A conversation about content audits
Content audits can be tedious. Two content designers discuss why we do them anyway, and how to get started.
Content Strategy
Make use of content strategy to deliver great digital experiences.
More News and Events on Content Strategy
627 posts
Making the case for sentence case on USAGov’s websites
What is the best case style to use for titles and headings? For the new USAGov websites, we discuss the decision to use sentence case on USAGov products. — via USA.gov
4 steps writers and editors can take to demonstrate value
As plain language writers and editors, we need to demonstrate the value we bring to projects. This writeup explains how to calculate the costs of our work and articulate its value.
How to choose the right metrics for your intranet
Explore key metrics to optimize your agency’s intranet to foster improved user engagement, experience, and overall satisfaction.
Making the big move - Special report: Search in support of federal web modernization
For the past several years Search.gov has reported each year on the top public needs based on the search terms they used.
This special report will take a different approach. It still offers a high level view of the public experience of seeking services and information from the government. But it also tells the story of change, and how these changes affect search and findability.
— via Search.gov
Why vote.gov supports multiple languages
According to a 2019 U.S. Census Bureau survey, nearly 68 million people in the U.S. speak a language other than English at home. To help make the voting process accessible to everyone who is eligible, vote.gov works with state election offices, federal agencies, and non-partisan organizations to create a national source of accurate voting information and clear registration instructions in multiple languages. — via USA.gov
A digital accessibility catalyst for your next policy refresh
Use GSA’s IT Accessibility Policy Framework to update digital accessibility language in your agency’s policies.
The art of storytelling in a hybrid world
Combined with technology and audience awareness, our increasingly digital, hybrid world can still leverage that in-person charm through the art of storytelling.
Introducing the new USA.gov
We’re excited to share that the new USA.gov and USAGov en Español are live. However, we’re not finished. See what we’ll be working on in the future. — via USA.gov
Who’s your website manager?
The importance of HR and accountability to improving digital service delivery at federal agencies.
Plain language on onrr.gov: coordination and implementation with web content owners
Strategies, examples, and lessons learned from coordinating with content owners to enhance plain language on onrr.gov. — via Office of Natural Resources Revenue
A happy compromise between people-first and plain language
Find out how the National Institute of Corrections is using people-first plain language in its communications. See what words and phrases they’re changing.
Building Beta: The Foundation
The USAGov program has been developing a new iteration of our bilingual sites, USA.gov and USAGov en Español. In the process of building beta.USA.gov and beta.USA.gov en Español, we’ve been rethinking our work style and priorities. Follow the “Building Beta” series to learn how we’re reimagining the way we approach product management, usability, accessibility, content creation, analytics, and outreach. — via USA.gov
Understanding design in 10 questions
How the discipline of design can help your agency improve customer experience.
Digital governance at GSA
A peek into GSA’s internal processes for managing their websites and improving digital experience.
Three Tips for Using Facebook and Instagram Stories
At USA.gov and USAGov en Español, we’re always looking for better ways to connect people to government information through social media. Using stories has helped us increase our engagement rate and our number of followers as we deliver helpful information to people. Stories may be a good addition to your agency’s social media strategy, too. These three tips can help you get started. — via USA.gov
Strengthening information accessibility for consumers with limited English proficiency
We listened to feedback from people who use our materials in various languages to make sure people could find the information they need most, in the language they prefer. Now we’re relaunching our pages in multiple languages. — via Consumer Financial Protection Bureau
How to manage a federal website
Managing government websites is a targeted exercise. Here are 5 steps to help you build and maintain a successful one.
Revisiting who uses ONRR.gov: refining personas
We’ve conducted several studies where we’ve noticed gaps in our onrr.gov personas, so we decided to revisit them. — via Office of Natural Resources Revenue
Accessibility Testing for onrr.gov
How do you make sure a website is accessible? This blog post outlines the four steps the Office of Natural Resources Revenue (ONRR - pronounced like "honor") at the U.S. Department of the Interior took to verify accessibility. — via Office of Natural Resources Revenue
