{
    "version" : "https://jsonfeed.org/version/1",
    "content" : "news",
    "type" : "single",
    "title" : "Monthly Theme: Learning to Ride the Metrics Wave |Digital.gov",
    "description": "Monthly Theme: Learning to Ride the Metrics Wave",
    "home_page_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/","feed_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/09/08/monthly-theme-learning-to-ride-the-metrics-wave/index.json","item" : [
    {"title" :"Monthly Theme: Learning to Ride the Metrics Wave","summary" : "We are awash in data. Data in our personal lives gives us information on everything from our nightly sleeping patterns to how many of our friends shared our latest quip on social media. So too in our professional world, where we can see the most popular devices people use to navigate our websites and are told","date" : "2015-09-08T12:00:26-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"andreanocesigritz" : "Andrea Sigritz"},"topics" : {
        
            "analytics" : "Analytics"
            },"branch" : "bc-archive-content-3",
      "filename" :"2015-09-08-monthly-theme-learning-to-ride-the-metrics-wave.md",
      
      "filepath" :"news/2015/09/2015-09-08-monthly-theme-learning-to-ride-the-metrics-wave.md",
      "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/news/2015/09/2015-09-08-monthly-theme-learning-to-ride-the-metrics-wave.md",
      "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/news/2015/09/2015-09-08-monthly-theme-learning-to-ride-the-metrics-wave.md","slug" : "monthly-theme-learning-to-ride-the-metrics-wave","url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/09/08/monthly-theme-learning-to-ride-the-metrics-wave/","content" :"\u003cp\u003eWe are awash in \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/04/01/digital-analytics-program-dap-oceans-of-data/\"\u003edata\u003c/a\u003e. Data in our personal lives gives us information on everything from our nightly sleeping patterns to how many of our friends shared our latest quip on social media. So too in our professional world, where we can see the most popular devices people use to navigate our websites and are told which time of day is the best to send out our communications.\u003c/p\u003e\n\u003cp\u003eAll of this data can help us make smart decisions that will ultimately provide our customers with a better experience—but only if we know what our end goals are and what metrics we need to measure to get there. Only then will we not be overwhelmed by the tidal wave of data and will surf that wave to the shores of our customers.\u003c/p\u003e\n\u003cp\u003eThis month on DigitalGov, we’ll be highlighting a few ways we can stay afloat in the sea of data:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eUnderstanding how \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/09/16/speed-matters-optimizing-your-website-for-maximum-performance/\"\u003emetrics like “Time to First Byte” are key\u003c/a\u003e to a user’s impression of your website\u003c/li\u003e\n\u003cli\u003eLooking at how a \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/09/24/setting-up-a-performance-measurement-team/\"\u003ePerformance Management team\u003c/a\u003e can help improve your agency’s products and services\u003c/li\u003e\n\u003cli\u003ePaying attention to the \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/09/15/are-videos-in-spanish-the-way-to-go/\"\u003ecommunication methods certain audiences prefer\u003c/a\u003e and how it can help you better allocate resources\u003c/li\u003e\n\u003cli\u003eKnowing how \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/09/09/caution-your-web-analytics-might-not-be-human/\"\u003ea filter can help you sort out the real\u003c/a\u003e from the fake traffic\u003c/li\u003e\n\u003c/ul\u003e\n"}
  ]
}