Content Strategy

The Food and Drug Administration collects drug labeling information for human prescription, over-the-counter, homeopathic, and veterinary products through a special markup language called “Structured Product Labeling” (SPL). The database created from the SPL submissions is a treasure trove of health information that is valuable

In our final video interview with Sarah Crane of USA.gov, she talks about adaptive content and how it works with APIs.

Have a DigitalGov success?—published an API? Got buy-in from leadership? Changed a part of your customer-service paradigm? Developed a cool dashboard? Got the app out the door? Heck! Have you prototyped a wearable, drivable or flyable? Have a DigitalGov opinion?—think we should be focusing more or less on something? Have an idea on how to

Part 2 of our interview with Sarah Crane from USA.gov shares how the USA.gov team is tackling content sprawl with the USA.gov API.

We won’t build the government of the 21st century by drawing within the lines. We don’t have to tell you the hard work of building a digital government doesn’t exist in a vacuum or a bubble. Show us social media without mobile, Web without data and user experience without APIs. You can’t? That’s right—in reality,

During the recent redesign of Data.gov, the team developed a process that helped them respond to public feedback, track the actions and hold themselves accountable. In a DigitalGov University webinar, “Designing in the Open—Public Participation in Government Web Design,” Phil Ashlock, chief architect at Data.gov, and Jeanne Holm, Data.gov evangelist, shared how integrating feedback from

DigitalGov Search recently rolled out a new open source technology stack, which gives the team access to real-time analytics and dashboards to monitor search trends.

Two years ago, federal agencies were set on a fast track to create a 21st century digital government. The Federal Digital Strategy served up a heaping set of deliverables on a tight timeline.

Smartphones, tablets, Twitter, Facebook, Instagram, not to mention your agency’s desktop website, are all clamoring for information, but sliced and diced in different ways. How can you make your content adaptive for efficient delivery to all of these mediums? Structured content and open content models can help you create content that

Communication professionals pride themselves on coming up with big ideas and big messages. But moving a great idea from conceptualization to execution can be challenging, especially when you want to keep your budget in check. Storyboards can greatly assist in this process, a strategy I found to be critical to the success of a new

While it does provide challenges, anytime, anywhere digital government provides numerous opportunities for contact centers to do business more effectively. According to this study by Compare Business Products, one of the most important impacts for contact centers is that smartphone users can now connect with contact centers via voice calls, SMS messages, Internet pages, social

Search is easy, right? You type a term in a search box and the exact page you’re looking for appears at the top of the list of results. But search is hard and has many shades of grey. On April 10, 2014, Loren Siebert, our DigitalGov Search senior search architect, presented on: Complexities of recall

Earth Day is next week, so today instead of featuring one mobile product like we do every Thursday, we’re highlighting how the U.S. Environmental Protection Agency is tackling mobile to help empower citizen environmental decisions. Currently, you can

You’ve got the right words, the active verbs, the carefully chosen adjectives and adverbs. You’ve got the facts. You’ve got the talking points. All you have to do is put it together, right?

The script is king when it comes to creating a video. Once you have the words, it’s the pictures that will tell the story. Storyboards are a key component in video production. They serve as a guide during the production process, allowing the video producer to determine how the use of footage, sound bites, audio

The White House launched a hub for consumer-facing tools across the federal government, and they want to feature your agency’s tools that can help make people’s lives easier. As of now, they are featuring tools from these agencies: Department of Education’s College Scorecard Department of Energy’s Hybrid Car Calculator & Home Energy Yardstick Department of Agriculture’s

Our digital gov neighbors in the U.K. have been working on their own digital strategy, including the consolidating into a single website. When the GOV.UK team introduced social sharing buttons, that allow users to post a link to the page on Facebook or Twitter, on their

Government Web pages are found mainly through search engines. Google recently redesigned its search results page and there are quite a few small, but impactful, changes in this latest redesign. Specifically, it affects how page titles are displayed. Many experts now recommend even

At DigitalGov Search, we keep an eye on on our what our government counterparts are up to, both in the U.S. and other countries. We recently came across Gov.UK’s philosophy on and approach to coding in the open. It caught our attention and we realized we should also articulate our open source strategy. Use and Contribute to Open

In 1994 when the U.S. Geological Survey (USGS) launched it’s first website, the Web was a very different place. Many websites that were launched had little consideration given to, or even had an understanding of, things such user experience, content strategies, or design. Over the next 20 years our