    "description": "Trends on Tuesday: Signs of the App-ocalypse",
    "home_page_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/","feed_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/08/16/trends-on-tuesday-signs-of-the-app-ocalypse/index.json","item" : [
    {"title" :"Trends on Tuesday: Signs of the App-ocalypse","summary" : "A new report from the Mobile Ecosystem Forum shows that most users delete apps because of security concerns. The report also said that 47% of survey respondents would pay extra for an app that didn’t share personal information and that the inability to find a privacy policy is one of the leading reasons for consumers losing trust","date" : "2016-08-16T13:00:03-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"wsullivan" : "Will Sullivan"},"topics" : {
        
            "analytics" : "Analytics",
            "emerging-tech" : "Emerging tech",
            "mobile" : "Mobile",
            "security" : "Security"
            },"branch" : "bc-archive-content-3",
      "filename" :"2016-08-16-trends-on-tuesday-signs-of-the-app-ocalypse.md",
      
      "filepath" :"news/2016/08/2016-08-16-trends-on-tuesday-signs-of-the-app-ocalypse.md",
      "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/news/2016/08/2016-08-16-trends-on-tuesday-signs-of-the-app-ocalypse.md",
      "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/news/2016/08/2016-08-16-trends-on-tuesday-signs-of-the-app-ocalypse.md","slug" : "trends-on-tuesday-signs-of-the-app-ocalypse","url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/08/16/trends-on-tuesday-signs-of-the-app-ocalypse/","content" :"\u003cp\u003eA new report from the Mobile Ecosystem Forum shows that \u003ca href=\"http://www.marketingcharts.com/online/1-in-2-mobile-users-say-theyve-deleted-an-app-over-privacy-concerns-69647/attachment/mefavg-actions-taken-response-to-app-privacy-concerns-aug2016/\"\u003emost users delete apps because of security concerns\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eThe report also said that 47% of survey respondents would pay extra for an app that didn’t share personal information and that the inability to find a privacy policy is one of the leading reasons for consumers losing trust in an app. \u003cdiv class=\"image\"\u003e\n  \u003cimg\n    src=\"https://s3.amazonaws.com/digitalgov/_legacy-img/2016/08/600-x-400-backdoor-Somebody-is-watching-all-our-data-BeeBright-iStock-Thinkstock-576581592.jpg\"\n    alt=\"Open back door to a data stream, with eyes watching.\"/\u003e\u003c/div\u003e\n\n\u003c/p\u003e\n\u003cp\u003ePrivacy requirements aren’t just a “nice to have” for government agencies; including a privacy policy in all of your digital sites and apps is a new requirement from \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/07/27/managing-federal-information-as-a-strategic-resource/\"\u003eOMB Circular A-130 that was recently released\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eBesides privacy concerns, app purging seems to be a growing trend among thought leaders; Walt Mossberg, long-time tech writer for The Wall Street Journal, Recode and now, The Verge, \u003ca href=\"http://www.theverge.com/2016/7/20/12231176/walt-mossberg-delete-your-unnecessary-apps\"\u003erecently posted about his app purge\u003c/a\u003e and encouraged more people to do it. Even Apple is loosening up and \u003ca href=\"http://www.theverge.com/2016/6/13/11923112/apple-ios-10-delete-stock-apps\"\u003eletting users uninstall some of their stock apps\u003c/a\u003e that have never been deletable with the new version of iOS 10.\u003c/p\u003e\n\u003cdiv class=\"image\"\u003e\n  \u003cimg\n    src=\"https://s3.amazonaws.com/digitalgov/_legacy-img/2016/08/600-x-577-Apple-icons-screen-in-itunes.jpg\"\n    alt=\"iOS apps\"/\u003e\u003c/div\u003e\n\n\n\u003cp\u003eInstalling individual apps isn’t a necessity anymore with the maturation and adoption of responsive web design standards. Plus, messaging apps and messaging bots are beginning to replace individual apps: you can do things like get new headlines, send money, or \u003ca href=\"https://techcrunch.com/2015/12/16/facebook-messenger-transportation/\"\u003ecall an Uber\u003c/a\u003e within a shared service now.\u003c/p\u003e\n\u003cp\u003eResearch and trend reports have shown us for years that  \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/27/trends-on-tuesday-users-spend-most-of-their-time-in-social-apps/\"\u003emost people only regularly use a few apps, while they have dozens installed\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eThe app retention climb continues to be a steep hill for many government agencies and is something to strongly consider when \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2016/05/12/using-pirate-metrics-to-analyze-your-mobile-applications-audience/\"\u003edeciding what metrics you’ll use to evaluate success\u003c/a\u003e before jumping into app development.\u003c/p\u003e\n"}
  ]
}