{
    "version" : "https://jsonfeed.org/version/1",
    "content" : "news",
    "type" : "single",
    "title" : "Help the Public Find Your Information, Wherever and However You’ve Published It |Digital.gov",
    "description": "Help the Public Find Your Information, Wherever and However You’ve Published It",
    "home_page_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/","feed_url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/26/help-the-public-find-your-information-wherever-and-however-youve-published-it/index.json","item" : [
    {"title" :"Help the Public Find Your Information, Wherever and However You’ve Published It","summary" : "As traffic to desktop .gov websites declines, how we publish our content increasingly matters. We need to meet people where they are as they seek information on the Internet. To do so, we need to adjust to the new world of mobile applications, social media, and instant answers provided by search engines. Freeing Content from","date" : "2014-08-26T11:00:35-04:00","date_modified" : "2025-01-27T19:42:55-05:00","authors" : {"ammie-farraj-feijoo" : "Ammie Farraj Feijoo"},"topics" : {
        
            "application-programming-interface" : "Application programming interface",
            "content-strategy" : "Content strategy",
            "open-data" : "Open data",
            "open-source" : "Open source",
            "search-engine-optimization" : "Search engine optimization",
            "social-media" : "Social media"
            },"branch" : "bc-archive-content-3",
      "filename" :"2014-08-26-help-the-public-find-your-information-wherever-and-however-youve-published-it.md",
      
      "filepath" :"news/2014/08/2014-08-26-help-the-public-find-your-information-wherever-and-however-youve-published-it.md",
      "filepathURL" :"https://github.com/GSA/digitalgov.gov/blob/bc-archive-content-3/content/news/2014/08/2014-08-26-help-the-public-find-your-information-wherever-and-however-youve-published-it.md",
      "editpathURL" :"https://github.com/GSA/digitalgov.gov/edit/bc-archive-content-3/content/news/2014/08/2014-08-26-help-the-public-find-your-information-wherever-and-however-youve-published-it.md","slug" : "help-the-public-find-your-information-wherever-and-however-youve-published-it","url" : "/preview/gsa/digitalgov.gov/bc-archive-content-3/2014/08/26/help-the-public-find-your-information-wherever-and-however-youve-published-it/","content" :"\u003cdiv class=\"image\"\u003e\n  \u003cimg\n    src=\"https://s3.amazonaws.com/digitalgov/_legacy-img/2014/08/250-x-167-Think-Outside-The-Box-Concept-IvelinRadkov-iStock-Thinkstock-176221152.jpg\"\n    alt=\"Think Outside The Box Concept\"/\u003e\u003c/div\u003e\n\n\n\u003cp\u003eAs traffic to desktop .gov websites declines, how we publish our content increasingly matters. We need to meet people where they are as they seek information on the Internet. To do so, we need to adjust to the new world of mobile applications, social media, and instant answers provided by search engines.\u003c/p\u003e\n\u003ch2 id=\"freeing-content-from-our-websites\"\u003eFreeing Content from Our Websites\u003c/h2\u003e\n\u003cp\u003eIn this content sharing era, it is important to separate the content from how it appears on your site.\u003c/p\u003e\n\u003cp\u003eWeb pages and PDF files, while public, aren’t easily shared or consumed. Data and valuable content can be buried within navigation or other text, making it hard to find. This difficulty led to OMB’s \u003ca href=\"http://project-open-data.github.io/\"\u003eopen data policy\u003c/a\u003e, which encourages us all to manage our information as an asset.\u003c/p\u003e\n\u003cp\u003e\u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2013/10/30/content-management-systems-toolkit/\"\u003eContent management systems\u003c/a\u003e (CMS) make it easier for us to move to open content models, in turn making it easier for the public to find, share, and use our information.\u003c/p\u003e\n\u003cp\u003eContent \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/2012/07/26/introduction-to-apis/\"\u003eAPIs\u003c/a\u003e are relatively easy to create with open source CMS (such as \u003ca href=\"https://www.drupal.org/\"\u003eDrupal\u003c/a\u003e or \u003ca href=\"http://wordpress.org/\"\u003eWordPress\u003c/a\u003e), enterprise CMS systems (such as Percussion, Sharepoint, Oracle), or CMS-less websites (such as those built with \u003ca href=\"http://jekyllrb.com/\"\u003eJekyll\u003c/a\u003e).