{
    "version" : "https://jsonfeed.org/version/1",
    "content" : "news",
    "type" : "single",
    "title" : "Trends on Tuesday: What Mobile Devices Do People Use to Access Federal Sites? |Digital.gov",
    "description": "Trends on Tuesday: What Mobile Devices Do People Use to Access Federal Sites?",
    "home_page_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/","feed_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/24/trends-on-tuesday-what-mobile-devices-do-people-use-to-access-federal-sites/index.json","item" : [
    {"title" :"Trends on Tuesday: What Mobile Devices Do People Use to Access Federal Sites?","summary" : "Mobile users of government websites are growing in double digit percentages and will likely soon become the majority. For some recent internal project research, I dove into some of the federal government-wide analytics looking at mobile usage and found a few interesting tidbits to share: It’s an OS battle of the As. Apple devices slightly","date" : "2015-11-24T10:00:40-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"wsullivan" : "Will Sullivan"},"topics" : {
        
            "analytics" : "Analytics",
            "emerging-tech" : "Emerging tech",
            "mobile" : "Mobile",
            "software-engineering" : "Software engineering"
            },"branch" : "bc-archive-content-3",
      "filename" :"2015-11-24-trends-on-tuesday-what-mobile-devices-do-people-use-to-access-federal-sites.md",
      
      "filepath" :"news/2015/11/2015-11-24-trends-on-tuesday-what-mobile-devices-do-people-use-to-access-federal-sites.md",
      "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/news/2015/11/2015-11-24-trends-on-tuesday-what-mobile-devices-do-people-use-to-access-federal-sites.md",
      "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/news/2015/11/2015-11-24-trends-on-tuesday-what-mobile-devices-do-people-use-to-access-federal-sites.md","slug" : "trends-on-tuesday-what-mobile-devices-do-people-use-to-access-federal-sites","url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/11/24/trends-on-tuesday-what-mobile-devices-do-people-use-to-access-federal-sites/","content" :"\u003cp\u003eMobile users of government websites are \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/10/21/gov-analytics-breakdown-2-mobile-is-bigger-than-ever/\"\u003egrowing in double digit percentages\u003c/a\u003e and will likely soon become the \u003ca href=\"http://marketingland.com/report-half-top-100-digital-properties-audiences-are-now-mobile-only-135353\"\u003emajority\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eFor some recent internal project research, I dove into some of the \u003ca href=\"http://analytics.usa.gov\"\u003efederal government-wide analytics\u003c/a\u003e looking at mobile usage and found a few interesting tidbits to share:\u003c/p\u003e\n\u003cli style=\"font-weight: 400\"\u003e\n  \u003cb\u003eIt’s an OS battle of the As. \u003c/b\u003eApple devices slightly edge out Android as the most popular with 49.24% to 44.88% of the audience.\n\u003c/li\u003e\n\u003cli style=\"font-weight: 400\"\u003e\n  \u003cb\u003eThere’s no realistic third contender.\u003c/b\u003e Windows devices make up less than 4% and Blackberry less than .5% of the audience, then it trails off quickly from there with Nokia, Symbian, and FirefoxOS holding hundredths of a percent.\n\u003c/li\u003e\n\u003cdiv class=\"image\"\u003e\n  \u003cimg\n    src=\"https://s3.amazonaws.com/digitalgov/_legacy-img/2015/11/600-x-400-OS-Version-Image.jpg\"\n    alt=\"List of Android and i O S sessions, by version of operating system\"/\u003e\u003c/div\u003e\n\n\n\u003cli style=\"font-weight: 400\"\u003e\n  \u003cb\u003eAndroid devices are slow to get upgrades.\u003c/b\u003e The top operating system version is Android 4.4.2, which \u003ca href=\"https://en.wikipedia.org/wiki/Android_version_history\"\u003elaunched almost two years ago in December of 2013\u003c/a\u003e (Android 6.0 launched this October), but many Android users are at the mercy of their carrier, device manufacturer or both, for getting upgrades pushed through.\n\u003c/li\u003e\n\u003cli style=\"font-weight: 400\"\u003e\n  \u003cb\u003eScreen resolutions are incredibly fragmented.\u003c/b\u003e While Apple’s small product offering of one phone per year helps establish standards, after you leave the comfort of the five resolutions from the last five Apple phones, there’s an infinite long tail of device screen sizes.\n\u003c/li\u003e\n\u003cp\u003eI should note: This doesn’t include all government websites, just federal ones using the \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/guides/dap/\"\u003eDigital Analytics Program\u003c/a\u003e (DAP). For a sampling of the government agencies included and a high level overview, check out \u003ca href=\"https://analytics.usa.gov/\"\u003eanalytics.usa.gov\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eWhile I compared one year and three month data for different purposes, this post focused on the most recent three month data since phones are upgraded fairly frequently—sometimes annually, for people who are particularly clumsy, or for those using U.S. cell providers that offer annual upgrades. Using one year data gives a bigger picture—especially for things like tax season, when the IRS is frequently at the top of \u003ca href=\"https://analytics.usa.gov/\"\u003eanalytics.usa.gov\u003c/a\u003e—but the accuracy of the data quickly decays, as Apple releases new devices and OS versions in the fall and Android manufacturers churn out new phones year-round. \u003cdiv class=\"image\"\u003e\n  \u003cimg\n    src=\"https://s3.amazonaws.com/digitalgov/_legacy-img/2015/03/600-x-340-3d-mobile-smart-phone-and-chart-pie-everythingpossible-iStock-Thinkstock-ThinkstockPhotos-453448349.jpg\"\n    alt=\"3-D mobile smart phones and pie chart\"/\u003e\u003c/div\u003e\n\n\u003c/p\u003e\n"}
  ]
}