{
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    "title" : "Monthly Theme: Building, Evaluating, and Improving Government Services Through Social Media |Digital.gov",
    "description": "Monthly Theme: Building, Evaluating, and Improving Government Services Through Social Media",
    "home_page_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/","feed_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/06/05/monthly-theme-building-evaluating-and-improving-government-services-through-social-media/index.json","item" : [
    {"title" :"Monthly Theme: Building, Evaluating, and Improving Government Services Through Social Media","summary" : "While examples of government social media content may initially seem like mere fun, the potential of applied social data to build, evaluate and improve diverse citizen services is only increasing.","date" : "2015-06-05T14:56:52-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"awichman" : "Ashley Wichman","jherman" : "Justin Herman"},"topics" : {
        
            "accessibility" : "Accessibility",
            "search" : "Search",
            "social-media" : "Social media"
            },"branch" : "bc-archive-content-3",
      "filename" :"2015-06-05-monthly-theme-building-evaluating-and-improving-government-services-through-social-media.md",
      
      "filepath" :"news/2015/06/2015-06-05-monthly-theme-building-evaluating-and-improving-government-services-through-social-media.md",
      "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/news/2015/06/2015-06-05-monthly-theme-building-evaluating-and-improving-government-services-through-social-media.md",
      "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/news/2015/06/2015-06-05-monthly-theme-building-evaluating-and-improving-government-services-through-social-media.md","slug" : "monthly-theme-building-evaluating-and-improving-government-services-through-social-media","url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/06/05/monthly-theme-building-evaluating-and-improving-government-services-through-social-media/","content" :"\u003cp\u003eWhile examples of government social media content may initially seem like mere fun—the \u003ca href=\"https://www.youtube.com/watch?v=UnW3xkHxIEQ\"\u003eYouTube video of President Obama on Between Two Ferns\u003c/a\u003e or the Transportation Security Administration’s “good catch” pics of \u003ca href=\"https://instagram.com/p/0WUAzwl9xT/?taken-by=tsa\"\u003elipstick stun guns\u003c/a\u003e and \u003ca href=\"https://instagram.com/p/zTOqVrF9wl/?taken-by=tsa\"\u003ebatarangs\u003c/a\u003e—the potential of applied social data to build, evaluate and improve diverse citizen services is only increasing.\u003c/p\u003e\n\u003cp\u003eAs we recently discussed on DigitalGov, \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/04/24/meeting-customer-needs-through-social-media/\"\u003esocial media tools are for more than one-way marketing and communication\u003c/a\u003e: they provide a connective, responsive capability to public services. We \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/12/31/big-in-socialgov-in-2014-services-access-and-participation/\"\u003eexplored some of the biggest programs in government social media\u003c/a\u003e last year, from 3D printing and drones to disease tracking and the Internet of Things.\u003c/p\u003e\n\u003cp\u003eThe \u003ca href=\"http://www.google.com/url?q=http%3A%2F%2Fwww.digitalgov.gov%2Fcommunities%2Fsocial-media%2F\u0026amp;sa=D\u0026amp;sntz=1\u0026amp;usg=AFQjCNEftOg4z77TqX4v3lnFo74pXnH_UA\"\u003eSocialGov Community of Practice\u003c/a\u003e, including almost 1,000 federal managers from more than 160 federal programs, has been a leader in driving the adoption of emerging technologies and strategies that target the improvement of three capabilities: how government agencies interact and collaborate with the public, other agencies, and within their own organizations.\u003c/p\u003e\n\u003cp\u003eFor example, in February, the \u003ca href=\"https://participation.usa.gov/\"\u003ePublic Participation Playbook\u003c/a\u003e was released, providing agencies with a resource they can use to evaluate and build better programs that give a voice to the people they serve. Cyber-security for digital engagement is of increasing importance, so agencies worked together to develop and launch \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/readiness-recovery-response-social-media-cyber-vandalism-toolkit/\"\u003eReadiness, Recovery, Response: Social Media Cyber-Vandalism Toolkit\u003c/a\u003e. Accessibility for people with disabilities is also a critical need, so agencies collaborated on \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/resources/improving-the-accessibility-of-social-media-in-government/\"\u003eImproving the Accessibility of Social Media in Government\u003c/a\u003e.\u003c/p\u003e\n\u003cp\u003eIn June, we’re focusing on the role social media plays in federal agencies. Our theme articles will touch on a variety of topics, including:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/06/10/how-agencies-pin-down-their-audiences/\"\u003eHow Kids.gov reaches teachers and parents through Pinterest while also promoting other agencies\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/06/19/real-internationalization-isnt-just-geographic-its-linguistic/\"\u003eTips for interacting with multilingual audiences on social media\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/06/18/noaas-crowdmag-app-citizen-science-on-the-go/\"\u003eHow the National Oceanic and Atmospheric Administration (NOAA) uses crowdsourcing to gather scientific data via the CrowdMag mobile app\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/06/26/tweets-earthquakes/\"\u003eHow the United States Geological Survey (USGS) uses Twitter for earthquake detection\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2015/06/08/socialgov-round-up-2015/\"\u003eAn overview of social media webinars and events hosted by DigitalGov University\u003c/a\u003e\u003c/li\u003e\n\u003c/ul\u003e\n"}
  ]
}