Interested in usability testing, but don’t know how to get started? Been told you need to spend thousands of dollars and interview dozens of people to uncover real problems with your digital products?
Join us for a 90 minute demonstration and talk with Steve Krug, where he will share how you can get started making usability fixes, no matter what your full time job is.
Steve will start his presentation with a demo of a live usability test to show that anyone can do usability testing. Then he will share how you can find the most important problems with your website or product, and make fixes with just a small number of participants.
About Steve Krug
Steve Krug
Steve Krug is the author of Don’t Make Me Think: A Common Sense Approach to Web Usability and Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems.
The books were based on the 20+ years he’s spent as a usability consultant for a wide variety of clients like Apple, Bloomberg.com, Lexus.com, NPR, the International Monetary Fund, and many others.