\u003c/p\u003e\n\u003cp\u003eSeveral commercial publishing companies have published content APIs, including \u003ca href=\"http://developer.nytimes.com/docs\"\u003e\u003cem\u003eNew York Times\u003c/em\u003e APIs\u003c/a\u003e and \u003ca href=\"http://www.npr.org/api/index\"\u003eNPR Content API\u003c/a\u003e. More than a \u003ca href=\"https://github.com/GSA/.Gov-Content-as-an-API\"\u003edozen government agencies have content APIs\u003c/a\u003e, too.\u003c/p\u003e\n\u003cp\u003eIf you’re interested in publishing your site’s content as an API, below are a few good references to get you started.\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe \u003ca href=\"https://drupal.org/project/services_entity\"\u003eServices Entity\u003c/a\u003e and \u003ca href=\"https://drupal.org/project/contentapi\"\u003eContent API\u003c/a\u003e modules both create content APIs from Drupal.\u003c/li\u003e\n\u003cli\u003eThe \u003ca href=\"https://wordpress.org/plugins/json-api/\"\u003eJSON API\u003c/a\u003e and \u003ca href=\"https://github.com/WP-API/WP-API\"\u003eWordPress API\u003c/a\u003e plugins both create content APIs from WordPress.\u003c/li\u003e\n\u003c/ul\u003e\n\u003cp\u003e18F’s \u003ca href=\"http://www.google.com/url?q=http%3A%2F%2F18f.github.io%2FAPI-All-the-X%2Fpages%2Fdeveloper_hubs\u0026amp;sa=D\u0026amp;sntz=1\u0026amp;usg=AFQjCNGt4Tb-PPdF9UKDlnsPXWzwTz_Plw\"\u003e/Developer Program\u003c/a\u003e is also able to lend a hand and boost your efforts.\u003c/p\u003e\n\u003ch2 id=\"freeing-content-from-our-social-media\"\u003eFreeing Content from Our Social Media\u003c/h2\u003e\n\u003cp\u003eChances are you’re already tweeting newsworthy content on Twitter, sharing your pictures on Flickr, Instagram, or Pinterest, posting your videos on YouTube, or connecting with the public via Facebook, Google+, or LinkedIn. That’s because publishing content on \u003ca href=\"/preview/gsa/digitalgov.gov/bc-archive-content-3/topics/social-media/\"\u003esocial media\u003c/a\u003e gets your information into the hands of the public in the places they’re at.\u003c/p\u003e\n\u003cp\u003eIf you’re interested in repurposing your social media content, below are a few of the most popular social media APIs to get you started:\u003c/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003ca href=\"https://www.flickr.com/services/api/\"\u003eFlickr API\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"http://instagram.com/developer/\"\u003eInstagram API\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://developers.pinterest.com/\"\u003ePinterest API\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://dev.twitter.com/\"\u003eTwitter API\u003c/a\u003e\u003c/li\u003e\n\u003cli\u003e\u003ca href=\"https://developers.google.com/youtube/\"\u003eYouTube API\u003c/a\u003e\u003c/li\u003e\n\u003c/ul\u003e\n\u003ch2 id=\"being-our-own-customer\"\u003eBeing Our Own Customer\u003c/h2\u003e\n\u003cp\u003eSome say you should eat your own dog food. Others say you should drink your own champagne. Whichever way you say it, we should be our own customers. Consuming our own content as APIs ensures they’re useful and well-built. It also helps us provide higher quality data as we’re more likely to catch data errors.\u003c/p\u003e\n\u003cp\u003eBy using your own content API to publish content to your website, you can reuse content snippets on various pages of your site. You don’t have to write and maintain it on two (or more) separate pages.\u003c/p\u003e\n\u003cp\u003eBy using social media APIs you can embed Twitter content in a timeline, link directly to your Facebook account through a Like Box, or show videos you have also posted on YouTube.\u003c/p\u003e\n\u003cp\u003eFor example, on agencies’ websites that use \u003ca href=\"https://search.gov\"\u003eDigitalGov Search\u003c/a\u003e, searchers automatically see image results from Flickr and Instagram, video results from YouTube, jobs from USAJobs, and rules and notices from the \u003cem\u003eFederal Register\u003c/em\u003e. All without any effort beyond publishing the original content to social media, the Office of Personnel Management, or the Office of the Federal Register.\u003c/p\u003e\n\u003cp\u003eLet’s free our content, repurpose it, and be our own customers. It’ll help us make our valuable government information even more findable, sharable, and usable.\u003cem\u003eThis article is part of this month’s editorial theme on our DigitalGov Services. Check out more articles \u003ca href=\"\n\" title=\"Recent Monthly Themes\"\u003erelated to this theme\u003c/a\u003e.\u003c/em\u003e\u003c/p\u003e\n"}
  ]
}
