Customer experience: beyond surveys
Want to measure customer experience? Surveys aren’t the only way! Consider these guiding questions to help your team select an approach based on what you want to learn.— via 18F
Take the guesswork out of service design by understanding people's needs.
114 posts
Want to measure customer experience? Surveys aren’t the only way! Consider these guiding questions to help your team select an approach based on what you want to learn.— via 18F
Discover the transformative power of empathy in design with USAGov’s benefit finder. From simplifying applications to a mobile-first approach, the revamped tool not only functions efficiently in two different languages and cultural contexts, but demonstrates the consideration for users in challenging situations. Explore how empathy turned a government service into a compassionate lifeline, creating a product that genuinely understands and meets people where they are.— via USA.gov
Have you conducted user research and are now wondering which artifacts or outputs you can share and with whom? 18F provides tips on determining your target audiences, using discretion for sensitive data, and ensuring that such work complies with the Paperwork Reduction Act (PRA).— via 18F
OMB released new policy guidance for government that includes a variety of actions and standards to help federal agencies design, develop, and deliver modern websites and digital services. Memo M-23-22, Delivering a Digital-First Public Experience, will make it seamless for the public to obtain government information and services online, and help agencies fully implement the 21st Century Integrated Digital Experience Act (21st Century IDEA).— via The White House
The recent redesign of the Office of Natural Resources Revenue (ONRR) website stands as an example for agencies seeking to enhance their online platforms. ONRR’s Open Data, Design, and Development (ODDD) team played a pivotal role in this website transformation by embracing open data, user-centered design, accessibility, collaboration, and continuous improvement.— via Performance.gov
Designing technology-enabled public services requires deep expertise in how different elements of the experience come together (or don’t!). The 18F design chapter comprises four discipline-specific cohorts — service design, user experience (UX) design, product design, and content strategy — each of which has a primary focus, with corresponding tools, methods, and techniques.— via 18F
In this blog post, we break down our process for redesigning a federal government website (onrr.gov) into six detailed sections. This blog serves as a helpful guide for other agencies looking to do a major website redesign.— via Office of Natural Resources Revenue
The U.S. Web Design System (USWDS) includes five design principles that facilitate human-centered design. In this post, we look at the work our team does to make sure we’re meeting each principle.— via Office of Natural Resources Revenue
GSA Celebrates the 10th Anniversary of the Presidential Innovation Fellows (PIF) Program—Since 2012, over 200 Presidential Innovation Fellows have supported initiatives at more than 50 agencies, providing expert advice in specialized disciplines such as artificial intelligence, data strategy, product management, human-centered design, software development, and digital strategy. These efforts have enhanced agencies’ abilities to provide the best customer experience for their stakeholders and the public. The PIF program plans to celebrate the anniversary over the next year with activities to highlight the program’s impact and community since it launched.— via General Services Administration
Agile at the Office of Natural Resources Revenue (ONRR) started with 18F. They reflect on where they are today, five years later.— via Office of Natural Resources Revenue
Content Design for beta.ADA.gov: Writing for Action and Flexibility—18F worked with a team at the Department of Justice to redesign ADA.gov. They helped them launch beta.ada.gov, and designed new content for some of the most sought-after ADA topics.— via 18F
Learn how digital service teams in government navigate through the currents of organizational culture and implement change at their agencies.
Building a User-Centered Data Strategy—Developing a data strategy is challenging, but 18F can help agencies with the process of creating an effective one. Our principles of user-centered design, agile, and iterative delivery can increase an agency’s chance for success in using data more effectively.— via 18F
How login.gov incorporated human centered design and continuous discovery into their product development process to improve the user experience.
Digital.gov
An official website of the U.S. General Services Administration